Executive bespoke or topic-based masterclasses for marketers and executives to deal with business and market challenges in a changed competitive, disruptive and within major market changes. Short course formats, high-level engagement, topics of relevance, building in-house capability for companies, reduce the reliance upon business consultants by building own capabilities, challenging, lateral thinking, results-focussed
The 4 Perspectives of BUSINESS MODEL PROJECT MANAGEMENT: Why Some Businesses ...Rod King, Ph.D.
In the world of business a dangerous gulf or schism exists between "Strategy" on the one hand and "Execution" on the other hand. Many Strategy projects are not implemented. And of those implemented, about 70% fail.
This presentation introduces the approach of "Business Model Project Management" as an approach to seamlessly integrate Strategy and Execution. Business Model Project Management assumes a "business model" as the unit of organization, analysis, and management of every project. The presentation introduces a novel tool called the "Business Model Diamond."
The Business Model Diamond is a visual checklist that can be used in projects involving business model documentation, improvement, innovation, and storytelling. Unique to the Business Model Diamond are its four (ICES) perspectives: Investor, Customer, Enterprise, and Strategist Perspectives. Successful businesses constantly keep these four perspectives in focus while trying to find a positive dynamic balance between them. In businesses that fail, the four perspectives are either fragmented or misaligned.
Visionary House for Building a “People-Before-Profit” Economy & Ecosystem: A ...Rod King, Ph.D.
This presentation offers a fractal template for building a "PEOPLE-Before-Profit" Economy as well as Ecosystem. In simple terms, a PEOPLE-Before-Profit Economy involves exchanges and transactions in which the value of people especially employees and customers are placed first in lieu of short-term profit. This approach of PEOPLE Before Profit contrasts the traditional approach of Profit Before PEOPLE.
It is increasingly being realized that a culture of Profit Before PEOPLE creates "Bad Value" and in particular, "Bad Profit." Although a business may experience short-term profitability, the approach of Profit Before PEOPLE leads to high employee turnover, competitive disadvantage, and environmental degradation. Consequently, more and more people are looking for alternatives to the traditional approach of Profit Before PEOPLE.
The approach of PEOPLE Before Profit is not entirely new. Many authors or groups have been proposing ideas to disrupt or complement the approach of Profit Before PEOPLE. Approaches include Corporate Social Responsibility, Triple Bottom Line, Shared Value, Bottom of the Pyramid, Social Entrepreneurship, Conscious Capitalism, and Good Profit. However, there has not been any vibrant community outlining and driving an agenda of PEOPLE Before Profit. This is where Brad Fergusson and the PEOPLE Before Profit Group come in.
As Brad Fergusson usually comments, the PEOPLE Before Profit Group is a startup. In a recent article on LinkedIn, Brad summarized his vision for the PEOPLE Before Profit Group. I realized that Brad's paradigm of PEOPLE Before Profit extends to all projects and ventures focusing on PEOPLE Before Profit. In other words, the paradigm of PEOPLE Before Profit is a fractal. I therefore decided to visually summarize Brad's article and vision using my tool of the House of Strategy.
There are many advantages in using a House of Goals & Strategy (HoGS) to present the vision of PEOPLE Before Profit. For one, the House of Goals & Strategy is a one-page document that comprehensively illustrates the key parts of a project including its vision, purpose, core values, and strategy. Consequently, the WHO, WHY, WHAT, and HOW of the PEOPLE Before Profit paradigm can be rapidly understood and shared. Also, business models can be systematically developed using the House of Goals & Strategy as a frame of reference.
The Most Powerful Business Tool That Hardly Anybody Knows About: SpaceTime Fr...Rod King, Ph.D.
All tools in business planning, strategy, modeling, innovation, improvement, and change management can be related to and/or derived from one tool. The tool is called the "SpaceTime Fractal Grid." This presentation introduces the SpaceTime Fractal Grid which is the core tool for the methodology of Universal Problem Solving & Project Management. Using the SpaceTime Fractal Grid, one can rapidly discover and solve people-centered problems.
BUSINESS MODEL PIVOTS: How Great Organizations Create and Sustain Competitive...Rod King, Ph.D.
It is an illusion to think that our environment is constant, that is, never changing. If the dinosaurs thought like that millennia ago, that must have been a big mistake. Natural environments are open systems and are in a constant state of flux; the business environment is no exception. Consequently, organizations that grow and thrive are once that are adaptive. In today's business parlance, organizations that create and sustain competitive advantage are the ones that "pivot" while maximizing their strengths and opportunities and minimizing their weaknesses and threats.
In the Lean Startup method, the concept of "pivot" refers to a transformation or structural change of a part of a business model. Such a pivot is made when a team faces an apparently insurmountable challenge in its environment. In this presentation, the concept of a pivot is liberally applied. Here a pivot applies to a non-problem-focused change in parts of a business model. In other words, pivots are applied here to generate ideas and hypotheses to be field tested especially with a view to disrupting traditional business models. Such pivots are necessary when designing game-changing business models.
21 Risks: WHY STARTUPS AND MATURED COMPANIES FAIL IN TIME & SPACERod King, Ph.D.
It is inevitable that in business, startups as well as growing and matured organizations would fail. But, what are the reasons?
This presentation visually summarizes 21 risks that are faced by startups, growing organizations, and matured organizations. Also included in the presentation is a visual template that can be used for managing and eliminating those 21 risks and more ...
The Power of Business Model Pivots: How Underdogs Slay Top Dogs in Business a...Rod King, Ph.D.
What do startups like Twitter, GroupOn, and PayPal have in common? Each of these startups changed a vital block of their initial business model; in other words, they pivoted to a more successful business model and strategy. In contrast, companies such as Kodak and Blockbuster went bankrupt because they failed to pivot on their strategy and business model.
This presentation offers a visual framework - Business Model Pivot (BMP)-Mind Map - for summarizing and discussing business model pivots as well as generating ideas for business model innovation and disruption.
House of Lean Canvas & Business Model Canvas: A PEOPLE-BEFORE-PROFIT (PBP) MA...Rod King, Ph.D.
Today, many businesses use the Business Model Canvas and Lean Canvas for visually organizing and managing information regarding business models. The Business Model Canvas has its trade-offs in terms of strengths and weaknesses. And so does the Lean Canvas. In the above presentation, the House of Lean Canvas and Business Model Canvas is presented. This house seamlessly integrates topics of the Lean Canvas and Business Model Canvas while eliminating the trade-off of each tool.
Simply Standardize Over 40 Business Modeling Tools: The 4Q-Business Model Int...Rod King, Ph.D.
Every day, more and more tools are emerging for visualizing part of or a whole business model. This presentation visually summarizes over 40 business modeling tools. A unique aspect of this presentation is that each business modeling tool is linked to the 4Q-Business Model Diamond which can serve as a tool for translating business modeling tools into a common visual language. In short, the 4Q-Business Model Diamond can serve as a standard tool for visualizing part or whole of a business model (system).
The 4 Perspectives of BUSINESS MODEL PROJECT MANAGEMENT: Why Some Businesses ...Rod King, Ph.D.
In the world of business a dangerous gulf or schism exists between "Strategy" on the one hand and "Execution" on the other hand. Many Strategy projects are not implemented. And of those implemented, about 70% fail.
This presentation introduces the approach of "Business Model Project Management" as an approach to seamlessly integrate Strategy and Execution. Business Model Project Management assumes a "business model" as the unit of organization, analysis, and management of every project. The presentation introduces a novel tool called the "Business Model Diamond."
The Business Model Diamond is a visual checklist that can be used in projects involving business model documentation, improvement, innovation, and storytelling. Unique to the Business Model Diamond are its four (ICES) perspectives: Investor, Customer, Enterprise, and Strategist Perspectives. Successful businesses constantly keep these four perspectives in focus while trying to find a positive dynamic balance between them. In businesses that fail, the four perspectives are either fragmented or misaligned.
Visionary House for Building a “People-Before-Profit” Economy & Ecosystem: A ...Rod King, Ph.D.
This presentation offers a fractal template for building a "PEOPLE-Before-Profit" Economy as well as Ecosystem. In simple terms, a PEOPLE-Before-Profit Economy involves exchanges and transactions in which the value of people especially employees and customers are placed first in lieu of short-term profit. This approach of PEOPLE Before Profit contrasts the traditional approach of Profit Before PEOPLE.
It is increasingly being realized that a culture of Profit Before PEOPLE creates "Bad Value" and in particular, "Bad Profit." Although a business may experience short-term profitability, the approach of Profit Before PEOPLE leads to high employee turnover, competitive disadvantage, and environmental degradation. Consequently, more and more people are looking for alternatives to the traditional approach of Profit Before PEOPLE.
The approach of PEOPLE Before Profit is not entirely new. Many authors or groups have been proposing ideas to disrupt or complement the approach of Profit Before PEOPLE. Approaches include Corporate Social Responsibility, Triple Bottom Line, Shared Value, Bottom of the Pyramid, Social Entrepreneurship, Conscious Capitalism, and Good Profit. However, there has not been any vibrant community outlining and driving an agenda of PEOPLE Before Profit. This is where Brad Fergusson and the PEOPLE Before Profit Group come in.
As Brad Fergusson usually comments, the PEOPLE Before Profit Group is a startup. In a recent article on LinkedIn, Brad summarized his vision for the PEOPLE Before Profit Group. I realized that Brad's paradigm of PEOPLE Before Profit extends to all projects and ventures focusing on PEOPLE Before Profit. In other words, the paradigm of PEOPLE Before Profit is a fractal. I therefore decided to visually summarize Brad's article and vision using my tool of the House of Strategy.
There are many advantages in using a House of Goals & Strategy (HoGS) to present the vision of PEOPLE Before Profit. For one, the House of Goals & Strategy is a one-page document that comprehensively illustrates the key parts of a project including its vision, purpose, core values, and strategy. Consequently, the WHO, WHY, WHAT, and HOW of the PEOPLE Before Profit paradigm can be rapidly understood and shared. Also, business models can be systematically developed using the House of Goals & Strategy as a frame of reference.
The Most Powerful Business Tool That Hardly Anybody Knows About: SpaceTime Fr...Rod King, Ph.D.
All tools in business planning, strategy, modeling, innovation, improvement, and change management can be related to and/or derived from one tool. The tool is called the "SpaceTime Fractal Grid." This presentation introduces the SpaceTime Fractal Grid which is the core tool for the methodology of Universal Problem Solving & Project Management. Using the SpaceTime Fractal Grid, one can rapidly discover and solve people-centered problems.
BUSINESS MODEL PIVOTS: How Great Organizations Create and Sustain Competitive...Rod King, Ph.D.
It is an illusion to think that our environment is constant, that is, never changing. If the dinosaurs thought like that millennia ago, that must have been a big mistake. Natural environments are open systems and are in a constant state of flux; the business environment is no exception. Consequently, organizations that grow and thrive are once that are adaptive. In today's business parlance, organizations that create and sustain competitive advantage are the ones that "pivot" while maximizing their strengths and opportunities and minimizing their weaknesses and threats.
In the Lean Startup method, the concept of "pivot" refers to a transformation or structural change of a part of a business model. Such a pivot is made when a team faces an apparently insurmountable challenge in its environment. In this presentation, the concept of a pivot is liberally applied. Here a pivot applies to a non-problem-focused change in parts of a business model. In other words, pivots are applied here to generate ideas and hypotheses to be field tested especially with a view to disrupting traditional business models. Such pivots are necessary when designing game-changing business models.
21 Risks: WHY STARTUPS AND MATURED COMPANIES FAIL IN TIME & SPACERod King, Ph.D.
It is inevitable that in business, startups as well as growing and matured organizations would fail. But, what are the reasons?
This presentation visually summarizes 21 risks that are faced by startups, growing organizations, and matured organizations. Also included in the presentation is a visual template that can be used for managing and eliminating those 21 risks and more ...
The Power of Business Model Pivots: How Underdogs Slay Top Dogs in Business a...Rod King, Ph.D.
What do startups like Twitter, GroupOn, and PayPal have in common? Each of these startups changed a vital block of their initial business model; in other words, they pivoted to a more successful business model and strategy. In contrast, companies such as Kodak and Blockbuster went bankrupt because they failed to pivot on their strategy and business model.
This presentation offers a visual framework - Business Model Pivot (BMP)-Mind Map - for summarizing and discussing business model pivots as well as generating ideas for business model innovation and disruption.
House of Lean Canvas & Business Model Canvas: A PEOPLE-BEFORE-PROFIT (PBP) MA...Rod King, Ph.D.
Today, many businesses use the Business Model Canvas and Lean Canvas for visually organizing and managing information regarding business models. The Business Model Canvas has its trade-offs in terms of strengths and weaknesses. And so does the Lean Canvas. In the above presentation, the House of Lean Canvas and Business Model Canvas is presented. This house seamlessly integrates topics of the Lean Canvas and Business Model Canvas while eliminating the trade-off of each tool.
Simply Standardize Over 40 Business Modeling Tools: The 4Q-Business Model Int...Rod King, Ph.D.
Every day, more and more tools are emerging for visualizing part of or a whole business model. This presentation visually summarizes over 40 business modeling tools. A unique aspect of this presentation is that each business modeling tool is linked to the 4Q-Business Model Diamond which can serve as a tool for translating business modeling tools into a common visual language. In short, the 4Q-Business Model Diamond can serve as a standard tool for visualizing part or whole of a business model (system).
Key learning points from the anti-conference organized by Business Arena Oy on themes of science-to-business, university-business-cooperation and creating long-term results with short-term projects. Active ownership is the key!
What does it take to be an entrepreneur ? Discover some of the characteristics behind a successful individual who bears the risk of operating business in the face of uncertainty about the future conditions. Power Point by Prof. J.C. Sabo
PEOPLE FIRST ORGANIZATION & DESIGN (PFOD) for Startups & Established Organiza...Rod King, Ph.D.
This presentation features the visual tool of People First Community (PFC) Map. Although the strategy of "Put People First" is intuitive, startups and established organizations experience great difficulties in translating into reality the strategy of "Put People First." The visual tool of the People First Community (PFC) Map starts with "WHO" while mapping all stakeholders in a community. A PCF Map can be prepared for past, present, and future communities while managing as well as designing a strategy of "Put People First."
UPSPM Menu for Answering THE TOUGHEST QUESTION IN BUSINESSRod King, Ph.D.
What is the toughest question in business?
Whether your organization is a matured company or a Lean Startup, the toughest question in business is arguably: WILL OUR BUSINESS PROJECT SUCCEED?
There are many approaches for answering the toughest question in business or Business Viability Question (BVQ). This Slide deck uniquely presents the Universal Problem Solving & Project Management (UPSPM) Menu which is a visual summary of five popular approaches. The tabular format of the presentation facilitates comparison of the pros and cons of each approach or tool.
Kanban Innovation Dashboard (KID): Part 1 - The Fastest Way to Learn & Master...Rod King, Ph.D.
Throughout history, organizations that continuously learn and solve problems the fastest have enjoyed sustainable competitive advantage. The most valuable skill in today's unpredictable environment may be Supersmart Learning and Mastery (SLaM) especially of how business models and ecosystems work. However, tools for learning about business models and ecosystems are sparse and relatively complex.
This presentation introduces the Kanban Innovation Dashboard (KID), which is a simple visual platform for rapidly learning and mastering any subject, business tool, or project. The KID contains four columns or screens: one space-screen and three time-screens. These four screens may be used to describe any system, business model, and ecosystem especially using topics from existing business tools. The time-screens cover the areas of Planning, Experimentation/Execution, and Reflection (PEER).
In this presentation, some customized templates of the KID are presented. The rationale is to provide easy-to-use tools for rapidly discovering and solving problems in Lean Startups as well as established organizations.
Business Model Strips for Customer Growth Hackers: A New Business Model Notat...Rod King, Ph.D.
5 Business Model Strips for Customer Growth Hackers (It’s not what you think!)
***
“Customer Growth Hacking is at the heart of the Entrepreneurial Revolution (ER), the epicenter of which is in Silicon Valley.” Rod King
***
First, let’s take a short quiz:
Who is a CUSTOMER GROWTH HACKER?
1) Is (s)he someone making TRADITIONAL BUSINESS PLANNERS obsolete?
2) Is (s)he someone making TRADITIONAL MARKETERS obsolete?
3) Is (s)he someone making TRADITIONAL BUSINESS STRATEGISTS obsolete?
Actually, all of the above answers are correct. The presentation above explains how.
---
http://goo.gl/Rs0DqN
At idealabs we believe that there's a new innovation era coming, where big corporations and startups blend. We dive into the corporate innovation boom, showing you some examples of big corporations working together with startups.
The HR Summit and Expo, 7 - 9 October 2013 in Dubai, is the Middle East's largest event for HR Professionals.
With a speaker line up of two world-class Gurus and more than 40 regional and international HR leaders, the HR Summit is the place where tomorrow’s strategies are
discussed and transformational expertise is exchanged.
Lectures 1 and 2 - Employability, Creativity, and Personal development 2 oc...Fahri Karakas
Introductions
Introduction to the module Module
Objectives
Hackathon
Module Structure and Assignments
Expectations
Introduction to Career Management: Careers of 21st century
Self-Making and Creativity
New perspectives on careers and employability
Adventures: Individual and Team Exercises
Inspiring Careers
Shark Tank
Seminar 8 job applications - 3 may and 6 may 2021Fahri Karakas
We review all the seminar activities.
I tried to keep things very simple and focused. Instead of using the whole hour, I just kept it within half an hour.
I have also introduced some relaxation exercises at the beginning to help my students relax.
You get a feel of what kind of activities we are doing in my master's module titled "Management Skills and Personal Development.
Enjoy.
The Lean Startup Method Made Easier: Rapidly Use the 4Q-Business Model Diamon...Rod King, Ph.D.
This presentation presents the 4Q-Business Model Diamond as a visual platform that facilitates application of the Lean Startup Method. All tools in the Lean Startup Method relate to the 4Q-Business Model Diamond which provides a common language for learning, teaching, and applying tools of the Lean Startup Method as well as other business tools. In this presentation, the focus is on tools involving 1, 2, and 3_Question Molecules, for instance, WHO template, WHO-WHAT template, Problem-Solution Fitness, Golden (WHY-WHAT-HOW: WWH) Pyramid, and People-Problem-Solution (PPS) Molecule.
This talk was delivered on 15th September (Engineers Day) at BML Munjal University. It covers differences between invention, innovation, entrepreneurship, and startup. It discussed innovation landscape, types of innovation, and three important types of innovation in today's world. Innovator's method and innovators skills are also provided.
In Entrepreneurship section, who are entrepreneurs, types of entrepreneurs, entrepreneurial mindset and effectual thinking are discussed. Future of organization is discussed briefly along with why its necessary to learn entrepreneurship. Idea to launch (#flow_with_ramesh), why startup fails (#flow_with_ramesh), are you a startup kid? (#flow_with_ramesh) And challenges of entrepreneurship are discussed. In the end, what three interesting things you can do from learning, mentors, and work is discussed. Lastly, I describe my experiences with innovation and entrepreneurship is discussed.
Key learning points from the anti-conference organized by Business Arena Oy on themes of science-to-business, university-business-cooperation and creating long-term results with short-term projects. Active ownership is the key!
What does it take to be an entrepreneur ? Discover some of the characteristics behind a successful individual who bears the risk of operating business in the face of uncertainty about the future conditions. Power Point by Prof. J.C. Sabo
PEOPLE FIRST ORGANIZATION & DESIGN (PFOD) for Startups & Established Organiza...Rod King, Ph.D.
This presentation features the visual tool of People First Community (PFC) Map. Although the strategy of "Put People First" is intuitive, startups and established organizations experience great difficulties in translating into reality the strategy of "Put People First." The visual tool of the People First Community (PFC) Map starts with "WHO" while mapping all stakeholders in a community. A PCF Map can be prepared for past, present, and future communities while managing as well as designing a strategy of "Put People First."
UPSPM Menu for Answering THE TOUGHEST QUESTION IN BUSINESSRod King, Ph.D.
What is the toughest question in business?
Whether your organization is a matured company or a Lean Startup, the toughest question in business is arguably: WILL OUR BUSINESS PROJECT SUCCEED?
There are many approaches for answering the toughest question in business or Business Viability Question (BVQ). This Slide deck uniquely presents the Universal Problem Solving & Project Management (UPSPM) Menu which is a visual summary of five popular approaches. The tabular format of the presentation facilitates comparison of the pros and cons of each approach or tool.
Kanban Innovation Dashboard (KID): Part 1 - The Fastest Way to Learn & Master...Rod King, Ph.D.
Throughout history, organizations that continuously learn and solve problems the fastest have enjoyed sustainable competitive advantage. The most valuable skill in today's unpredictable environment may be Supersmart Learning and Mastery (SLaM) especially of how business models and ecosystems work. However, tools for learning about business models and ecosystems are sparse and relatively complex.
This presentation introduces the Kanban Innovation Dashboard (KID), which is a simple visual platform for rapidly learning and mastering any subject, business tool, or project. The KID contains four columns or screens: one space-screen and three time-screens. These four screens may be used to describe any system, business model, and ecosystem especially using topics from existing business tools. The time-screens cover the areas of Planning, Experimentation/Execution, and Reflection (PEER).
In this presentation, some customized templates of the KID are presented. The rationale is to provide easy-to-use tools for rapidly discovering and solving problems in Lean Startups as well as established organizations.
Business Model Strips for Customer Growth Hackers: A New Business Model Notat...Rod King, Ph.D.
5 Business Model Strips for Customer Growth Hackers (It’s not what you think!)
***
“Customer Growth Hacking is at the heart of the Entrepreneurial Revolution (ER), the epicenter of which is in Silicon Valley.” Rod King
***
First, let’s take a short quiz:
Who is a CUSTOMER GROWTH HACKER?
1) Is (s)he someone making TRADITIONAL BUSINESS PLANNERS obsolete?
2) Is (s)he someone making TRADITIONAL MARKETERS obsolete?
3) Is (s)he someone making TRADITIONAL BUSINESS STRATEGISTS obsolete?
Actually, all of the above answers are correct. The presentation above explains how.
---
http://goo.gl/Rs0DqN
At idealabs we believe that there's a new innovation era coming, where big corporations and startups blend. We dive into the corporate innovation boom, showing you some examples of big corporations working together with startups.
The HR Summit and Expo, 7 - 9 October 2013 in Dubai, is the Middle East's largest event for HR Professionals.
With a speaker line up of two world-class Gurus and more than 40 regional and international HR leaders, the HR Summit is the place where tomorrow’s strategies are
discussed and transformational expertise is exchanged.
Lectures 1 and 2 - Employability, Creativity, and Personal development 2 oc...Fahri Karakas
Introductions
Introduction to the module Module
Objectives
Hackathon
Module Structure and Assignments
Expectations
Introduction to Career Management: Careers of 21st century
Self-Making and Creativity
New perspectives on careers and employability
Adventures: Individual and Team Exercises
Inspiring Careers
Shark Tank
Seminar 8 job applications - 3 may and 6 may 2021Fahri Karakas
We review all the seminar activities.
I tried to keep things very simple and focused. Instead of using the whole hour, I just kept it within half an hour.
I have also introduced some relaxation exercises at the beginning to help my students relax.
You get a feel of what kind of activities we are doing in my master's module titled "Management Skills and Personal Development.
Enjoy.
The Lean Startup Method Made Easier: Rapidly Use the 4Q-Business Model Diamon...Rod King, Ph.D.
This presentation presents the 4Q-Business Model Diamond as a visual platform that facilitates application of the Lean Startup Method. All tools in the Lean Startup Method relate to the 4Q-Business Model Diamond which provides a common language for learning, teaching, and applying tools of the Lean Startup Method as well as other business tools. In this presentation, the focus is on tools involving 1, 2, and 3_Question Molecules, for instance, WHO template, WHO-WHAT template, Problem-Solution Fitness, Golden (WHY-WHAT-HOW: WWH) Pyramid, and People-Problem-Solution (PPS) Molecule.
This talk was delivered on 15th September (Engineers Day) at BML Munjal University. It covers differences between invention, innovation, entrepreneurship, and startup. It discussed innovation landscape, types of innovation, and three important types of innovation in today's world. Innovator's method and innovators skills are also provided.
In Entrepreneurship section, who are entrepreneurs, types of entrepreneurs, entrepreneurial mindset and effectual thinking are discussed. Future of organization is discussed briefly along with why its necessary to learn entrepreneurship. Idea to launch (#flow_with_ramesh), why startup fails (#flow_with_ramesh), are you a startup kid? (#flow_with_ramesh) And challenges of entrepreneurship are discussed. In the end, what three interesting things you can do from learning, mentors, and work is discussed. Lastly, I describe my experiences with innovation and entrepreneurship is discussed.
Greetings from SIMCON !
Wish you Merry Christmas and Happy New Year !
It gives us immense pleasure to present you December Edition of our monthly newsletter "BEACON".
This issue covers articles on HR consulting (by our SIMSREE student Mr. Avdhoot Patane), IT consulting, book review of 'The Mckinsey Mind', industry related recent news and quiz.
Hope you enjoy reading the newsletter ! Do provide your valuable feedback.
For more updates on consulting industry, keep visiting our FB page.
http://www.facebook.com/SimCon
Bill Aulet's presentation at the VentureWell Open conference in Washington DC to entrepreneurship educators with material on his just being released Disciplined Entrepreneurship Workbook
—Introduction to ManagementWEEK TEN THE EXCEPTIONAL MANAGER.docxanhlodge
—
Introduction to Management
WEEK TEN: THE EXCEPTIONAL MANAGER -STRATEGY
Semester 1, 2019
‹#›
To create Em dash above headline:
Same size and weight as the headline and set using a soft return.
PC: Em dash (—): Alt+Ctrl+ - (minus)
Mac: Em dash (—): Shift+Alt/Option+hyphen
1
2019 Course Experience Survey
(CES)
Tell us what you think
‹#›
‹#›
Your feedback is valuable
Every semester, we ask students to give us feedback on what works well and what needs to be improved
It’s called the Course Experience Survey (CES) and it helps us improve teaching, course design and content for you
It takes about 10 minutes to complete online
‹#›
For those cynics out there…
The CES matters – it’s part of making sure we’re doing a good job
The CES works – it has delivered a lot of improvements to what we do and you get
It helps you and those who come after you
It helps us
‹#›
Your feedback has an impact
Examples of change from student feedback:
Change to group sizes
Updated and more relevant content and examples
Change in class format
Change in lab tasks
Changes in assessment
‹#›
When is it happening?
The CES goes online each semester.
Semester 1 2019 CES dates
HE: Start: 6 May 2019 End: 2 June 2019
VE: Start: 6 May 2019 End: 2 June 2019
‹#›
What devices can be used to access the survey?
Desktop
Laptop
iPad
Smart phone
‹#›
There are 3 options to access the survey
1. Find the survey link in your student inbox
Sender :
Subject:
Click link in email
2. Access via
https://surveys.rmit.edu.au/Blue/
Student login is required
‹#›
3. Access via myRMIT
under ‘Launch Application’
click on ‘Student Survey’
Any questions?
Email to [email protected]
‹#›
Any incentives to complete the CES?
All completed surveys will be placed in a raffle to win an iPad.
‹#›
Objectives of this Lecture
What does it take to be an exceptional manager?
Am I really managing if I don’t have a strategy?
Review of best-known classic strategy theories
How does effective execution help managers during the strategic-management process?
Introduction to Management
Functions of Management
Managing emotions at work & employees
The exceptional manager: strategy
Networking to build e-portfolios
Course Review
‹#›
The skills exceptional managers need
Technical skills
– the job-specific knowledge needed to perform well in a specialised field
Conceptual skills
– the ability to think analytically, to visualise an organization as a whole and understand how the parts work together
Human skills
– the ability to work well in cooperation with other people to get things done
‹#›
In the 1970s researcher Robert Katz identified three skills that are very important to being an exceptional manager: technical, conceptual and human skills.
Ask your students to think of a manager who had one or two of these skills, but not all three. What was the negative impact to the busin.
“QuickFix”- improve your on-line LinkedIn profile in an interactive and a time-efficient manner!
Learning Objectives:
By the end of this session participants will be able to...
1. Articulate the importance of professional on-line presence
2. Learn steps to improve thier LinkedIn profile
3. Develop profile keywords, Headline and Summary
Event information: https://groups.oist.jp/pcda/event/%E2%80%9Cquickfix-developing-linkedin-profile%E2%80%9D
A summary of my career development workshop for bioscience PhD students and postdocs (May 2018) including skills analysis, job seeking, CVs and interview technique.
Perceptions of Project Managers in the Job Marketplace (and what to do about it)Bruce Kozuma
Given to the PMI Central Mass chapter on 2015-01-13. Can also be downloaded from here: https://pmicmass.org/document-repository/meetings-archive/2015-meetings-archive/381-2015-01-13-perceptions-of-pms-in-the-job-marketplace-bruce-kozuma
As part of the Institution of Mechanical Engineers' service to members, engineers and professionals in technical industries worldwide, we hosts a series of free training webinars.
The slides were used in a free training webinar that focused on planning your own development, helping you spot gaps in your abilities and to set objectives and goals
Stop Talking About Innovation!
We need to limit the use of the word and the term “innovation” and we need to ban the term “innovation culture” entirely.
This is the radical outset for a keynote or a session in which Stefan Lindegaard challenges common beliefs on innovation, explain why most companies fail with their efforts to become more “innovative” and share insights on how to build the capabilities that can help companies and organizations survive and prosper in these times of fast change and strong disruption.
The key messages:
- Focus on corporate transformation and digitalization – or die!
- Link your efforts to the challenges of your stakeholders and increase your ROI
- Work with the unusual suspects; internally as well as externally
- Focus on people, people and people – and upgrade their mindset and skills
- Learn to communicate better and differently – or fail!
About Stefan Lindegaard:
Stefan Lindegaard is an author, speaker and strategic advisor. His focus on corporate transformation, digitalization and innovation has propelled him into being a trusted source of inspiration to many large corporations. He believes business and innovation requires an open and global perspective and he has given talks and worked with companies in Europe, North America, South America, Africa and Asia.
Stefan Lindegaard has written several books including 7 Steps for Open Innovation, Making Open Innovation Work and The Open Innovation Revolution. His blog is a globally recognized destination with many free resources (books, white papers, exercises). You can read further at 15inno.com.
Brands at an inflection point: do you live or die? The questions to ask, the ...Drthomasbrand Limited
The factors that will drive the growth or the demise of brands in the next twenty years. A critical view of how brands will evolve and devolve & what to do
The everyday fallacies of marketing technology: doing it right versus doing i...Drthomasbrand Limited
Marketing technology is the most powerful change to marketing and business is known history. This presentation covers key aspects of how to avoid the problems and incorporates the considerations to use marketing and digital technology best in companies.
Into the Digital Abyss - or The New "Vortex" of Business? Creating new compan...Drthomasbrand Limited
We all know the world is changing, even if we struggle to grasp the depth of it. The sheer number of industries that are impacted, make us realise just how dramatic these changes are. There are more serious mega-trends than ever before. How we deal with these complexities as companies, will determine the degree of competitive opportunity we create. The better we leverage them, the more we will create companies that define their own market-space. This is the greatest opportunity for all. To make the best of these opportunities, will also entail far greater degrees of risk than before.
Within itself, innovation holds many paradoxes. It can become a rod for the back of a company. It can drive growth. It can motivate people. It can be very difficult to do. It may at some point become impossible to innovate a given product further. This article explores the paradoxes of innovation as a major driver of company success today.
Does market information, marketing and consumer research have a role in busin...Drthomasbrand Limited
In this presentation, I review the status of information and research within companies, and discuss issues and constraints pertaining to the more effective use of information in business and marketing decision making. These touch upon the way in which research is managed in companies, as well as how it is viewed by the executive. To do it well, requires a mind-set change, even a cultural change in many executive teams and companies. Even the talk of "big data", is meaningless unless the company is receptive to the information and its eco-system is prepared for it.
What challenger brands are, how they work and how to become one. Illustrated ...Drthomasbrand Limited
An overview of what challenger brands are and what makes them work. Illustrated through extensive examples. How do you become one, what are the steps and strategies that works.
How to use what makes your country unique to create competitive advantageDrthomasbrand Limited
How to leverage the unique strengths and capabilities of your company, country or region to create a sustainable business with a strong competitive advantage.
This article is done with specific emphasis on emerging markets where many local communities lack the resources or a sustainable way to create a higher standard of living for all. Examples are used to illustrate what countries and regions can do to resolve this challenge.
Essentially, it also endorses the fact that true competitive advantage lies in what a company can truly do authentically.
A view on brand portfolio management, innovation, profitability and corporate...Drthomasbrand Limited
An outline of the kind of strategy a company can pursue to attain its revenue and business growth.
It outlines a number of approaches and what is most relevant for what kind of company.
Disruptive innovation adds enormous value and margins to companies. If a company can create a new industry, this growth is exponential.
Yet, few companies do it well.
Yet, within it, innovation holds its own paradoxes: regular innovation creates expectations from investors and customers. Once the rate starts falling, the company is almost penalised for it, disproportionately.
Most companies pay lip service to innovation.
By remaining young at heart, a company can make the fundamental changes required to become innovative, outside of anecdotal changes that will be short-lived and that will not lead to a high innovation index.
From product brands to concept brands the evolution of brand managementDrthomasbrand Limited
The idea of concept brands is a useful one to evaluate the extent to which a brand can stretch and create exponential brand and business growth and value. It can help a brand extend into new products, services, markets and segments. It can assist a brand to increase its growth and its value.
In this presentation, we explore what the concept is, how it works and why it matters. We investigate examples of brands that have done it right and brand that are struggling to do it right. We look at what factors make it succeed or fail.
We then review the process and questions as to how to make it work for your brand.
The impact of information and other technology upon organisations and how they interface with their stakeholders and customers - and how they create meaning for their product and service brands, are vital today. We are facing an era of meta-technology, where our insights into, our understanding of and our use of technology, will impact the depth of meaning we create in our brands by the "amount" of information that is added through the application of technology and the value of meaningful content. Social media alone holds many challenges for organisations. This article explores some of these issues and raises key questions about the role of technology for brands, companies and stakeholders.
A challenging presentation about brand issues, challenges, paradoxes, questions and trends - issues that underlie brand development, brand evolution, the relationship of brands with their diverse stakeholders, the impact of social media upon brands and how brand meaning is created and managed.
Social media leads to fundamental change in companies, it is far more than marketing or simply new marketing tools. This presentation outlines the impact of social media on business and how business should deal with it.
A View On Brand Portfolio Management, Innovation, Profitability And Corporate...Drthomasbrand Limited
A view on how companies can manage their brand portfolios to balance incremental and radical innovation with optimal profitability and the right corporate culture.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s Dholera
Mastering in company capability for marketers and business leaders for business-unusual
1. P a g e 1DRTHOMASBRAND
MASTERY FOR
MARKETERS & EXECUTIVES
The mastery of business-unusual
2. P a g e 2DRTHOMASBRAND
Table Of Contents
1. Business change = opportunities = mastery
2. About my capabilities that enables this
3. Why that can assist mastery of change
4. How business changes impact people mastery:
capabilities & aptitude and link to what I do
5. The formats I use to do this:
• Business context drivers
• Detailed content/ course & bespoke option
6. Why I can add the value business needs
7. My contact details
The mastery of
business-unusual Slides
3. P a g e 3DRTHOMASBRAND
Bill Gates
…business will
change in the next
ten years more than it
has changed for the
last fifty years…
4. P a g e 4DRTHOMASBRAND
A little about me…
Ph.D, Unisa
Diploma in Design Thinking, MIT (distinction)
MDP, University of the Witwatersrand
Digital Marketing, General Academy (top student)
External examiner, 23 Masters’ & Ph.D’s
Projects in 29+ countries
Global multinationals & start-ups
Global Consulting Director, Acceleration, WPP
(London)
Colgate-Palmolive, FCB
Own agency with alternative business model
Marketer, agency strategist & consultant
Trained 850 marketers for the largest telco in AME
“The people who are crazy enough to think they can
change the world are the ones who do.”
– Steve Jobs
Dr. Thomas
Henry
Oosthuiizen
Published a book, “How to build a profitable brand”
Published a monograph on brands
Edited three Academic books on Marketing
Edited articles & judged awards in the US, SA, UK,
Australia, UAE
Produced the most popular TV commercial in SA
(as measured by Kantar in their 35 years of
measurement)
Advertising Man of the Year, SA, 2001
Extra-Ordinary Professor in Business Management,
University of Johannesburg (UJ)
Board member of the Luthuli Museum,
dedicated to the first African Nobel Prize winner
5. P a g e 5DRTHOMASBRAND Key Companies I’ve done work for
* From inception, starting from a blank sheet of paper, effectively “designing the business “ with a small team of start-up executives
*
*
*
*
*
*
20twenty (SA’s first online bank, 1998)*
6. P a g e 6DRTHOMASBRAND
I solve complex business,
brand and marketing
challenges that require
deep skills, experience,
new developments and
most importantly the
aptitude relevant for today
I offer company teams and
individuals Mastery Classes that
leverage this knowledge and insight
Enabling
peoples’
capability
=
Performance
=
Mastery
7. P a g e 7DRTHOMASBRAND
This is my
superpower:
Science & Art
combined…
P a g e 7
…create insight and
magic for competitive
advantage and
innovation delivery
= mastery of a new
competitive skillset
In my opinion, Dr Thomas
Oosthuizen understands
both the science and art
of marketing.
Brand Pretorius
Former MD of Toyota SA and
now board member of four listed companies
8. P a g e 8DRTHOMASBRAND
This intersection is
key, which makes me
unique:
the essence of a new
mastery
Science:
The Art of Business:
Scientific academic credentials,
start-ups to global multinationals,
senior roles,
29+ countries,
make new companies work,
positioned large,
distil huge amounts of data,
know traditional & digital technology,
trained and developed people
“Think & do differently”
experiment,
considered risks,
successes & failures,
solve problems,
conceptual thinker,
accepted thought-leader,
awarded,
practical implementation down to details
9. P a g e 9DRTHOMASBRAND
“On working
with me…
C L I E N T S
"I can confidently say that
Thomas fundamentally
transformed our consulting
practice and deeply impacted
the approach and thinking…”
"He is a superb big picture
thinker, has a “no-limits”
creative mind and has a
fantastic collaborative and
engaging manner.”
Stephan Pretorius
Chief Technology Officer &
WPP Group Exco
“We utilised the approach constructed by
Thomas over seven years to consolidate
and strengthen the positioning of our
brand and focus on what the respective
opco’s must do to optimise their
competitive positions.”
“Almost 90% of our marketing staff was taken
through the conceptual approach devised by
Thomas as the basis of how to become more
effective in their marketing.”
Santie Botha
CMO, MTN Group Marketing
“Honestly, one of the best sessions we've
had in my time at UAL: CSM.”
Dr. John O’Reilly,
Head of the Masters Degree in Innovation
“
10. P a g e 1 0DRTHOMASBRAND
How
do I do this?
P a g e 1 0
11. P a g e 1 1DRTHOMASBRAND
WHAT
01GAP 02 03
Science:
Upskill
Enable and
grow people
Art:
Enable new
mindsets
Develop agility
Outcome:
Enable a strategic
delivery mindset
Enable greater business
growth
Mastery
classes
I conduct a series of
limited edition & bespoke
12. P a g e 1 2DRTHOMASBRAND
The formats
of mastery classes
Small teams
of six people, six sessions of
two hours (or bespoke)
over a 6-week period
Content
Everything adjudicated & discussed as
per bespoke goals
complete sharing of IP,
working papers & toolkits
Typical topics
bespoke and/ or
typical ones outlined
at the end of this
document
Face-to-face
personal workshops
& online formats
Content per module (can be bespoke):
1. Topic/ session specified and deliverables unpacked
2. Per session: introduce topic of relevance: max 40
minutes
3. Per session: team discusses in detail & its practical
relevance
4. Assessment of outcomes
Conclude with
action steps and/ or
assignments with
bespoke outcomes
HOW
Limited in number of people to enable bespoke
developmental sessions, preparation & debating time
To enable me to give all my total attention,
too many sessions cannot allow for that
As this is a personal passion,
I want enable me personal growth
13. P a g e 1 3DRTHOMASBRAND
Science:
The science and “how-
to” of the many
marketing
developments pertinent
to today
Art:
The art of applying
knowledge in
business, through the
way people provoke,
question and think
Contradicting the
norm to create value
The changed
global
context
Agility over
certainty
Combining global change with developing capability = “scaring” myself also
Widely catered for
Not often catered for
The shift in people competitive capability, aptitude and agility required
14. P a g e 1 4DRTHOMASBRAND
What executive surveys tell us people to know need now
THE GIVEN
Knowledge & Mastery
Deep skills
Experience
Success record
YET, NOW MORE THAN EVER
Have life skills
Have autonomy & self-management
Be purpose-driven
Drive teamwork through social & self awareness
Be insightful
Be innovative
Be agile
Ask “why not?”
Be responsible and accountable decision-makers
Have confidence but also accept when “wrong”
Be results-driven but not sticking to “recipes”
Doing what A.I. cannot do and knowing this
Be prepared to provoke & risk more
A hard
combination
to find
15. P a g e 1 5DRTHOMASBRAND
The end-benefit:
Grow capability
Frame &
ask different
questions
Reduce
the need for
consultants, create
in-house capability
in strategic projects
P a g e 1 5
Enable senior individuals & teams
to navigate change:
not “process-driven”, but “people-driven”
16. P a g e 1 6DRTHOMASBRAND
Business
context:
MY content,
not textbooks
P a g e 1 6
17. P a g e 1 7DRTHOMASBRAND
The business environment shifts over the last ten years…
Consumer
power shift
Market
disruption
Market share
focus
Brand
disintermediation
Volatile
universe
Consumer-
centricity
CAPABILITY MINDSET
New business realityNew challenges
Required people skills
18. P a g e 1 8DRTHOMASBRAND
Mastery
class topics
Typical topics covered,
can be bespoke, project-driven,
emerging topics or a
combination
P a g e 1 8DRTHOMASBRAND
19. P a g e 1 9DRTHOMASBRAND
PEOPLE
CAPABILITY
&
APTITUDE
DRIVES
BUSINESS
VALUE
WITH SAME
OR LESS
RESOURCES
Market dynamics
and how market
share gains are
attained with lesser
resources Differentiation and
the “how” tools
Team-integration for
best outcomes
The right data that
drives growth
Measure what matters
How change impacts
marketing & the
business operations
TOPICS
WHY CAN I DO THIS? BECAUSE I HAVE
20. P a g e 2 0DRTHOMASBRAND
PEOPLE
CAPABILITY
DRIVES
VALUE
TOPICS
Martech and social media
strategy development
Brand
disintermediation:
how to overcome
Consumer-centricity:
disentangle fact & fiction
Brand meaning & language:
creating true authenticity
Building challenger
brands: HOW
Integrating online & offline channels
to “multiply” outcomes
Disruptor brands,
why they work
how companies
can leverage
those insights
21. P a g e 2 1DRTHOMASBRAND
I am confident my
approach works,
because I have helped
build upstarts and
help transform large
companies
I will in discussion
give you the detail
you need as I was
intimately involved in
all listed here (and
many more)
DETAIL
22. P a g e 2 2DRTHOMASBRAND
Thank
you for
your time
For further information,
please feel free to contact me directly:
t) +44 (0) 7798 693 753
e) thomas@drthomasbrand.com
linkedin.com/in/drthomasbrand
thomasoosthuizen
www.drthomasbrand.com
P a g e 2 2DRTHOMASBRAND