The Day Social Media Blew Up The World - Sask Summit 3.0Jeph Maystruck
The Day Social Media Blew Up The World was presented at the Sask Summit 3.0 in Regina Saskatchewan in April 2012.
The presentation was on how social media didn't actually blow up the world but how our interconnected world has only made word-of-mouth marketing more and more important. Combine the power of word-of-mouth with the ease of use of tools such as Twitter and you have a very powerful combination.
I use examples from local and other Twitter and Facebook accounts to show how we are communicating and how fast word spreads.
If you ever want to understand more or see the presentation given in it’s original form contact Jeph on Twitter - @jephmaystruck or e-mail JephMaystruck(at)gmail.com
The presentation given on Dec. 30th in Tel Aviv at the US-Israel Chamber of Commerce. Co-sponsored by DLA Piper and Signal Corp.
Background here: http://jer979.com/clients-and-testimonials/telavivdandelion/
At the Reno-Tahoe American Marketing Association's 3rd Annual Marketing Workshop, held on March 26, 2015, Parlor Shows CEO Ashley Jennings spoke about the effects the topic of the collaborative economy.
Ashley’s eye for design, her innate ability to understand people, and her experience in running web startups makes her a natural managing director. Having had sales experience while working at the Seattle Times, she has translated those skills into the role of head recruiter of teams, mentors, and partners at Girlmade. As a super-connector she sees the big picture that people don’t often see. While researching she can intuitively connect dots that help her teams to think bigger about the problems they are solving. She has an uncanny ability to come up with ideas that few would even think of, and the passion and grit to follow through on those ideas. Her goal is to help startups reach their full potential using sound UX design, SEO, social media, and other inbound marketing tools.
The Day Social Media Blew Up The World - Sask Summit 3.0Jeph Maystruck
The Day Social Media Blew Up The World was presented at the Sask Summit 3.0 in Regina Saskatchewan in April 2012.
The presentation was on how social media didn't actually blow up the world but how our interconnected world has only made word-of-mouth marketing more and more important. Combine the power of word-of-mouth with the ease of use of tools such as Twitter and you have a very powerful combination.
I use examples from local and other Twitter and Facebook accounts to show how we are communicating and how fast word spreads.
If you ever want to understand more or see the presentation given in it’s original form contact Jeph on Twitter - @jephmaystruck or e-mail JephMaystruck(at)gmail.com
The presentation given on Dec. 30th in Tel Aviv at the US-Israel Chamber of Commerce. Co-sponsored by DLA Piper and Signal Corp.
Background here: http://jer979.com/clients-and-testimonials/telavivdandelion/
At the Reno-Tahoe American Marketing Association's 3rd Annual Marketing Workshop, held on March 26, 2015, Parlor Shows CEO Ashley Jennings spoke about the effects the topic of the collaborative economy.
Ashley’s eye for design, her innate ability to understand people, and her experience in running web startups makes her a natural managing director. Having had sales experience while working at the Seattle Times, she has translated those skills into the role of head recruiter of teams, mentors, and partners at Girlmade. As a super-connector she sees the big picture that people don’t often see. While researching she can intuitively connect dots that help her teams to think bigger about the problems they are solving. She has an uncanny ability to come up with ideas that few would even think of, and the passion and grit to follow through on those ideas. Her goal is to help startups reach their full potential using sound UX design, SEO, social media, and other inbound marketing tools.
Marketing Survival Strategies for the Attention EconomyJeremy Epstein
One of the most influential social scientists of the 20th century, Herbert Simon, remarked that “a wealth of information creates a poverty of attention.”
Simon succinctly wraps up the challenges facing marketers in the Internet era. Inundated by information and media from all sides, prospects and clients continue to tune out and ignore traditional marketing tactics and message.
Firms of all sizes (with clients of all sizes) struggle with the central question:
This is my keynote slide deck, where I (
1. help you understand the fundamental macro-societal shifts impacting marketers
2. provide guidelines for how to thrive as a marketer in the new environment
3. share the ground rules for the new marketing
4. educate you on the key concepts of using Social Media as a marketing channel
5. offer suggestions on the first steps on the road to a Word-of-Mouth/Social Media marketing strategy
see www.jer979.com/speaking for more info
The presentation given to the Farm Credit Canada marketing group in September, 2012. The presentation covers Neuromarketing, Social Media (Facebook and Twitter only),
With the onset of 'free' things, the collaborative rent economy, and the 'democratization' of brands much of old marketing is dead. Can it still be revived
Introductory presentation by Kevin Werbach at the "Gamification: Practical Advice from Game Developers" event at the Wharton School in Philadelphia, October 3, 2011.
Brandstrategier på SoMe - når alt hvad du gør og siger tæller, Rune DalgaardAdvice A/S
Brands skabes af samtaler. Enten ufrivilligt som når giganten Target bliver genstand for politisk boykot af højrefløjen i USA, eller frivilligt når Spotify kommenterer på Brexit.
Med succes som Momondo’s DNA Journey eller smagløst som Crocs’ Twitter post efter David Bowies bortgang.
Evnen til at agere intelligent og med kulturel situationsfornemmelse er det nye sort efter Brexit og Trump. Vi tager et kig på nogle af de bedste og værste brandstrategier i en verden, hvor de kulturelle kløfter er større end længe.
Se eller gense Runes oplæg på vores Facebook.
I was delighted to speak at the Social Selling 2018 event in Singapore, organized by Black Marketing and Chris J Reed. It attracted a fantastic audience and wonderful speakers, and I want to thank everyone who came up after my speech or shared on social media that they enjoyed my insights. That’s the #givingeconomy in action and I really appreciate it.
It was a great event, so put it on your calendars for 2019!! This deck details my top 10 tips for being a world class social leader.
Key Digital and Mobile Trends Shaking China's Economy and Consumption Patterns
From Social Commerce to Online Video, Mobile Payment, Online Finance, O2O or Innovation in Technology
Inge of The House of Marketing attended Social Media Day 2016 concerning Social Monitoring and Social ROI. Here are 7 learnings to remember from #smdayBE
SEJ Summit 2017: The Top 7 PPC Hacks to Make You a Unicorn in 2017 by Larry KimSearch Engine Journal
Presenter: Larry Kim of Mobile Monkey Inc.
Description: There's over 1000 new features in PPC marketing across Facebook and Google AdWords in the last year. Which ones should you focus on? Join Larry Kim for a tour of his top 7 most highly leveraged new PPC advertising hacks to get the most returns for least amount spent.
Marketing Survival Strategies for the Attention EconomyJeremy Epstein
One of the most influential social scientists of the 20th century, Herbert Simon, remarked that “a wealth of information creates a poverty of attention.”
Simon succinctly wraps up the challenges facing marketers in the Internet era. Inundated by information and media from all sides, prospects and clients continue to tune out and ignore traditional marketing tactics and message.
Firms of all sizes (with clients of all sizes) struggle with the central question:
This is my keynote slide deck, where I (
1. help you understand the fundamental macro-societal shifts impacting marketers
2. provide guidelines for how to thrive as a marketer in the new environment
3. share the ground rules for the new marketing
4. educate you on the key concepts of using Social Media as a marketing channel
5. offer suggestions on the first steps on the road to a Word-of-Mouth/Social Media marketing strategy
see www.jer979.com/speaking for more info
The presentation given to the Farm Credit Canada marketing group in September, 2012. The presentation covers Neuromarketing, Social Media (Facebook and Twitter only),
With the onset of 'free' things, the collaborative rent economy, and the 'democratization' of brands much of old marketing is dead. Can it still be revived
Introductory presentation by Kevin Werbach at the "Gamification: Practical Advice from Game Developers" event at the Wharton School in Philadelphia, October 3, 2011.
Brandstrategier på SoMe - når alt hvad du gør og siger tæller, Rune DalgaardAdvice A/S
Brands skabes af samtaler. Enten ufrivilligt som når giganten Target bliver genstand for politisk boykot af højrefløjen i USA, eller frivilligt når Spotify kommenterer på Brexit.
Med succes som Momondo’s DNA Journey eller smagløst som Crocs’ Twitter post efter David Bowies bortgang.
Evnen til at agere intelligent og med kulturel situationsfornemmelse er det nye sort efter Brexit og Trump. Vi tager et kig på nogle af de bedste og værste brandstrategier i en verden, hvor de kulturelle kløfter er større end længe.
Se eller gense Runes oplæg på vores Facebook.
I was delighted to speak at the Social Selling 2018 event in Singapore, organized by Black Marketing and Chris J Reed. It attracted a fantastic audience and wonderful speakers, and I want to thank everyone who came up after my speech or shared on social media that they enjoyed my insights. That’s the #givingeconomy in action and I really appreciate it.
It was a great event, so put it on your calendars for 2019!! This deck details my top 10 tips for being a world class social leader.
Key Digital and Mobile Trends Shaking China's Economy and Consumption Patterns
From Social Commerce to Online Video, Mobile Payment, Online Finance, O2O or Innovation in Technology
Inge of The House of Marketing attended Social Media Day 2016 concerning Social Monitoring and Social ROI. Here are 7 learnings to remember from #smdayBE
SEJ Summit 2017: The Top 7 PPC Hacks to Make You a Unicorn in 2017 by Larry KimSearch Engine Journal
Presenter: Larry Kim of Mobile Monkey Inc.
Description: There's over 1000 new features in PPC marketing across Facebook and Google AdWords in the last year. Which ones should you focus on? Join Larry Kim for a tour of his top 7 most highly leveraged new PPC advertising hacks to get the most returns for least amount spent.
From clever to intelligent by Hakim Zemni (Managing Director InSites Consulting Belgium), presented at Trends Night on February 4, 2014 in Antwerp (BE).
GDPR went into effect last month and brands have been adopting new strategies in order to remain compliant. In his presentation, Ulf Tiedemann, head of marketing at Thorpe Park Resort, will explore how major companies have approach the change in the law, the major hurdles since the May 25th deadline and he will share ideas on how you can increase data acquisition even with GDPR in place.
KEYNOTE
Ulf Tiedemann, Head of Marketing, Thorpe Park Resort
Do you think you've got security news chops. Test yourself against the team at DevNexus 2016. Contestants in this round are Jen Tong from Google, Ian Buchanan from Atlassian, and Chris Corriere from AutoTrader.
The Learning Conference Online | Steal from MarketingMike Taylor
We may not realize it, but as learning professionals, we have a lot of things in common with marketers. We both face one big challenge: How to get people’s attention and help them think and act in new ways.
So what can we learn from marketing teams? As it turns out, a lot. In today’s hyper-distracted world, we must first engage our audience if we have any hope of informing them. Savvy marketers understand how to use the latest technologies and tap into the psychology of emotions — there’s a reason you don’t see bullet points in advertising.
In this session, we reveal some tools and techniques that marketers have been successfully using for years to capture attention and move people to take action.
What you will take away from the session:
Why marketers are better at engagement than L&D
How marketers can change your perspective on content for the better
Some marketing tools & techniques you'd be crazy not to steal for your learning program.
Vortrag von Larry Kim auf der AllFacebook Marketing Conference 2018 in München.
Vortrag:
https://conference.allfacebook.de/session/larry-targeting/
Über Larry:
https://conference.allfacebook.de/speaker/larry-kim/
Konferenz:
https://conference.allfacebook.de/
SearchLove Boston 2017 | Jeremy Gottlieb | Did Politics Break the Internet or...Distilled
Politics, as usual, is dead. Every election seems more important than the last. How did long-shot candidates like Donald Trump and Bernie Sanders raise millions of dollars and become a viable national candidate? Jeremy will explore the rise of digital marketing campaigns in reaching desired audiences. He’ll cover how campaigns got conversions and drove traffic, as well as what digital marketing for the 2020 election might look like. Lastly, Jeremy will provide takeaways your business can use from lessons learned on the campaign trail.
This 1/2 day workshop recently delivered for Radisson Hotels & Hospitality Sales Group introduces the sales skill transformation required to compete and win in the knowledge economy. Ryan reinforces the importance of relying on sales process and introduces new tools, technology and techniques to drive more meaningful connections, communication, relationships and results.
Client Testimonial: "As for the presentation, the content was spot on and highly motivational. (at one point I needed to return a call, but didn’t want to leave the room for fear I would miss something!) You were awesome, Ryan, and our staff thoroughly enjoyed the presentation and the day. Hopefully, we can get you back soon to talk about more in-depth social media."
Larry Kim, Wordstream - The Ultimate Guide to Hacking Twitter and Facebook AdsMarketing United
Join Larry Kim as he guides you through tips and processes for getting 10-100x more value from paid advertising campaigns on Facebook and Twitter. You’ll learn new strategies to drive exponentially more traffic to your content and convert 3-5x more of those clicks into leads and sales – all for less than $7 per campaign! Plus, you'll gain critical insights into how the algorithms of Paid Social Media advertising really work, including Relevancy Score and Quality Adjusted Bids. This is a must-attend session for content, social media and PPC marketers alike.
Finding your Compass in a Hyper-Connected World - Sam Munton | Interact Londo...Nomensa
2017 has seen change at a rate that’s both exciting and terrifying in equal measures. So how do we embrace uncertainty, and how do we design for a future where disruption and a hyper-digitised world collide?
Join Sam to ponder what the near and far future might look like as a result of hyper-digitisation, including a whistle-stop ‘tour’ of connected cities, smart fabrics & furniture and smart health.
Be prepared to leave with a few pertinent questions in your head that may well inspire future conversations (and debates!).
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Sam is inspired by solving real life problems with elegant digital designs. In a modern digital design context, she believes it is imperative that we step away from building websites and transition to building digital services as experiences that are delivered across multiple channels.
With over 17 years’ experience in creating engaging design solutions, both client and agency side, Sam provides creative and strategic direction to clients and teams to humanise technology.
Similar to Marketing in a billion channel universe -potomac power lunch (19)
How blockchain technology gives marketers an opportunity to build trust and how it might impact their function. Presentation from Blockchain Revolution Global in Toronto (April 2019)
14 Rules for Successful High-Growth MarketingJeremy Epstein
Over the course of 4 years, Sprinklr grew from a company valued at $20 million with 30 employees to a company valued at $1.3 billion with 900 employees.
Today, the company is valued at $1.8 billion and has 1400 employees.
These are the marketing lessons we learned and used.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Doubt the value of WOM? CK shares a great analysis of a relatively recent McKinsey study of just HOW important WOM (word of mouth) is in the B2B buying process"Indeed, word of mouth is the primary factor behind 20 to 50 percent of all purchasing decisions. Its influence is greatest when consumers are buying a product for the first time or when products are relatively expensive, factors that tend to make people conduct more research, seek more opinions, and deliberate longer than they otherwise would."
4 "survival strategies"You need to do all of these, but you don't need to do all of these today. Instead, listen to the 4 of them and think about what makes the most sense for you today and focus on that. Then, you'll come back and tackle the rest.
1. Be Remarkable i. No one shares boring stuff with their friends or forwards boring emails to their networkThe best part? It's really easy to measure. If someone make a remark about it...it's remarkable. ii. Let's start off with a great example from EA Sports. They recognized an opportunity in what some would have considered an embarrasment.VIDEO-Tiger Woods video http://www.youtube.com/watch?v=FZ1st1Vw2kY&feature=related iii. So, you don't have a superstar under contract, you say?Fine...let's look at some other examples and, keep in mind, this is not just about what you can do online...it's about doing something remarkable every where and all the time.
. A Dandelion Marketing Culture i. One of the other benefits of the advent of the tools of social media is the fact that we can quickly and cheaply test a lot of things. Plus, we can get feedback on success or failure extremely quickly as well. What this means is that your marketing campaigns, which used to be 1 or 2 big ones per year, now become smaller, shorter, and faster. ii. Introduce idea of Dandelion...spread a lot of seeds so that some will thrive, knowing that most will die.
Monique Rogers - ARRC
. A Dandelion Marketing Culture i. One of the other benefits of the advent of the tools of social media is the fact that we can quickly and cheaply test a lot of things. Plus, we can get feedback on success or failure extremely quickly as well. What this means is that your marketing campaigns, which used to be 1 or 2 big ones per year, now become smaller, shorter, and faster. ii. Introduce idea of Dandelion...spread a lot of seeds so that some will thrive, knowing that most will die.
Welcome to Community Driven Marketing (identify, cultivate, activate)
. Rethink Targeting-the greatest influence on individuals is other people, aka Influencer Security Blanket"The word-of-mouth receiver must trust the sender and believe that he or she really knows the product or service in question. Typically, messages passed within tight, trusted networks have less reach but greater impact than those circulated through dispersed communities—in part, because there’s usually a high correlation between people whose opinions we trust and the members of networks we most value." Pasted from <http://www.ck-blog.com/cks_blog/2010/06/b2b-meet-buzz.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+ck-Blog+%28CK%27s+Blog%29&utm_content=Google+Feedfetcher> Duncan Watts says:“you're just as likely to spread a message or product by targeting a random group of consumers as you would by going after so-called influencers” i. The ROI on your efforts to engage influencersIn fact, this is what Watts and Dodds themselves say: ‘Whether or not the additional impact of influentials justifies paying special attention to them-versus, for example, focusing on some other groups, or even recruiting individuals at random-is therefore a matter that will depend, possibly delicately, on the various costs associated with different strategies, and the particular details of the influence network.” He continues that: “influentials-consist of about 15 percent of the population and are responsible for 30 percent of buzz, an acknowledgement that 70 percent of buzz is generated by non-hubs. This is important. It means that marketers should work on all fronts and that they can do a lot without first locating hubs.”http://jer979.com/igniting-the-revolution/influencers2/
Connect Like-Minded People to solidify the network1. Mike Spence1. Reed's Law2. Social Proof-Cialdini3. Like-minded people sell like-minded people
Activation1. "even a penny"...small gestures today lead to big gestures tomorrow (think the mailing labels that you get from charities)2. People are more likely to complete a task, if you’ve given them evidence that they have already started…3. NuryPlumley Story 1. 2. 99 Nury's