Lecture johanna bluemink_2013-04-12

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Lecture johanna bluemink_2013-04-12

  1. 1. Productising Educational Projects 12.4.2012 Johanna Bluemink© BusinessKitchen 2012
  2. 2. What is Business Kitchen? •entrepreneurship center of the University of Oulu and the Oulu University of Applied Sciences •co-working and open innovation space in the city center •a hub and access point between universities and companies© BusinessKitchen 2012
  3. 3. Case example: NoviCraft© BusinessKitchen 2012
  4. 4. Case example: Discendum© BusinessKitchen 2012
  5. 5. Case example: Finnish School to Saudi-Arabia© BusinessKitchen 2012
  6. 6. How does educational background relate to business?Challenges Benefits• Lack of examples in entrepreneurship in • Hard business contains finally ”soft” the field of education measures (engagement, motivation,• Turning ”soft” knowhow into euros teamwork…)• Lack of business education and knowledge • Knowledge-construction is in the heart of• all new business Lack of courage and desire? • Social interaction & shared solution• Lack of contacts/networks to experts from building is the key to success in any area other fields of expertise? • Learning skills are the core to renewal in• Externalising the importance of any area educational knowhow = productising • Pedagogical skills are useful in many contexts © BusinessKitchen 2012
  7. 7. Group assignment•Apply A NABC A – model to your group assignment that you have been workingduring this course•Prepare ”a pitch” of your expertise and service/product that you are providingto your ”customer”•Remember to be as brief as possible and look at everything from yourcustomer’s point of view!•Get ready to let the others hear your case – Focus on the positive side!© BusinessKitchen 2012
  8. 8. CONTACT: Johanna Bluemink Johanna.bluemink@oulu.fi Business Kitchen, Torikatu 23, 4th Floor, 90100 Oulu www.businesskitchen.fi Just cook it!© BusinessKitchen 2012

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