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Submitted By-
Rohan Raj 2013239
Rohit Barve 2013240
Rohit Gupta 2013241
Rohit Jain 2013242
Rohit Suneja 2013244
#mycoffeemugs
Geographic Market Segment
Non drinkers
7%
Ocassional drinkers
59%
Light drinkers
25%
Medium drinkers
4%
Heavy drinkers
5%
PERCENTAGE
#mycoffeemugs
PRODUCT
PRICE
PLACE
PROMOTION
4 P’s
Sci-Fi
Online
Chain Stores
Retails Stores
Malls
Online Advertisements
Personal selling
Contest
Word Of Mouth
Window Display
Inbound marketing
Marketing plan for Coffee Mugs

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Marketing plan for Coffee Mugs