SlideShare a Scribd company logo
MARKET RESEARCH – MUSIC MAGAZINES 
Corporation: 
Is a corporation which creates these brands, as a corporation the company is not owned by another larger company (not part of a conglomerate) here is a screenshot of the brands that this corporation owns. 
CONGLOMERATES: 
IPC media is a part of a conglomerate, this is a big company which owns multiple companies. IPC media belongs to the conglomerate owned by TIME WARNER: 
TIME WARNER also owns: 
- HBO 
- TURNER BROADCSTING 
- WARNER BROTHERS 
Here are the categories that Time Warner specialise in.
NME. 
NME also known as New Musical Express, was created by Theodore Ingham. NME is a British music journalism publication which is produced weekly and has been running since march 1952. 
The magazine started off as a music newspaper however moved on to become a magazine format in the 1980’s – 90’s. It officially became a magazine format in 1998 being known for rock, alternative and indie music. It was the first British newspaper to include a singles chart in the 14th November 1952 edition. 
The magazine was first known as “Accordion Times and Musical Express” however after the closure of this magazine it was bought by a London music promoter Maurice Kinn. Then the magazine was re-published in march 1952. 
NME.com 
NME created a website in 1996 to keep up with technology recently it has over 7 million uses per month however since august 2012 numbers have been declining. The website has received multiple awards for online magazine of the year. In October 2011 the site celebrated its 15th birthday by publishing a list of the 150 best tracks of NME.COM’s lifetime. 
NME awards 
NME awards is an awards show held every year to celebrate the best new music of the past year. The nominations and winners were decided by the readers of the magazine. 
NME TOURS 
NME sponsors a tour of the united kingdom by up and coming bands each year.
TOP OF THE POPS 
Top of the pops magazine has been running since February 1995, this filled the gap in the BBC magazine portfolio where a magazine called NUMBER ONE MAGAZINE used to be. 
Top of the pops magazine was moulded around the design of Q magazine and then later changed its design to appeal to teenagers so that the magazine could compete with other popular teen magazines such as; SMASH HITS and BIG. 
The BBC stated the magazine would continue publication despite the end of the well- loved television series and the magazine is still running today. 
TOP OF THE POPS – TELEVISION SERIES. 
Top of the pops is also a British music chart television programme made by the BBC which was broadcast once a week between 1st January 1964 and 30th July 2006. The show moved from BBC 1 to BBC 2 in 2005 the reason not known. TOTP was also sold to several foreign broadcasters in the form of a franchise package, at one point the show was broadcast to nearly 100 countries.

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Institutions Research

  • 1. MARKET RESEARCH – MUSIC MAGAZINES Corporation: Is a corporation which creates these brands, as a corporation the company is not owned by another larger company (not part of a conglomerate) here is a screenshot of the brands that this corporation owns. CONGLOMERATES: IPC media is a part of a conglomerate, this is a big company which owns multiple companies. IPC media belongs to the conglomerate owned by TIME WARNER: TIME WARNER also owns: - HBO - TURNER BROADCSTING - WARNER BROTHERS Here are the categories that Time Warner specialise in.
  • 2. NME. NME also known as New Musical Express, was created by Theodore Ingham. NME is a British music journalism publication which is produced weekly and has been running since march 1952. The magazine started off as a music newspaper however moved on to become a magazine format in the 1980’s – 90’s. It officially became a magazine format in 1998 being known for rock, alternative and indie music. It was the first British newspaper to include a singles chart in the 14th November 1952 edition. The magazine was first known as “Accordion Times and Musical Express” however after the closure of this magazine it was bought by a London music promoter Maurice Kinn. Then the magazine was re-published in march 1952. NME.com NME created a website in 1996 to keep up with technology recently it has over 7 million uses per month however since august 2012 numbers have been declining. The website has received multiple awards for online magazine of the year. In October 2011 the site celebrated its 15th birthday by publishing a list of the 150 best tracks of NME.COM’s lifetime. NME awards NME awards is an awards show held every year to celebrate the best new music of the past year. The nominations and winners were decided by the readers of the magazine. NME TOURS NME sponsors a tour of the united kingdom by up and coming bands each year.
  • 3. TOP OF THE POPS Top of the pops magazine has been running since February 1995, this filled the gap in the BBC magazine portfolio where a magazine called NUMBER ONE MAGAZINE used to be. Top of the pops magazine was moulded around the design of Q magazine and then later changed its design to appeal to teenagers so that the magazine could compete with other popular teen magazines such as; SMASH HITS and BIG. The BBC stated the magazine would continue publication despite the end of the well- loved television series and the magazine is still running today. TOP OF THE POPS – TELEVISION SERIES. Top of the pops is also a British music chart television programme made by the BBC which was broadcast once a week between 1st January 1964 and 30th July 2006. The show moved from BBC 1 to BBC 2 in 2005 the reason not known. TOTP was also sold to several foreign broadcasters in the form of a franchise package, at one point the show was broadcast to nearly 100 countries.