This ppt tells you how the social media plays a major role in marketing.
There many social media apps where marketing can be explored so, here are some of the examples where social media is important for marketing it maybe how you want to introduce your business idea or if you want to sell the product that you discovered so, social media is the greatest platform where you can sell.
not only selling you can even get jobs through social media.
Social media is a must have for businesses. This presentation covers how to improve your footprint and several strategies on how to make your social media life feel more manageable with tips and website resources included.
10 tips to increase engagement on your facebook pageAnju Gulla
Usually people are very much happy if they get likes for their Facebook page. Getting likes is very much essential for your social media marketing strategy, but engaging your fans is far more important.
You may have seen this metric on your Facebook business page named “People Talking about this”
This clearly states how much fans of your Facebook business page are really engaged with you.
So if your brand is being talked about by your fans it states that they are mentioning your brand, sharing, commenting and liking your brand.
Social media is a must have for businesses. This presentation covers how to improve your footprint and several strategies on how to make your social media life feel more manageable with tips and website resources included.
10 tips to increase engagement on your facebook pageAnju Gulla
Usually people are very much happy if they get likes for their Facebook page. Getting likes is very much essential for your social media marketing strategy, but engaging your fans is far more important.
You may have seen this metric on your Facebook business page named “People Talking about this”
This clearly states how much fans of your Facebook business page are really engaged with you.
So if your brand is being talked about by your fans it states that they are mentioning your brand, sharing, commenting and liking your brand.
How To Utilize Blogging For Marketing Your StartupCloudways
Startups can utilize Blogging to help them kickstart their marketing campaigns. Read these tips on how to start using blogs to effectively market your startup.
Twitter provides a platform to individuals and firms to create messages (tweets) of up to 140 characters, which can be broadcasted to all the users subscribing to your account (followers).
These messages are displayed on your timeline (news feed) whenever you login from your account.
`Remove Unprofitable Products and Services. The products or services with the highest gross profit margin are the most important to your business. ...
Find New Customers. New customers can help grow your business. ...
Increase your Conversion Rate. ...
Review Current Pricing Structure. ...
Reduce your inventory. ...
Reduce your overheads.
Facebook is still the king of social media interaction. Your business needs to be represented, and you need to have a plan. Pick up some tips on Facebook marketing and we can help you with a plan. contact us today at http://customfitmarketing.com to find out more.
This presentation is from Affiliate Summit East 2014 (August 10-12, 2014 New York City).
Session Description: I will take you by the hand & show you how to build a successful blog step by step. The lively no holds barred presentation will reveal all of my personal secrets, tricks and tips over my shoulder.
7 Social Media Strategies for Small Businesses and Start UpsEric Ainsworth
7 Social Media Strategies for Small Business and Start-ups. This presentation was delivered on June 16, 2017, at Dig Deep Marketing Corporate HQ, 12808 W Airport Blvd, Sugar Land, TX 77478
One soci is the all in-one social media management platform that will allow y...JackSparrow203
✔ Cloud Based Software
✔ Design and Schedule Posts
✔ Manage Facebook Groups & Pages, Twitter, LinkedIn, and Pinterest Accounts
✔ Add Sub-Users
✔ Run Successful Ad Campaigns directly from OneSoci
✔ Create 1-Click Opt-ins for Lead Generation
✔ Find Unique and Engaging Content...all within the app!
This week I had the pleasure to interview one of the top 50 social marketing and content marketing influencers in the world!
We had a lively conversation about marketing and how it’s been completely resurrected with social, and how it’s still just the beginning!
One of the most passionate and interesting moments happened when we were talking about an epic moment in time where social marketing truly changed their lives!
We started to talk about the power of content, and how it can lead to creating the influence we’ve always dreamed about, and aspired to attain.
Social Media Tips For Small Businesses Joanne Hunt
This slideshow will give you loads of social media tips and tricks for your business. The experts at Shopify Builder and Significance Media take you through everything you need to create a social media marketing strategy.
Demand Generation through Consistent Content MarketingJoe Pulizzi
Webinar slides from the Junta42/DemandGen Report presentation on developing a demand generation program through consistent content creation. Includes focus on developing content that is not about you or your products, how to find the "secret sauce" that positions you as a trusted solutions provider, and more.
In the past week, I’ve heard this question multiple times.
What do I post on my pages? So I thought I would share my insights on what’s worked for me & our clients. I truly believe that social networking is an art form. There’s really no way of saying what makes the perfect post because like artwork, everyone has a different perception!
Too often I see marketers turn their social media accounts into the traditional old-school advertising channel, using messages that are completely over thought and not engaging with their customers and/or social media fans & followers!
With over a billion people using social media to connect with businesses, brands, celebrities and politicians every day, it is almost unheard of for business owners to not have a presence on at least one social media platform. In this workshop we will break down the top social media platforms including: Facebook, Instagram, YouTube, Twitter, Pinterest and LinkedIn. We will discuss which of these platforms are optimal for your business, and discuss the steps to building a robust social media marketing strategy. This workshop will be answering questions such as:
What social media channels should I be using to grow my business?
What is the difference between a boosted post and an advertising campaign, and when should I use them?
What types of content should I be posting? Can I post the same content across multiple channels?
What tools can I use to make social media marketing easier?
How can I develop real sales leads from my social media accounts?
How many times do I need to post on social media a day?
ocial media can broaden your scope of business, keep you in contact with current customers, and reach potential new clients. This live-virtual series is the most comprehensive social media certificate course available. The program thoroughly covers the core competencies required for businesses to generate revenue using social media. Students acquire real-world experience as they learn and develop a social media marketing plan for an actual business. Through the convenience of web conference technology, this virtual format meets with a certified instructor in real time. The interactive classes, focused sessions, small class size and personal instruction create a worthwhile educational experience.
How To Utilize Blogging For Marketing Your StartupCloudways
Startups can utilize Blogging to help them kickstart their marketing campaigns. Read these tips on how to start using blogs to effectively market your startup.
Twitter provides a platform to individuals and firms to create messages (tweets) of up to 140 characters, which can be broadcasted to all the users subscribing to your account (followers).
These messages are displayed on your timeline (news feed) whenever you login from your account.
`Remove Unprofitable Products and Services. The products or services with the highest gross profit margin are the most important to your business. ...
Find New Customers. New customers can help grow your business. ...
Increase your Conversion Rate. ...
Review Current Pricing Structure. ...
Reduce your inventory. ...
Reduce your overheads.
Facebook is still the king of social media interaction. Your business needs to be represented, and you need to have a plan. Pick up some tips on Facebook marketing and we can help you with a plan. contact us today at http://customfitmarketing.com to find out more.
This presentation is from Affiliate Summit East 2014 (August 10-12, 2014 New York City).
Session Description: I will take you by the hand & show you how to build a successful blog step by step. The lively no holds barred presentation will reveal all of my personal secrets, tricks and tips over my shoulder.
7 Social Media Strategies for Small Businesses and Start UpsEric Ainsworth
7 Social Media Strategies for Small Business and Start-ups. This presentation was delivered on June 16, 2017, at Dig Deep Marketing Corporate HQ, 12808 W Airport Blvd, Sugar Land, TX 77478
One soci is the all in-one social media management platform that will allow y...JackSparrow203
✔ Cloud Based Software
✔ Design and Schedule Posts
✔ Manage Facebook Groups & Pages, Twitter, LinkedIn, and Pinterest Accounts
✔ Add Sub-Users
✔ Run Successful Ad Campaigns directly from OneSoci
✔ Create 1-Click Opt-ins for Lead Generation
✔ Find Unique and Engaging Content...all within the app!
This week I had the pleasure to interview one of the top 50 social marketing and content marketing influencers in the world!
We had a lively conversation about marketing and how it’s been completely resurrected with social, and how it’s still just the beginning!
One of the most passionate and interesting moments happened when we were talking about an epic moment in time where social marketing truly changed their lives!
We started to talk about the power of content, and how it can lead to creating the influence we’ve always dreamed about, and aspired to attain.
Social Media Tips For Small Businesses Joanne Hunt
This slideshow will give you loads of social media tips and tricks for your business. The experts at Shopify Builder and Significance Media take you through everything you need to create a social media marketing strategy.
Demand Generation through Consistent Content MarketingJoe Pulizzi
Webinar slides from the Junta42/DemandGen Report presentation on developing a demand generation program through consistent content creation. Includes focus on developing content that is not about you or your products, how to find the "secret sauce" that positions you as a trusted solutions provider, and more.
In the past week, I’ve heard this question multiple times.
What do I post on my pages? So I thought I would share my insights on what’s worked for me & our clients. I truly believe that social networking is an art form. There’s really no way of saying what makes the perfect post because like artwork, everyone has a different perception!
Too often I see marketers turn their social media accounts into the traditional old-school advertising channel, using messages that are completely over thought and not engaging with their customers and/or social media fans & followers!
With over a billion people using social media to connect with businesses, brands, celebrities and politicians every day, it is almost unheard of for business owners to not have a presence on at least one social media platform. In this workshop we will break down the top social media platforms including: Facebook, Instagram, YouTube, Twitter, Pinterest and LinkedIn. We will discuss which of these platforms are optimal for your business, and discuss the steps to building a robust social media marketing strategy. This workshop will be answering questions such as:
What social media channels should I be using to grow my business?
What is the difference between a boosted post and an advertising campaign, and when should I use them?
What types of content should I be posting? Can I post the same content across multiple channels?
What tools can I use to make social media marketing easier?
How can I develop real sales leads from my social media accounts?
How many times do I need to post on social media a day?
ocial media can broaden your scope of business, keep you in contact with current customers, and reach potential new clients. This live-virtual series is the most comprehensive social media certificate course available. The program thoroughly covers the core competencies required for businesses to generate revenue using social media. Students acquire real-world experience as they learn and develop a social media marketing plan for an actual business. Through the convenience of web conference technology, this virtual format meets with a certified instructor in real time. The interactive classes, focused sessions, small class size and personal instruction create a worthwhile educational experience.
With over a billion people using social media to connect with businesses, brands, celebrities and politicians every day, it is almost unheard of for business owners to not have a presence on at least one social media platform. In this workshop we will break down the top social media platforms including: Facebook, Instagram, YouTube, Twitter, Pinterest and LinkedIn. We will discuss which of these platforms are optimal for your business, and discuss the steps to building a robust social media marketing strategy. This workshop will be answering questions such as:
What social media channels should I be using to grow my business?
What is the difference between a boosted post and an advertising campaign, and when should I use them?
What types of content should I be posting? Can I post the same content across multiple channels?
What tools can I use to make social media marketing easier?
How can I develop real sales leads from my social media accounts?
How many times do I need to post on social media a day?
Social media refers to the means of interactions among people in which they create, share, and/or exchange information and ideas in virtual communities and networks.
Do you know your way around social media platforms? Does the time you post matter? Which social media is most useful and why?
The ABCs of Social Media presented by Marketing Maven helps you navigate your way around social media platforms and understand what tools are available to you to help build your product, brand, and brand following.
I got the chance to speak in a social media marketing class at RIT. The presentation I gave talked about content marketing, social media marketing, and marketing analytics for 2015.
Nonprofit Marketing on a Shoestring Budget - May 2020Sharon Mostyn
Make the Most of Your Marketing Dollars!
Discover free and low-cost marketing opportunities with the goal of increasing your nonprofit's fundraising revenue. We'll cover pay-per-click advertising, search engine optimization, content marketing, social media, and email marketing for nonprofits.
Leverage on Social Media Channels to Build you Brand, Gain More Customers and Make more Sales.
As social media has become a most have element of the overall marketing strategy of many Companies.
More than 90% of Marketers Use Social Media for their Campaigns, But the BIG question Remains: "How do they Use It?"
Moreover Marketing Departments are using social media to build online communities and turn customers into brand ambassadors. Which is particularly important for small businesses.
Leverage on Social media to Boost you brand, Gain more Customers and Make Huge Sales.
Because unlike traditional marketing methods, Social media allows marketing Departments to engage in a two way dialogue with their customer.
Making Social media a must have tool of the overall marketing strategy of many companies.
This seminar will give you tips to improve your website's promotional strategy through blogging, social marketing, and Web 2.0 results. Learn to utilize the social web to connect with your client base, improve customer service, and generate sales leads. Streamline your blogging and social media marketing methods with the latest tools, techniques, and innovation. You will leave the seminar with actionable tactics you can use to make money NOW.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Search Engine Marketing - Competitor and Keyword researchETMARK ACADEMY
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
2. Contents
• How does Facebook plays a major role in marketing?
• How Twitter is helpful in marketing?
• How a YouTube channel helps to widen the marketing
• How LinkedIn is helpful for marketing?
3. How does Facebook play a major role in
marketing?
• Meet your customers where they come to connect. People connect on
Facebook and Instagram every day. Your small business ads can show up as
people are exploring what they’re interested in, so making a connection
with your business is easy.
• Reach the people who want to hear from you. You decide who sees your
Facebook or Instagram ad. Narrow down your ad’s audience by interests,
gender or location and use ad targeting to find the people most likely to
click.
• Find a budget that works for your business. We recommend a budget
based on ads like yours, so you feel informed when you decide what to
spend. You can also start, stop and pause your ads anytime, so you’re
always in control.
4. Face book
• Learn from your ad’s performance. Every time you run an ad, you can
see how many people reacted to, commented on, shared, and clicked
on it. Use those insights to improve your future ad campaigns.
5. How Twitter is helpful in marketing?
• Advertising on Twitter can help you grow your audience, promote
your products, drive traffic to your website, and more. You can
choose to promote your account to gain new followers or promote
individual tweets to boost engagement and campaign visibility.
• Cultivate your voice to win fans Twitter is a very chatty platform.
Although you can (and should!) use images and videos, winning fans
and connecting with followers requires an authentic, appealing voice.
• Run a Twitter poll Twitter doesn’t offer as many creative options for
engagement as a platform like Instagram or Facebook. It’s pretty
focused on conversations: replies, mentions, and cinema-worthy
tweet threads.
6. • Schedule your tweets for optimal post times to take your Twitter
strategy to the next level by scheduling your tweets ahead of time,
rather than posting them manually one by one.
7. How does the you tube channel help to widen
marketing?
• Not only is your audience on YouTube, but as the internet’s second-
largest search engine, YouTube can help improve your SEO and overall
brand presence. YouTube allows marketers to present unique content
that's easy for viewers to consume and share. YouTube marketing can
be an intimidating tool for brands.
• Customer Testimonials are short-form interviews with satisfied
customers. Customer testimonials can help build company and
product credibility.
• On-demand Product Demonstration VideosDemonstration videos are
short pieces of content showing the benefits and proper use of a
product.
8. YouTube
• YouTube Live allows users to broadcast live content to viewers. Live
video allows you to easily share unfiltered moments and lets your
audience participate with real-time comments and reactions. Live
videos on YouTube are recorded and appear like any other video
upload.
• Video Blogs are daily or weekly videos documenting daily life or
events. You could also record a video that summarizes or highlights a
blog post so your audience has multiple ways to digest the content.
10. How LinkedIn is helpful for marketing?
• LinkedIn Marketing Options LinkedIn allows you to drive traffic to
your website, identify quality leads, share your expertise through
thought-leadership content, and grow your network. It's also a great
way to market job openings and attract new talent to your company.
• Use Saved Searches and Search Alerts in LinkedIn Recruiter. List job
opportunities and recruit new talent with LinkedIn's job postings.
Take advantage of LinkedIn Endorsements. Use Open Profile to send
messages to people you’re not connected to Export connections.
11. LinkedIn
• Customize your Connections to grow your professional network.
• Join LinkedIn Groups.
• Create your own LinkedIn Group.
• Communicate with your LinkedIn Group.
• Share your LinkedIn status updates on Twitter.
• Leverage @mentions in your status updates.
• Create LinkedIn Showcase Pages Post company status updates and target
them.
• Check out LinkedIn's Content Marketing Score & Trending Content
resources.
• Experiment with LinkedIn Sponsored
