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digital social capital january 10, 2011 materials: http://deannazandt.com/dsc deannazandt http://deannazandt.com @randomdeanna
water cooler
relationships matter.
listen, curate, filter
begin.
internet economy
don’t be left out
social capital
authenticity matters
your job
social graces
transparency= beautiful
no big whoop.
who am I?
Tools
reputation grooming
metrics size doesn’t matter. relationships do.
person one 2,000 followers x50retweets x6,000 unique __________________________________ 600,000,000possible impressions person two 25,000 impressions courtesy Michelle Greer
choose metrics carefully.
satisfaction.
satisfaction. authority.
satisfaction. loyalty. authority.
that’s all, folks! http://deannazandt.com/mije-dsc deannazandt http://deannazandt.com @randomdeanna
Photo credits: ,[object Object]

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Maynard Institute: Digital Social Capital & Social Networking