Marketing plan of hi tec helmet company
•Download as PPTX, PDF•
1 like•708 views
Hi Tec Helmet Company aims to be the largest producer of high-quality helmets through innovative concepts that provide both modernity and technology. The marketing plan discusses conducting analyses of the product, price, place, promotion, positioning, and people aspects. A SWOT analysis identifies strengths in innovative concepts and customer protection, but also weaknesses in high prices and limited resources. Opportunities exist in unmet customer needs and new technology, while threats include market acceptance challenges and potential new competitors.
Report
Share
Report
Share
Recommended
Marketing plan of hi tec helmet company
Hi Tec Helmet Company aims to become the market leader in helmets by capturing over 40% market share by 2016. They plan to introduce innovative helmets with navigation technology targeted at professional racers. Their objectives are to gain 35% market share within 4 years and break even within 1 year. To achieve this, they will use a skimming pricing strategy and heavily promote the helmets through sponsoring racing events, commercials, and showrooms. Their contingency plan is to introduce alternative helmet designs and reduce prices if the navigation technology fails, while also pursuing defense contracts.
Cross helmet x1
it is related to marketing. a brief fine description of innovative product cross x1 helmet. the full proof marketing plan is given. it is basically a marketing assessment of launching a new product. so it will assist you in better understanding marketing mix structure. every aspect is very keenly analysed and will help you in making presentation.
Scorpio from mahindra
The document summarizes the success of Mahindra's Scorpio vehicle in India. It provides background on Mahindra starting as a steel company and becoming a leader in the SUV segment. Scorpio was launched in 2002 and has been one of Mahindra's most successful cars with over 4.5 lakh units on Indian roads. It discusses the problems Mahindra faced like decreasing market share. A SWOT analysis is presented for Mahindra and its marketing mix including products, pricing, promotion, and placement strategies are outlined. Reasons for Scorpio's success include its robust design, latest technology, and affordable pricing. The document concludes that Scorpio has given Mahindra a unique position in
Scorpio 2 (2)
The document discusses Mahindra & Mahindra, a major Indian automobile company, and its launch of the new Scorpio vehicle. It aimed to create a new market segment and differentiate its offering by providing excellent value to customers. Facing competition from international brands, it saw potential in the growing urban market and consumer demand for luxury SUVs. The Scorpio was developed using an integrated design process to address Mahindra's lack of modern, urban-focused vehicles and capture this emerging opportunity.
Case study of mahindra (2)
Mahindra launched Project Scorpio in the 1990s to enter the SUV market and compete with global players. Some key aspects of Project Scorpio included developing a new product to create a new market segment, having a customer-focused design process, using a young and lean team, and focusing on low project costs and intensive testing. The Scorpio was successfully launched and became a best-selling SUV for Mahindra, capturing a significant market share. This case study demonstrates how Mahindra was able to develop and launch an innovative new product to expand into new market segments and strengthen its position against competitors through Project Scorpio.
Scorpio From Mahindra
The document discusses the launch of the Mahindra Scorpio vehicle in India. It provides background on Mahindra & Mahindra and the context for why they launched the Scorpio, as they were losing market share. It describes the objectives and process for developing the Scorpio, called IDAM, which utilized a cross-functional team and global partnerships. Marketing strategies included positioning it as a premium SUV at an affordable price point. The Scorpio was a success, helping Mahindra increase market share and improving their brand image.
Mahindra & Mahindra, Scorpio
Mahindra & Mahindra, an Indian automaker, is launching its SUV 'Scorpio' in the US market to compete with global players. The company has a long history manufacturing vehicles in India and now generates $7 billion in annual revenue. It plans to target the mid-size SUV segment in the US, which it sees as an important market for establishing its global brand recognition. However, breaking into the crowded US SUV market poses challenges around pricing competitively, promoting an unfamiliar Indian brand, and obtaining necessary regulatory approvals. Primary and secondary research will be important to inform Mahindra's strategy for successfully launching the Scorpio in the US.
Mahindra case study scorpio By Harvard business school.
This document analyzes Mahindra and Mahindra's creation of the Scorpio vehicle. It discusses Mahindra's core competencies in building strong, rough vehicles. It outlines the strategies used to develop the Scorpio, such as extensive customer research, collaboration with suppliers, and positioning the Scorpio as a car rather than utility vehicle. A SWOT analysis and Porter's Five Forces model analysis are also presented. Challenges for Mahindra include new competing SUV models and the need to expand its dealer network and vehicle offerings.
Recommended
Marketing plan of hi tec helmet company
Hi Tec Helmet Company aims to become the market leader in helmets by capturing over 40% market share by 2016. They plan to introduce innovative helmets with navigation technology targeted at professional racers. Their objectives are to gain 35% market share within 4 years and break even within 1 year. To achieve this, they will use a skimming pricing strategy and heavily promote the helmets through sponsoring racing events, commercials, and showrooms. Their contingency plan is to introduce alternative helmet designs and reduce prices if the navigation technology fails, while also pursuing defense contracts.
Cross helmet x1
it is related to marketing. a brief fine description of innovative product cross x1 helmet. the full proof marketing plan is given. it is basically a marketing assessment of launching a new product. so it will assist you in better understanding marketing mix structure. every aspect is very keenly analysed and will help you in making presentation.
Scorpio from mahindra
The document summarizes the success of Mahindra's Scorpio vehicle in India. It provides background on Mahindra starting as a steel company and becoming a leader in the SUV segment. Scorpio was launched in 2002 and has been one of Mahindra's most successful cars with over 4.5 lakh units on Indian roads. It discusses the problems Mahindra faced like decreasing market share. A SWOT analysis is presented for Mahindra and its marketing mix including products, pricing, promotion, and placement strategies are outlined. Reasons for Scorpio's success include its robust design, latest technology, and affordable pricing. The document concludes that Scorpio has given Mahindra a unique position in
Scorpio 2 (2)
The document discusses Mahindra & Mahindra, a major Indian automobile company, and its launch of the new Scorpio vehicle. It aimed to create a new market segment and differentiate its offering by providing excellent value to customers. Facing competition from international brands, it saw potential in the growing urban market and consumer demand for luxury SUVs. The Scorpio was developed using an integrated design process to address Mahindra's lack of modern, urban-focused vehicles and capture this emerging opportunity.
Case study of mahindra (2)
Mahindra launched Project Scorpio in the 1990s to enter the SUV market and compete with global players. Some key aspects of Project Scorpio included developing a new product to create a new market segment, having a customer-focused design process, using a young and lean team, and focusing on low project costs and intensive testing. The Scorpio was successfully launched and became a best-selling SUV for Mahindra, capturing a significant market share. This case study demonstrates how Mahindra was able to develop and launch an innovative new product to expand into new market segments and strengthen its position against competitors through Project Scorpio.
Scorpio From Mahindra
The document discusses the launch of the Mahindra Scorpio vehicle in India. It provides background on Mahindra & Mahindra and the context for why they launched the Scorpio, as they were losing market share. It describes the objectives and process for developing the Scorpio, called IDAM, which utilized a cross-functional team and global partnerships. Marketing strategies included positioning it as a premium SUV at an affordable price point. The Scorpio was a success, helping Mahindra increase market share and improving their brand image.
Mahindra & Mahindra, Scorpio
Mahindra & Mahindra, an Indian automaker, is launching its SUV 'Scorpio' in the US market to compete with global players. The company has a long history manufacturing vehicles in India and now generates $7 billion in annual revenue. It plans to target the mid-size SUV segment in the US, which it sees as an important market for establishing its global brand recognition. However, breaking into the crowded US SUV market poses challenges around pricing competitively, promoting an unfamiliar Indian brand, and obtaining necessary regulatory approvals. Primary and secondary research will be important to inform Mahindra's strategy for successfully launching the Scorpio in the US.
Mahindra case study scorpio By Harvard business school.
This document analyzes Mahindra and Mahindra's creation of the Scorpio vehicle. It discusses Mahindra's core competencies in building strong, rough vehicles. It outlines the strategies used to develop the Scorpio, such as extensive customer research, collaboration with suppliers, and positioning the Scorpio as a car rather than utility vehicle. A SWOT analysis and Porter's Five Forces model analysis are also presented. Challenges for Mahindra include new competing SUV models and the need to expand its dealer network and vehicle offerings.
Scorpio mahindra
Mahindra & Mahindra launched the Scorpio SUV in 2002 to create a new market segment and retain market domination. The Scorpio was conceptualized and designed in-house to provide an excellent value proposition to customers. It was priced competitively starting at Rs. 5-7 lacs. The Scorpio was promoted through advertising, PR, and events. It positioned itself as providing the luxury of a car with the thrill of an SUV. The Scorpio was a success and helped improve M&M's financial performance and market share. It has since been expanded with new variants and launched internationally.
Project Scorpio
Project Scorpio was Mahindra & Mahindra's (M&M) attempt to reinvent itself in the Indian automobile market and counter competition from other manufacturers. M&M realized the potential of utility vehicles (UVs) in urban markets and developed Scorpio, which started production in 1997. Scorpio launched in 2002 and proved to be an immediate success, appealing to both passenger car buyers and SUV fans. It helped M&M increase its market share. M&M's supplier strategy for Scorpio involved complete supplier involvement from the beginning and outsourcing multiple components, lowering costs. Cross-functional teams were formed for their different perspectives and to speed up the project.
Scorpio mahindra
1. Mahindra & Mahindra launched the Scorpio SUV in 2002 to create a new market segment and differentiate its offering for customers.
2. The Scorpio was successful in boosting Mahindra's revenue and profits. It helped improve the company's image and perception among buyers.
3. Mahindra is now working on positioning a new affordable SUV below the Scorpio to target younger buyers. The Scorpio continues to be sold globally.
Mahindra Case Study - Creating the Scorpio
The document discusses how Mahindra should position the Scorpio SUV in the Indian market. It analyzes competitors and market segments. It describes the development of the Scorpio, including a $120 million investment and 6 years to create an indigenous vehicle. Market research showed consumers wanted image and minor details over functionality. Mahindra used a unique manufacturing strategy of outsourcing design and engineering to lower costs. The Scorpio was positioned as a "Car Plus" to appeal to those wanting an SUV's power in a car. Dealerships and marketing differentiated the Scorpio from other Mahindra vehicles. The document recommends positioning the Scorpio as multi-utility for families and urban buyers through branding, targeting
Mahindra scorpio nikhil ingale
The document discusses the Indian automobile industry and Mahindra & Mahindra's Scorpio SUV. It notes that India is a top manufacturer of vehicles globally. To compete with international manufacturers entering India, M&M launched the Scorpio SUV in 2002 using a unique integrated design and manufacturing approach with supplier involvement. This low-cost approach helped make the Scorpio affordable yet technologically advanced. It was a major success, exceeding sales targets and improving M&M's brand image. The Scorpio helped M&M gain a large share of the premium SUV market in India.
Product Life Cycle and BCG Matrix: Maruti 800
The document discusses the product life cycle of the Maruti 800 car in India. It describes the various stages the car went through: introduction from 1983-1986 when it was launched as the cheapest car; growth from 1987-1996 as sales increased and new features were added; maturity from 1997-2002 when competitors entered and the Alto was launched; and decline from 2002 to present as sales fell due to competition. It also analyzes the Maruti 800 on the BCG matrix, showing it transitioned from a star to a cash cow to a dog over its life cycle in the Indian market.
Mahindra Scorpio
The Mahindra Scorpio is a SUV manufactured by Mahindra & Mahindra Limited since 2002. It was the first SUV from the company built for the global market. The Scorpio comes in several models with different features and price ranges from 7-13 lakhs. It has found success in both domestic and international markets like India, Europe, USA, Brazil, and others. The Scorpio's power and performance, along with Mahindra's marketing strategies, have made it popular and a sales leader in the SUV segment.
strategic marketing :Scorpio
The document discusses the development and launch of Mahindra's Scorpio SUV. It describes the objectives of creating a new vehicle segment and optimizing project costs. Details provided include the cross-functional team involved, extensive testing conducted, and a unique product development process called IDAM. The marketing and branding strategy positioned the Scorpio as a powerful yet affordable vehicle. It was successfully launched in phases across India and achieved its sales targets. The Scorpio received various awards and became the largest selling SUV in India.
Brand audit of sx4
Maruti Suzuki is an Indian automobile company that was started in 1982. They launched the Maruti 800 and now produce over 1.5 million cars per year. This document analyzes the brand positioning and strategy of their SX4 model. It finds that while the SX4 was initially successful, it has lost popularity compared to competitors. The recommendations include increasing advertising, improving brand differentiation through attributes or positioning, and potentially relaunching in a different segment.
86049353 mfc-internship-project
- The document is a summer training report submitted by Varun Tank for an internship at Mahindra First Choice Wheels Ltd, which is India's largest multi-brand pre-owned car company.
- It includes an industry analysis of the pre-owned car market in India and abroad, an overview of Mahindra First Choice and its parent company Mahindra Group, and an outline of the internship assignments which involved studying competitors, procuring vehicle leads, and building a database of potential customers.
- The goal of the project was to analyze the pre-owned car industry and help develop Mahindra First Choice's supply chain in the Meerut area through primary research and lead generation.
Smart Car Frombegin
The document discusses launching the Smart forfour small car in China. It provides background on China's automobile industry, including highlights of the government's 11th Five-Year Plan to develop own brands and green technology. Market research was conducted in Shanghai and Shenzhen, with findings showing potential customers are interested in the Smart's environmental and fuel efficiency features if priced at RMB188,000. The launch plan targets young female professionals in these cities, emphasizing the car's Mercedes-Benz heritage, performance and customizable appearance.
Chevorlet all the way
General Motors (GM) is the world's largest automaker. It manufactures vehicles under brands such as Chevrolet, Cadillac, GMC and Opel. GM entered India in 1928 and was the first automaker to set up an assembly plant. It produced early Chevrolet models that were popular among Maharajas and other elite. However, GM was forced to shut its India operations in 1953 when the government implemented socialist policies. The document discusses GM's global operations and history in India. It also analyzes the competitive landscape and provides recommendations to strengthen GM's position.
Hyundai global marketing strategy
The document summarizes Hyundai's marketing strategies over time. Initially, Hyundai faced problems in the market due to low quality, lack of adaptation to the US market, and poor customer service, giving it a negative brand image. Its early strategies focused on low prices, quality improvements, and competitive warranties. More recently, Hyundai has targeted higher-income American consumers and developed luxury vehicles while maintaining reasonable prices. It also emphasizes customer-centered marketing and developing its brand image to compete with luxury brands.
Mahindrascorpio
The document discusses Mahindra & Mahindra's marketing campaign for its SUV, the Mahindra Scorpio, to maintain its leadership position against the competitor Renault Duster. The campaign's objectives are to create top-of-mind awareness for the Scorpio and increase its sales over the Duster. It will use celebrity endorsement from Akshay Kumar, advertising across TV and print, promotions through Kumar's movie Boss, and events at malls. Its effectiveness will be measured by tracking viewership of ads, social media engagement, test drive participation, and discreet market research.
Product Life Cycle
The document summarizes the product life cycle stages that commercial products typically go through: development, introduction, growth, maturity, and decline. It provides details on each stage, including typical characteristics like sales volumes, costs, profits, and marketing objectives. As an example, it then summarizes the product life cycle of the Maruti 800 automobile in India from its launch in 1983 through its declining sales as competition increased.
Maruti suzukiannualreport2012 13
Maruti Suzuki faced many challenges in 2012-13 including a slowing economy, high fuel prices distorting demand between petrol and diesel cars, and violence at the Manesar plant tragically killing an employee. However, the company overcame these difficulties through resilience and resolve, making the Manesar plant operational within a month and launching new models. While the operating environment was difficult, the company increased sales and profit. The chairman expresses confidence that Maruti Suzuki will remain the market leader through continuous new product introductions.
Chevrolet Electric Car Launch Taha
Chevrolet is launching its electric vehicle, the Volt, in the Saudi Arabian market. The goal is to sell 7,000 units in the first 12 months. Chevrolet will leverage the Volt's differentiating features like its lithium-ion battery and low fuel consumption. Saudi Arabia has a large auto market and is receptive to new technologies. Chevrolet is a well-known brand there, though Japanese brands currently outsell it. The marketing strategy will introduce the Volt, promote its environmental friendliness, and use promotions to encourage trials and purchases over four phases: internal launch, theme launch, tactical promotions, and sustaining interest.
Marketing Santa Fe
1) Hyundai introduced the Santa Fe SUV in the late 1990s and it became their best seller in the US market.
2) Hyundai used market segmentation techniques like lifestyle analysis and focus groups to understand target customers for the Santa Fe and design it to meet their needs.
3) The target market for the Santa Fe was identified as practical buyers aged 25-40, including young professionals and entrepreneurs, seeking a spacious and elegant vehicle for a reasonable price.
Kia
The document discusses Kia Motor's marketing mix strategies, including how they position their products, set prices, distribute through dealerships, and promote using advertisements, sponsorships, and partnerships. It also covers how Kia educates employees, ensures quality through automation and outsourcing, and forms strategic partnerships with companies like FIFA and lubricant providers to engage customers and support business operations.
Marketing strategy of Maruti Nexa
Maruti Suzuki India Limited is a subsidiary of Suzuki Motor Corporation which holds a 56.21% stake. It is the market leader in the passenger vehicle segment with a 47.4% market share. The document discusses Maruti Suzuki's financial health, market summary, PESTLE analysis, SWOT analysis, competitor analysis using Porter's Five Forces, segmentation, targeting, branding of its Nexa outlets, marketing mix and sales forecast.
Business environment notes 1
The document discusses the natural and technological business environment in India. It covers several topics:
1. The natural environment includes natural resources like minerals and energy sources, as well as ecology, climate, and India's endowment of natural resources which businesses depend on.
2. Technology is a major force impacting industries through products, processes, customers and more. It discusses factors like available technology options, technology selection, and impacts on strategies.
3. It also discusses the status of technology in India, comparing investments and researchers to other nations, and how technology management can create competitive advantages.
Toyota Case Study
Deck I made for my group's presentation of Toyota's hybrid technology and its management of disruptive technology.
More Related Content
What's hot
Scorpio mahindra
Mahindra & Mahindra launched the Scorpio SUV in 2002 to create a new market segment and retain market domination. The Scorpio was conceptualized and designed in-house to provide an excellent value proposition to customers. It was priced competitively starting at Rs. 5-7 lacs. The Scorpio was promoted through advertising, PR, and events. It positioned itself as providing the luxury of a car with the thrill of an SUV. The Scorpio was a success and helped improve M&M's financial performance and market share. It has since been expanded with new variants and launched internationally.
Project Scorpio
Project Scorpio was Mahindra & Mahindra's (M&M) attempt to reinvent itself in the Indian automobile market and counter competition from other manufacturers. M&M realized the potential of utility vehicles (UVs) in urban markets and developed Scorpio, which started production in 1997. Scorpio launched in 2002 and proved to be an immediate success, appealing to both passenger car buyers and SUV fans. It helped M&M increase its market share. M&M's supplier strategy for Scorpio involved complete supplier involvement from the beginning and outsourcing multiple components, lowering costs. Cross-functional teams were formed for their different perspectives and to speed up the project.
Scorpio mahindra
1. Mahindra & Mahindra launched the Scorpio SUV in 2002 to create a new market segment and differentiate its offering for customers.
2. The Scorpio was successful in boosting Mahindra's revenue and profits. It helped improve the company's image and perception among buyers.
3. Mahindra is now working on positioning a new affordable SUV below the Scorpio to target younger buyers. The Scorpio continues to be sold globally.
Mahindra Case Study - Creating the Scorpio
The document discusses how Mahindra should position the Scorpio SUV in the Indian market. It analyzes competitors and market segments. It describes the development of the Scorpio, including a $120 million investment and 6 years to create an indigenous vehicle. Market research showed consumers wanted image and minor details over functionality. Mahindra used a unique manufacturing strategy of outsourcing design and engineering to lower costs. The Scorpio was positioned as a "Car Plus" to appeal to those wanting an SUV's power in a car. Dealerships and marketing differentiated the Scorpio from other Mahindra vehicles. The document recommends positioning the Scorpio as multi-utility for families and urban buyers through branding, targeting
Mahindra scorpio nikhil ingale
The document discusses the Indian automobile industry and Mahindra & Mahindra's Scorpio SUV. It notes that India is a top manufacturer of vehicles globally. To compete with international manufacturers entering India, M&M launched the Scorpio SUV in 2002 using a unique integrated design and manufacturing approach with supplier involvement. This low-cost approach helped make the Scorpio affordable yet technologically advanced. It was a major success, exceeding sales targets and improving M&M's brand image. The Scorpio helped M&M gain a large share of the premium SUV market in India.
Product Life Cycle and BCG Matrix: Maruti 800
The document discusses the product life cycle of the Maruti 800 car in India. It describes the various stages the car went through: introduction from 1983-1986 when it was launched as the cheapest car; growth from 1987-1996 as sales increased and new features were added; maturity from 1997-2002 when competitors entered and the Alto was launched; and decline from 2002 to present as sales fell due to competition. It also analyzes the Maruti 800 on the BCG matrix, showing it transitioned from a star to a cash cow to a dog over its life cycle in the Indian market.
Mahindra Scorpio
The Mahindra Scorpio is a SUV manufactured by Mahindra & Mahindra Limited since 2002. It was the first SUV from the company built for the global market. The Scorpio comes in several models with different features and price ranges from 7-13 lakhs. It has found success in both domestic and international markets like India, Europe, USA, Brazil, and others. The Scorpio's power and performance, along with Mahindra's marketing strategies, have made it popular and a sales leader in the SUV segment.
strategic marketing :Scorpio
The document discusses the development and launch of Mahindra's Scorpio SUV. It describes the objectives of creating a new vehicle segment and optimizing project costs. Details provided include the cross-functional team involved, extensive testing conducted, and a unique product development process called IDAM. The marketing and branding strategy positioned the Scorpio as a powerful yet affordable vehicle. It was successfully launched in phases across India and achieved its sales targets. The Scorpio received various awards and became the largest selling SUV in India.
Brand audit of sx4
Maruti Suzuki is an Indian automobile company that was started in 1982. They launched the Maruti 800 and now produce over 1.5 million cars per year. This document analyzes the brand positioning and strategy of their SX4 model. It finds that while the SX4 was initially successful, it has lost popularity compared to competitors. The recommendations include increasing advertising, improving brand differentiation through attributes or positioning, and potentially relaunching in a different segment.
86049353 mfc-internship-project
- The document is a summer training report submitted by Varun Tank for an internship at Mahindra First Choice Wheels Ltd, which is India's largest multi-brand pre-owned car company.
- It includes an industry analysis of the pre-owned car market in India and abroad, an overview of Mahindra First Choice and its parent company Mahindra Group, and an outline of the internship assignments which involved studying competitors, procuring vehicle leads, and building a database of potential customers.
- The goal of the project was to analyze the pre-owned car industry and help develop Mahindra First Choice's supply chain in the Meerut area through primary research and lead generation.
Smart Car Frombegin
The document discusses launching the Smart forfour small car in China. It provides background on China's automobile industry, including highlights of the government's 11th Five-Year Plan to develop own brands and green technology. Market research was conducted in Shanghai and Shenzhen, with findings showing potential customers are interested in the Smart's environmental and fuel efficiency features if priced at RMB188,000. The launch plan targets young female professionals in these cities, emphasizing the car's Mercedes-Benz heritage, performance and customizable appearance.
Chevorlet all the way
General Motors (GM) is the world's largest automaker. It manufactures vehicles under brands such as Chevrolet, Cadillac, GMC and Opel. GM entered India in 1928 and was the first automaker to set up an assembly plant. It produced early Chevrolet models that were popular among Maharajas and other elite. However, GM was forced to shut its India operations in 1953 when the government implemented socialist policies. The document discusses GM's global operations and history in India. It also analyzes the competitive landscape and provides recommendations to strengthen GM's position.
Hyundai global marketing strategy
The document summarizes Hyundai's marketing strategies over time. Initially, Hyundai faced problems in the market due to low quality, lack of adaptation to the US market, and poor customer service, giving it a negative brand image. Its early strategies focused on low prices, quality improvements, and competitive warranties. More recently, Hyundai has targeted higher-income American consumers and developed luxury vehicles while maintaining reasonable prices. It also emphasizes customer-centered marketing and developing its brand image to compete with luxury brands.
Mahindrascorpio
The document discusses Mahindra & Mahindra's marketing campaign for its SUV, the Mahindra Scorpio, to maintain its leadership position against the competitor Renault Duster. The campaign's objectives are to create top-of-mind awareness for the Scorpio and increase its sales over the Duster. It will use celebrity endorsement from Akshay Kumar, advertising across TV and print, promotions through Kumar's movie Boss, and events at malls. Its effectiveness will be measured by tracking viewership of ads, social media engagement, test drive participation, and discreet market research.
Product Life Cycle
The document summarizes the product life cycle stages that commercial products typically go through: development, introduction, growth, maturity, and decline. It provides details on each stage, including typical characteristics like sales volumes, costs, profits, and marketing objectives. As an example, it then summarizes the product life cycle of the Maruti 800 automobile in India from its launch in 1983 through its declining sales as competition increased.
Maruti suzukiannualreport2012 13
Maruti Suzuki faced many challenges in 2012-13 including a slowing economy, high fuel prices distorting demand between petrol and diesel cars, and violence at the Manesar plant tragically killing an employee. However, the company overcame these difficulties through resilience and resolve, making the Manesar plant operational within a month and launching new models. While the operating environment was difficult, the company increased sales and profit. The chairman expresses confidence that Maruti Suzuki will remain the market leader through continuous new product introductions.
Chevrolet Electric Car Launch Taha
Chevrolet is launching its electric vehicle, the Volt, in the Saudi Arabian market. The goal is to sell 7,000 units in the first 12 months. Chevrolet will leverage the Volt's differentiating features like its lithium-ion battery and low fuel consumption. Saudi Arabia has a large auto market and is receptive to new technologies. Chevrolet is a well-known brand there, though Japanese brands currently outsell it. The marketing strategy will introduce the Volt, promote its environmental friendliness, and use promotions to encourage trials and purchases over four phases: internal launch, theme launch, tactical promotions, and sustaining interest.
Marketing Santa Fe
1) Hyundai introduced the Santa Fe SUV in the late 1990s and it became their best seller in the US market.
2) Hyundai used market segmentation techniques like lifestyle analysis and focus groups to understand target customers for the Santa Fe and design it to meet their needs.
3) The target market for the Santa Fe was identified as practical buyers aged 25-40, including young professionals and entrepreneurs, seeking a spacious and elegant vehicle for a reasonable price.
Kia
The document discusses Kia Motor's marketing mix strategies, including how they position their products, set prices, distribute through dealerships, and promote using advertisements, sponsorships, and partnerships. It also covers how Kia educates employees, ensures quality through automation and outsourcing, and forms strategic partnerships with companies like FIFA and lubricant providers to engage customers and support business operations.
Marketing strategy of Maruti Nexa
Maruti Suzuki India Limited is a subsidiary of Suzuki Motor Corporation which holds a 56.21% stake. It is the market leader in the passenger vehicle segment with a 47.4% market share. The document discusses Maruti Suzuki's financial health, market summary, PESTLE analysis, SWOT analysis, competitor analysis using Porter's Five Forces, segmentation, targeting, branding of its Nexa outlets, marketing mix and sales forecast.
What's hot (20)
Similar to Marketing plan of hi tec helmet company
Business environment notes 1
The document discusses the natural and technological business environment in India. It covers several topics:
1. The natural environment includes natural resources like minerals and energy sources, as well as ecology, climate, and India's endowment of natural resources which businesses depend on.
2. Technology is a major force impacting industries through products, processes, customers and more. It discusses factors like available technology options, technology selection, and impacts on strategies.
3. It also discusses the status of technology in India, comparing investments and researchers to other nations, and how technology management can create competitive advantages.
Toyota Case Study
Deck I made for my group's presentation of Toyota's hybrid technology and its management of disruptive technology.
final npd1
The document discusses 3M's pocket projector product called the Odyssey Cinema Projector (OC-TOR), outlining its key features such as a 30 lumen image, 32GB memory, speakers, compatibility with various devices, and LED light source with a 45,000 hour lifespan; it also analyzes the competitive landscape and compares the OC-TOR's strategies to Samsung's pocket projector.
Managing technology and innovation
This document discusses strategies for managing technology and innovation, specifically regarding customization, speed, knowhow, and time pacing. It provides examples of how companies like Toyota, Dell, and Motorola quickly customize and deliver products to customers. It also discusses how standardization strategies can enable customization through approaches like part, process, and product standardization. The development of the video cassette recorder industry is presented as a case study showing the stages of competition for industry foresight, shortening migration paths, and market position.
Ecton
Here are a few key points about disruptive technology and ethics:
- Disruptive technologies can disrupt existing social and economic structures and norms in both positive and negative ways. This disruption needs to be managed carefully with consideration for ethical impacts.
- New technologies like AI, robotics, biotechnology raise novel ethical issues that existing frameworks may not fully address. We need ongoing discussion of how to ensure these technologies are developed and applied responsibly.
- Issues like privacy, data use, automation of jobs, human augmentation/enhancement, and new kinds of inequality need to be considered. Regulations may be needed to guide development in an ethical direction.
- Public engagement and education are important so people understand technologies and can participate in
Microdisplays Market - Witness vigorous expansion by 2025
The transition of the display industry from cathode ray tube (CRT) to organic light emitting diodes (OLED) has been crucial in boosting the demand for microdisplay technology.
Business and the Technological Environment
An introductory presentation here for business students outlining the relationship between business strategy and technological environment. The role of technological change as an opportunity or threat is examined as are the drivers of innovation and the process of diffusion.
The Frugal Way to Grow
Pioneering companies in mature economies are learning from emerging market companies a new way to expand their businesses. For more insights from s+b, visit strategy-business.com.
New revenue streams for a global leader in security, storage and systems mana...
Mindtree partnered with a global security, storage, and systems management leader to deliver over 200 releases on time across multiple platforms and technologies. The customer needed a partner to engineer, test, and sustain some products, which was challenging due to the need for multi-lingual support and flexibility. Mindtree instituted flexible work models for distributed development and end-of-life management. This enabled over 20 innovations across product lines. Mindtree followed an agile methodology and continuous improvement programs to ensure high quality releases and collaboration.
Disruptive technlogy
your suggestion and comment are welcome. If you want this PPT , write to me at 11jgbs-sgunjan@jgu.edu.in
Actyx. Exploiting Digital Industry
Digitalization is disrupting traditional European industries like manufacturing. The highly successful Mittelstand manufacturing sector that has driven German and European economic success is now under threat from digitalization. However, digitalization also provides opportunities to increase operational efficiency in the short term and enable new business models in the long term. Exploiting these opportunities requires understanding disruptive innovation, developing interdisciplinary digital talent, and managing organizational change. Actyx helps manufacturers develop digital transformation strategies through cooperative innovation projects.
Ba401 Case 1 4 Matrix
Matrix Semiconductor has breakthrough 3D chip stacking technology that could provide storage for portable consumer electronics at 10 times lower cost per chip. However, they face challenges of an unaware market, limited time and resources, and lack of funding. Their strategy is to partner with established brands to introduce their technology, start in niche markets like digital cameras and games, and protect their multi-generation technology through patents as they work to transform their technology into marketable products and establish a sustainable business model over the next 5 years.
Marketing of high technology
Customer Purchase Decisions
Factors Affecting Technology Adoption
Categories of Adopters
The Chasm
Choosing A Customer Target
Market Segmentation Process
Customer Strategies to Avoid Obsolescence
Migration/Upgrade Decisions
Backupeugene.buff
This document discusses open innovation tools and methods used by yet2.com, a global leader in intellectual property licensing. It provides an overview of yet2.com's services including technology acquisition, licensing, and identification. It then discusses best practices for organizational groundwork, identifying technology needs, evaluating potential solutions, and getting started with open innovation pilots. Key aspects that contribute to successful deals and partnerships are also outlined.
Phase 1CSE 171AAut.docx
Phase 1
CSE 171A
Authors:
Alena Fernandez
Ashwin Chidambaram
Brittany Cook
Christopher Chiang
Conrad Pereira
Shen Cheng
Sunny Chaubey
Vaughn Fisher
Professor:
Subhas DesaContents
About Theia 3
Theia’s Core Competencies 3
Problem Statement 3
Company Vision 4
Company Mission 4
Business Goals: 4
Annual Sales Revenue 4
Technology Strategy: 5
General Competitive Strategy 5
Objectives 5
Design Philosophy 5
Technical Areas of Interest 5
Technical Liability to Address 6
Proposed Technical Product 6
Related Technologies Functional Maps 7
Interest in ML technologies from 2004 to present utilizing Google Keyword Trends: Interest over time x percentage of interest 7
Product/Marketing Strategy: 8
Marketing Strategy 8
Plan of Action: 8
Target Demographic 8
Primary Target Market: B2C 8
Tech-Savvy & Lifestyle Consumers 8
Secondary Target Market: B2B 9
Industrial Applications Consumers 9
Product Planning 9
In House Development: 9
OEM: 9
Product Feature Offerings: 9
Product Packaging: 9
Sales/Advertising Channels 10
Developmental Goals: 10
Proposed Hardware 10
Proposed Software 11
Competitive Analysis: 12
Market Sizing: 14
Market Need Analysis 15
Product Benefits/Value 15
Proposed Product Features & Needs 15
Market (customer) Needs Analysis 15
About Theia
Theia is an intelligent technologies company that focuses on wearable tech oriented towards removing the distractions of daily living to live a safer, happier, and healthier life. Theia’s Core Competencies
· Marketing
· Strong Customer Service
· Rapid R&D
· Subtle & Simple Design
· Machine Learning & Dataset Analysis
· Market Awareness Problem Statement
As the needs of people and the use of technologies grow, people began to focus less on the world around them and move towards the world at their fingertips. This increase in lifestyle distractions sometimes leads to dangerous situations such as distracted driving and lowered spatial awareness in very active environments. We, at Theia, hope to develop an ergonomic product that enables users to be functional but less distracted in situations that have a higher risk of environmental dangers.
---------
Functional Maps Needed:
· Bluetooth audio (wearable)
· Smart Watch
· Augmented Reality
· Smart Glasses
For any diagram/picture need to add an explanation of what it is.
Need to add Apple related items for comparison.
Need financials for Theia
Company Vision
At Theia, our products are built with one simple phrase in mind. Simplicity is beauty. We see a future where the lines between reality and technology blur to deliver a more interconnected global platform on which people will be able to communicate and thrive. We aspire to bring the ability to see into this fantastical world with the aid of simple, and elegant wearable technology that you won’t even realize is there. Company Mission
Theia designs the most stylish, and easiest to use wearable technology that leads the present into a future blended with Augmented Reality. We aspire to be the example of ...
Innovation In High Technology (1/2)
This document discusses innovation in the high technology industry. It defines high technology as involving complex electronics or software. Some examples of traditional high-tech industries given are telecommunications, computers, robotics, information technology, and the internet. The document outlines some key characteristics of high-tech industries, including technology uncertainty, market uncertainty, and competitive volatility. It also discusses different types of innovation, challenges high-tech companies face in maintaining innovation, and how new technologies are adopted over their product lifecycle.
Patterns and characteristics of innovation in the ICT sector lessons from suc...
Expert Group Meeting on Investment, Research, Development and Innovation the ICT Sector ( Tunisia, 7-8 May 2013)
Abstract
The presentation uses the concept of sectoral innovation system and argues for the importance of analyses conducted at sectoral level, because there are significant differences across economic sectors in the variables and mechanisms involved in catch-up.
Drawing on empirical evidences from research the presentation shows how innovation differs across sectors in terms of sources and patterns of technological change, appropriability conditions, knowledge base and accumulation of knowledge, and last but not least organizations and actors involved. A strong emphasis will be put on how the ICT sector differs from other sectors.
The second part of the presentation first discusses the common factors affecting catching up in six economic sectors – Telecommunications, software, automobile, pharmaceuticals, semi-conductors and agro-food- in several catching-up economies such a Brazil, India, China, Taiwan and Korea. It moves then into discussing the differences across sectors explains how the ICT sector (Telecom and Software) compares to the other sectors.
PPT Slides
The document summarizes Holostik, a leading manufacturer of authentication solutions. It provides an overview of Holostik's history since 1978, facilities, products, technologies, awards and certifications. Holostik has five manufacturing plants, serves over 75 countries, and provides brand protection solutions like holograms, labels, and tracks products from factory to customer. The company aims to create trust through innovative authentication technologies.
McKinsey on semiconductors
This document provides an overview and summaries of articles in the McKinsey on Semiconductors publication. It discusses challenges facing the semiconductor industry, including increasing consolidation, the evolving role of China, and difficulties keeping up with demand for new products. Specific articles summarized include those on creating value in the industry, challenges in China, barriers to LED adoption, business model evolution, impacts of 300mm manufacturing on analog semiconductors, improving supply chains, effective pricing strategies, reducing R&D time and costs, and managing process variability. The introduction emphasizes that while the industry contributes greatly to economic growth, most players capture only a small percentage of the value created and the industry overall destroyed value from 1996-2009 excluding Intel. Facing
Industrial Infonomics
The Intelligent Management of Information Highlighting Societal and Technological Dimensions of Knowledge Evolution in Digital Society
Similar to Marketing plan of hi tec helmet company (20)
Microdisplays Market - Witness vigorous expansion by 2025
Microdisplays Market - Witness vigorous expansion by 2025
New revenue streams for a global leader in security, storage and systems mana...
New revenue streams for a global leader in security, storage and systems mana...
Patterns and characteristics of innovation in the ICT sector lessons from suc...
Patterns and characteristics of innovation in the ICT sector lessons from suc...
Recently uploaded
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
Income Tax exemption for Start up : Section 80 IAC
A presentation on the concept of Exemption of Profits of Start ups from Income Tax
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...❼❷⓿❺❻❷❽❷❼❽ Dpboss Kalyan Satta Matka Guessing Matka Result Main Bazar chart
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Final ank Satta Matka Dpbos Final ank Satta Matta Matka 143 Kalyan Matka Guessing Final Matka Final ank Today Matka 420 Satta Batta Satta 143 Kalyan Chart Main Bazar Chart vip Matka Guessing Dpboss 143 Guessing Kalyan night Innovative Uses of Revit in Urban Planning and Design
Discover innovative uses of Revit in urban planning and design, enhancing city landscapes with advanced architectural solutions. Understand how architectural firms are using Revit to transform how processes and outcomes within urban planning and design fields look. They are supplementing work and putting in value through speed and imagination that the architects and planners are placing into composing progressive urban areas that are not only colorful but also pragmatic.
The latest Heat Pump Manual from Newentide
𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐄𝐧𝐞𝐫𝐠𝐲 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐰𝐢𝐭𝐡 𝐍𝐄𝐖𝐍𝐓𝐈𝐃𝐄’𝐬 𝐋𝐚𝐭𝐞𝐬𝐭 𝐎𝐟𝐟𝐞𝐫𝐢𝐧𝐠𝐬
Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
NIMA2024 | De toegevoegde waarde van DEI en ESG in campagnes | Nathalie Lam |...
Nathalie zal delen hoe DEI en ESG een fundamentele rol kunnen spelen in je merkstrategie en je de juiste aansluiting kan creëren met je doelgroep. Door middel van voorbeelden en simpele handvatten toont ze hoe dit in jouw organisatie toegepast kan worden.
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Taste
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
Profiles of Iconic Fashion Personalities.pdf
The fashion industry is dynamic and ever-changing, continuously sculpted by trailblazing visionaries who challenge norms and redefine beauty. This document delves into the profiles of some of the most iconic fashion personalities whose impact has left a lasting impression on the industry. From timeless designers to modern-day influencers, each individual has uniquely woven their thread into the rich fabric of fashion history, contributing to its ongoing evolution.
4 Benefits of Partnering with an OnlyFans Agency for Content Creators.pdf
In the competitive world of content creation, standing out and maximising revenue on platforms like OnlyFans can be challenging. This is where partnering with an OnlyFans agency can make a significant difference. Here are five key benefits for content creators considering this option:
Call8328958814 satta matka Kalyan result satta guessing
Satta Matka Kalyan Main Mumbai Fastest Results
Satta Matka ❋ Sattamatka ❋ New Mumbai Ratan Satta Matka ❋ Fast Matka ❋ Milan Market ❋ Kalyan Matka Results ❋ Satta Game ❋ Matka Game ❋ Satta Matka ❋ Kalyan Satta Matka ❋ Mumbai Main ❋ Online Matka Results ❋ Satta Matka Tips ❋ Milan Chart ❋ Satta Matka Boss❋ New Star Day ❋ Satta King ❋ Live Satta Matka Results ❋ Satta Matka Company ❋ Indian Matka ❋ Satta Matka 143❋ Kalyan Night Matka..
一比一原版新西兰奥塔哥大学毕业证（otago毕业证）如何办理
一模一样【微信：A575476】【新西兰奥塔哥大学毕业证（otago毕业证）成绩单Offer】【微信：A575476】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
Business storytelling: key ingredients to a story
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
How HR Search Helps in Company Success.pdf
HR search is critical to a company's success because it ensures the correct people are in place. HR search integrates workforce capabilities with company goals by painstakingly identifying, screening, and employing qualified candidates, supporting innovation, productivity, and growth. Efficient talent acquisition improves teamwork while encouraging collaboration. Also, it reduces turnover, saves money, and ensures consistency. Furthermore, HR search discovers and develops leadership potential, resulting in a strong pipeline of future leaders. Finally, this strategic approach to recruitment enables businesses to respond to market changes, beat competitors, and achieve long-term success.
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
永久可查学历认证【微信：A575476】【(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证成绩单Offer】【微信：A575476】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
Best Forex Brokers Comparison in INDIA 2024
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
TIMES BPO: Business Plan For Startup Industry
Starting a business is like embarking on an unpredictable adventure. It’s a journey filled with highs and lows, victories and defeats. But what if I told you that those setbacks and failures could be the very stepping stones that lead you to fortune? Let’s explore how resilience, adaptability, and strategic thinking can transform adversity into opportunity.
2022 Vintage Roman Numerals Men Rings
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
Recently uploaded (20)
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...
Income Tax exemption for Start up : Section 80 IAC
Income Tax exemption for Start up : Section 80 IAC
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
Innovative Uses of Revit in Urban Planning and Design
Innovative Uses of Revit in Urban Planning and Design
NIMA2024 | De toegevoegde waarde van DEI en ESG in campagnes | Nathalie Lam |...
NIMA2024 | De toegevoegde waarde van DEI en ESG in campagnes | Nathalie Lam |...
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Taste
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Taste
4 Benefits of Partnering with an OnlyFans Agency for Content Creators.pdf
4 Benefits of Partnering with an OnlyFans Agency for Content Creators.pdf
Call8328958814 satta matka Kalyan result satta guessing
Call8328958814 satta matka Kalyan result satta guessing
Marketing plan of hi tec helmet company
- 1. Marketing Plan of Hi Tec Helmet Company logo Group member- Ankur Chirag Sukhija Sumit Varun
- 2. Hi Tec Helmet Company Introduction It is world’s first company which offers helmet with Hi technology which not only navigate the driver but also helps in safe drive.
- 3. Vision and mission To successfully create unique concepts in the field of Helmets with a mixture of modernity and technology. Taking best of both the worlds along with incredible infrastructure, Hi-Tech company would like to be the largest producer of the best quality.
- 5. Product Price Place Promotion Positioning People
- 6. Current situation and trend
- 7. Key Issue Strengths Weaknesses Good Innovative concept. Prices are very high then Customer’s protection the competitors. oriented. Limited resources are High quality helmets. available. Highly comfort & safety Not affordable for every features. class. Good access to distribution network. Resources are not easy to imitate by the other competitor.
- 8. Key Issue Opportunities Threats Unfulfilled customer needs, Acceptance of new Product give us the good with its innovative opportunity in the market technology. New & innovative Uncertainty of the political as well as economical technology provide an environment of advantage of first mover. international market. Removal of international Less variety of products. trade barriers arriving. Other competitor can also Hi scope of racing cars and enter into the market with bike in both national and same technology. international market which Consumer behaviour is itself increase the size of very difficult to predict. potential market.