Non-profits and small businesses often need specialized skills that don’t exist within their staff. You may depend on content creators such as designers, writers, photographers, and videographers to help with your website and other communication channels. Often these outside people aren’t managed very well, and projects can become an unpleasant challenge.
The key to great relationships with outside talent is understanding and empathy. This leads to better project outcomes and less stress throughout the process for all. This prevention shares research I’ve conducted with freelancers through interviews and surveys. Learn what content creators want from management!
Are you designing your websites with users in mind? Here are slides from my talk about user experience at the Digital Marketing for Business Conference in Raleigh, NC, in May 2015. This contains some high-level concepts to keep in mind as well as practical tips.
Having a tough time selling your C-suite on the benefits of marketing automation? Give this presentation a gander for the tips, tricks, and best practices necessary to build the strongest possible business case for marketing automation!
[Unwebinar] The 7 Deadly Sins of Landing Page UsabilityUnbounce
The 7 Deadly Sins of Landing Page Usability
How Focusing on User Experience Can Help You Increase Conversion Rates
Copyright 2015 Unbounce.com - The Landing Page Builder For Marketers
What People Have Said About Previous Unwebinars
@AlexisAntonelli
Most useful webinar I think I have ever attended. Thank you! @unbounce #unwebinar
@desiraeo
I'm not kidding when I say this is the most fun I've ever had on a webinar. Well played, @unbounce.
@Ciao_Drew
Excited for another #unwebinar! @unbounce always has loads of great info packed into celeb hosted webinars.
Privacy Policy
Can't make it? Sign up anyway!
We'll send you the recording & other
content to improve your conversion rates.
First Name *Last Name *Email *How do you build your landing pages? *What marketing channel are you most interested in improving? *Save My Spot
Register for the Unwebinar
Stef Miller is a Marketing Manager at UserTesting, leading the company’s Demand Gen strategy. She believes that true happiness comes from collaborating with creative people to make awesome things happen. Find her @supahstef on Twitter.
About Stef Miller
No matter how different people are from one another, we’ll always share a set of predictable behaviors.
There’s no magic or romance to these behaviors: we squint when we see bright lights; we jump when we’re startled; we cringe when we watch The Bachelorette.
But according to data from UserTesting, tapping into these shared behaviors can help marketers unlock more conversions.
In this Unwebinar, Stef Miller—marketing manager at UserTesting—will share how extensive tests by her team uncovered 7 common usability issues, and how avoiding these issues can help you increase your conversion rates.
You'll learn:
- How to design for what your audience wants
- 7 UX solutions for building higher-converting landing pages
- How imagery, icons, copy and CTAs should work together
...plus, much more!
Are you designing your websites with users in mind? Here are slides from my talk about user experience at the Digital Marketing for Business Conference in Raleigh, NC, in May 2015. This contains some high-level concepts to keep in mind as well as practical tips.
Having a tough time selling your C-suite on the benefits of marketing automation? Give this presentation a gander for the tips, tricks, and best practices necessary to build the strongest possible business case for marketing automation!
[Unwebinar] The 7 Deadly Sins of Landing Page UsabilityUnbounce
The 7 Deadly Sins of Landing Page Usability
How Focusing on User Experience Can Help You Increase Conversion Rates
Copyright 2015 Unbounce.com - The Landing Page Builder For Marketers
What People Have Said About Previous Unwebinars
@AlexisAntonelli
Most useful webinar I think I have ever attended. Thank you! @unbounce #unwebinar
@desiraeo
I'm not kidding when I say this is the most fun I've ever had on a webinar. Well played, @unbounce.
@Ciao_Drew
Excited for another #unwebinar! @unbounce always has loads of great info packed into celeb hosted webinars.
Privacy Policy
Can't make it? Sign up anyway!
We'll send you the recording & other
content to improve your conversion rates.
First Name *Last Name *Email *How do you build your landing pages? *What marketing channel are you most interested in improving? *Save My Spot
Register for the Unwebinar
Stef Miller is a Marketing Manager at UserTesting, leading the company’s Demand Gen strategy. She believes that true happiness comes from collaborating with creative people to make awesome things happen. Find her @supahstef on Twitter.
About Stef Miller
No matter how different people are from one another, we’ll always share a set of predictable behaviors.
There’s no magic or romance to these behaviors: we squint when we see bright lights; we jump when we’re startled; we cringe when we watch The Bachelorette.
But according to data from UserTesting, tapping into these shared behaviors can help marketers unlock more conversions.
In this Unwebinar, Stef Miller—marketing manager at UserTesting—will share how extensive tests by her team uncovered 7 common usability issues, and how avoiding these issues can help you increase your conversion rates.
You'll learn:
- How to design for what your audience wants
- 7 UX solutions for building higher-converting landing pages
- How imagery, icons, copy and CTAs should work together
...plus, much more!
Leveraging UX & Kanban to Unleash Your Inner StartupPete Kinser
UX is more than a discipline, it's a mindset. Kanban is about measurement and flow. Pairing the two means we take an experience-first mindset and measure feedback and flow in order to gain confidence in what we're delivering to our customers.
Need more insights? Please reach out to Pete Kinser: @petekinser or Colleen Johnson: @scrumhive.
You Can’t Ship from Your Ivory Tower: Including Developers in the Design Proc...Matt Edwards
If you consider yourself the only designer on your team, why should you expect anyone else to care about design?
In reality, your organization already has some of the best design thinkers you’ll ever meet nearby: your developers. In this talk, we’ll have an honest look at our shared tendency to be “Design Prophets” instead of “Design Facilitators”, and how this tendency can hurt our ultimate goals. We’ll also discuss the concept of a “Design Culture”, and the role of you and your team in building that culture in your organization.
PT Toronto #12: Latif Nanji (Co-founder and CEO of Roadmunk) shares his talk “Design Communication in Product Management."
Design is a specialized skill, and as a PM, it can be intimidating—especially if it’s not your natural inclination. (Plus, there’s usually a design team to deal with that stuff, right?) But that mentality is a missed opportunity; it’s equally important for PMs to keep design top-of-mind when making decisions. Having spent most of his career as a product manager, Latif strongly believes that design should always be a priority for product managers. In this TKTK talk, Latif shares essential and actionable design principles that can be implemented in any product setting, and breaks down how PMs can put design at the forefront of their product strategy.
Latif Nanji is the co-founder and CEO of Roadmunk, a product roadmapping platform that enables organizations such as The Coca-Cola Company, Citibank, MasterCard and Adobe to visualize and collaborate on strategic plans.
Latif’s entrepreneurial chops extend beyond Roadmunk. He co-founded Pragmatic CEO, a Toronto meetup for tech entrepreneurs, and Pokerspace.com, an online social network for poker players. As an entrepreneur, he has raised over $3 million in venture and angel funding.
Latif’s background spans all things startup: from leadership and sales to product management and design. In his off-time, Latif is an avid reader, rock climber and skier.
The 3 Landing Page Mistakes That 98% of Marketers are Making (and how to fix ...Unbounce
Let's fix your landing page mistakes!
Unbounce Co-Founder Oli Gardner will show you exactly what marketers are doing wrong.
And more importantly, you'll learn the 3 ridiculously simple principles that will fix your landing pages, and increase your conversion rates.
You'll learn why...
- The Attention Ratio on your page is killing conversions
- Your page layout ruins its readability and adds confusion
- Poor Conversion Coupling is making your visitors run away
[Webinar] How to Incorporate Mobile Into Your Marketing StrategyUnbounce
Consumers are browsing on a mobile device 80% of the time, according to Smart Insights. Even still, many marketers are struggling to adapt their campaigns for mobile users and seem unsure of how to take advantage of the new opportunities created by mobile responsive technology.
In this Unwebinar, Chris Goward, the CEO of WiderFunnel and author of You Should Test That!, will put your mobile concerns to rest by showing you:
- When to integrate mobile into your overall optimization strategy
- How to see your mobile experience through the eyes of your customers
- Tips for creating high-converting mobile responsive landing pages
...plus, much more!
Open Source Marketing: How We Grew Our Agency Through Inbound
A lot of conference talks are about theories, things too new for anyone to have a real opinion on, and one-off campaigns that are white labeled with brand names obscured. What happens when we stop blurring the screenshots, give names to all the people involved and talk about what it really takes to make it all happen? In this talk Mike King gets down, dirty and in-depth and specific about how iAcquire invested in content strategy, content marketing, SEO and Social Media to improve lead generation by 60% YoY. Attend this session if you want a completely transparent look at how to grow a digital business.
This presentation describes Amazon's customer-centric and data-centric approach to building products. It provides real life examples of the working backwards approach.
Overcoming Delay: How The Best Developers Increase ProductivityPaul Gower
In the software industry, it’s common to be on a project with an aggressive timeline. Even if the schedule was correct, plans don’t always go the way you expect and become off track. Teams end up working more extended hours, try to add people to the project or make other heroic efforts to try and “save the day’ and finish on time. In my experience, rarely have those efforts worked and when it did, the team was so burned out it took several weeks to get motivated to tackle another project.
There should be a better way to complete projects on time, so teams feel a sense of accomplishment and are excited to take on the next project. In this session, we discuss three key behaviors you can do with your team, unlocking a better way to work to help the team succeed.
The Zombie Cure: Content Strategy for Better WebsitesMelissa Eggleston
What do zombies have in common with bad websites? Learn here how to avoid being like the undead. Let your authentic identity come through with the help of some of these practical suggestions.
Leveraging UX & Kanban to Unleash Your Inner StartupPete Kinser
UX is more than a discipline, it's a mindset. Kanban is about measurement and flow. Pairing the two means we take an experience-first mindset and measure feedback and flow in order to gain confidence in what we're delivering to our customers.
Need more insights? Please reach out to Pete Kinser: @petekinser or Colleen Johnson: @scrumhive.
You Can’t Ship from Your Ivory Tower: Including Developers in the Design Proc...Matt Edwards
If you consider yourself the only designer on your team, why should you expect anyone else to care about design?
In reality, your organization already has some of the best design thinkers you’ll ever meet nearby: your developers. In this talk, we’ll have an honest look at our shared tendency to be “Design Prophets” instead of “Design Facilitators”, and how this tendency can hurt our ultimate goals. We’ll also discuss the concept of a “Design Culture”, and the role of you and your team in building that culture in your organization.
PT Toronto #12: Latif Nanji (Co-founder and CEO of Roadmunk) shares his talk “Design Communication in Product Management."
Design is a specialized skill, and as a PM, it can be intimidating—especially if it’s not your natural inclination. (Plus, there’s usually a design team to deal with that stuff, right?) But that mentality is a missed opportunity; it’s equally important for PMs to keep design top-of-mind when making decisions. Having spent most of his career as a product manager, Latif strongly believes that design should always be a priority for product managers. In this TKTK talk, Latif shares essential and actionable design principles that can be implemented in any product setting, and breaks down how PMs can put design at the forefront of their product strategy.
Latif Nanji is the co-founder and CEO of Roadmunk, a product roadmapping platform that enables organizations such as The Coca-Cola Company, Citibank, MasterCard and Adobe to visualize and collaborate on strategic plans.
Latif’s entrepreneurial chops extend beyond Roadmunk. He co-founded Pragmatic CEO, a Toronto meetup for tech entrepreneurs, and Pokerspace.com, an online social network for poker players. As an entrepreneur, he has raised over $3 million in venture and angel funding.
Latif’s background spans all things startup: from leadership and sales to product management and design. In his off-time, Latif is an avid reader, rock climber and skier.
The 3 Landing Page Mistakes That 98% of Marketers are Making (and how to fix ...Unbounce
Let's fix your landing page mistakes!
Unbounce Co-Founder Oli Gardner will show you exactly what marketers are doing wrong.
And more importantly, you'll learn the 3 ridiculously simple principles that will fix your landing pages, and increase your conversion rates.
You'll learn why...
- The Attention Ratio on your page is killing conversions
- Your page layout ruins its readability and adds confusion
- Poor Conversion Coupling is making your visitors run away
[Webinar] How to Incorporate Mobile Into Your Marketing StrategyUnbounce
Consumers are browsing on a mobile device 80% of the time, according to Smart Insights. Even still, many marketers are struggling to adapt their campaigns for mobile users and seem unsure of how to take advantage of the new opportunities created by mobile responsive technology.
In this Unwebinar, Chris Goward, the CEO of WiderFunnel and author of You Should Test That!, will put your mobile concerns to rest by showing you:
- When to integrate mobile into your overall optimization strategy
- How to see your mobile experience through the eyes of your customers
- Tips for creating high-converting mobile responsive landing pages
...plus, much more!
Open Source Marketing: How We Grew Our Agency Through Inbound
A lot of conference talks are about theories, things too new for anyone to have a real opinion on, and one-off campaigns that are white labeled with brand names obscured. What happens when we stop blurring the screenshots, give names to all the people involved and talk about what it really takes to make it all happen? In this talk Mike King gets down, dirty and in-depth and specific about how iAcquire invested in content strategy, content marketing, SEO and Social Media to improve lead generation by 60% YoY. Attend this session if you want a completely transparent look at how to grow a digital business.
This presentation describes Amazon's customer-centric and data-centric approach to building products. It provides real life examples of the working backwards approach.
Overcoming Delay: How The Best Developers Increase ProductivityPaul Gower
In the software industry, it’s common to be on a project with an aggressive timeline. Even if the schedule was correct, plans don’t always go the way you expect and become off track. Teams end up working more extended hours, try to add people to the project or make other heroic efforts to try and “save the day’ and finish on time. In my experience, rarely have those efforts worked and when it did, the team was so burned out it took several weeks to get motivated to tackle another project.
There should be a better way to complete projects on time, so teams feel a sense of accomplishment and are excited to take on the next project. In this session, we discuss three key behaviors you can do with your team, unlocking a better way to work to help the team succeed.
The Zombie Cure: Content Strategy for Better WebsitesMelissa Eggleston
What do zombies have in common with bad websites? Learn here how to avoid being like the undead. Let your authentic identity come through with the help of some of these practical suggestions.
What Analytics Won't Tell You: Get Essential Insights for Content and DesignMelissa Eggleston
Analytics alone leave out the context and “the why” of people’s behavior. Learn practical ways to supplement your analytics and make smarter decisions about the content and design of your websites and apps.
Here are my photography/usability slides from WordCamp Atlanta 2015. Full video at of the talk at: http://wordpress.tv/2015/05/01/melissa-eggleston-top-strategies-for-better-photography-on-your-website/
I cover the characteristics of great photos and discuss how users engage with photography online. See the accompanying video or it may not make sense.
Feel free to contact me with any questions.
Making a website easy for your visitors to navigate and use is essential for improving engagement. Understanding usability principles can inform your design and content decisions to make websites more user friendly and successful. Based on a review of publicly available usability research, we discuss what we know about users in terms of both big-picture concepts and nitty-gritty details. By Melissa Eggleston
In this e-book, you'll see over 50 predictions from thought leaders who share their views on brand strategy, organizational structure, emerging technology and platforms, and other big developments that may be on the horizon for content marketing.
PDF, audio, and voiceover are now available on designintechreport.wordpress.com
Today’s most beloved technology products and services balance design and engineering in a way that perfectly blends form and function. Businesses started by designers have created billions of dollars of value, are raising billions in capital, and VC firms increasingly see the importance of design. The third annual Design in Tech Report examines how design trends are revolutionizing the entrepreneurial and corporate ecosystems in tech. This report covers related M&A activity, new patterns in creativity × business, and the rise of computational design.
Learn the importance of empathy as well as essential "dos and don'ts" when working with content authors (writers, photographers, videographers and designers) Presentation given at Lavacon 2015 by Melissa Eggleston.
Creating solid, high-quality content is the cornerstone of any successful marketing strategy. From actually sitting down to write a post to making sure it gets shared on social, there are a lot of moving parts – which is why as much as 40% of brands end up failing. In this presentaion, Danielle gives tips and tricks to streamline the content creation process so you can do more with less.
There may be well-worn tracks, but there’s certainly no single career path through product. Plus, the practice of product management varies wildly from one organisation to the other, and no one can agree on titles.
So if you’ve moved around a bit, you’re out there navigating all of this, wondering what consistency you can cling to. If you changed jobs, what would it be like? Lindsey Jayne has worked at 35 000 feet, in government, in a charity, in a tiny startup, in a global company preparing to IPO and is now living through a rocketship ride of growth at Monzo.
She will share some candid stories from her unconventional journey, and what she’s learning to rely on along the way, regardless of the product, organisation or role.
My Career Journey and All About Email by Tracy PullmanTracyPullman
I presented a SPEAKHIRE Seminar to Crotona International High School in the Bronx, NY. There were 22 English as a second language 9th and 10th graders.
I was asked to present on my career journey and then cover the topic of “Email” 🧐 It was very fun to put the deck together and relive my journey!
Executing a roadmap: Operationalizing a road map with your team, leadership, ...Jeremy Horn
Slides Andrew Hsu recently used in his discussion w/ mentees of The Product Mentor.
Synopsis: Roadmaps are altered by user feedback, new strategies and changing client needs. Help your team adapt and keep clients aligned with these documents, meetings, and conversations.
The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals…Better Decisions. Better Products. Better Product People.
Throughout the program, each mentor leads a conversation in an area of their expertise that is live streamed and available to both mentee and the broader product community.
http://TheProductMentor.com
[Unwebinar] How to Write Killer Landing Page CopyUnbounce
Have you read all the copywriting “best practices,” but don’t know how to apply them to your landing pages?
Do you procrastinate on copywriting because you a) hate writing, b) don’t know what you’re doing, or c) hate writing and don’t know what you’re doing?
If you ever wished there was a step-by-step method for writing compelling landing page copy—sans the doubt, fear and agony—superstar copywriter Amy Harrison has your answer.
Amy wants to show you a repeatable system for writing targeted, persuasive copy for all your landing pages.
Conducting UX research (interviews, surveys, usability testing, etc) tends to leave you with lots and lots of raw, unfiltered, unstructured data. How do we sort through that data and turn it into usable insights, recommendations, and starting points for ideation?
Who are you and how do you represent yourself online? As our personal and professional lives blend together, how can you shape your own brand online and reconcile it with your organization's brand? As the communications landscape changes, every staff member serves as the organization's spokesperson, not just the executive director or board chair. How you and your colleagues use social media can greatly impact your organization's reputation with key stakeholders. In this workshop, a panel of nonprofit leaders will share how they manage their own brands online--including helpful tips and tools you can put in to practice immediately.
Jennifer Sable Lopez - How To Make SEO An Integral Part Of Your Community Str...FeverBee Limited
Jenn Lopez, director of community at Moz, is one of the world's top experts in using SEO to improve an existing community. In this talk she will highlight specific steps you can take to increase the SEO ranking of your community and get a LOT more traffic.
#BeginAtEnd: Content Planning For Insights - Liveworld #SXSW2014LiveWorld
This workshop teaches how to develop "purposeful engagement" - story-based marketing that mashes up content marketing & data analytics to design social content for the results you have in mind.
"Lessons from a recent-ish PR graduate" Martyn Rosney, DIT PRPA ConferenceMartyn Rosney
This presentation was delivered to PR, public affairs and journalism students at the annual DIT PRPA Society Communications Conference on April 24th. 2015. The presentation includes tips and tricks for your communications graduates to apply when they are starting out their careers.
Similar to Managing Freelancers Without Losing Your Mind (20)
The case study discusses the potential of drone delivery and the challenges that need to be addressed before it becomes widespread.
Key takeaways:
Drone delivery is in its early stages: Amazon's trial in the UK demonstrates the potential for faster deliveries, but it's still limited by regulations and technology.
Regulations are a major hurdle: Safety concerns around drone collisions with airplanes and people have led to restrictions on flight height and location.
Other challenges exist: Who will use drone delivery the most? Is it cost-effective compared to traditional delivery trucks?
Discussion questions:
Managerial challenges: Integrating drones requires planning for new infrastructure, training staff, and navigating regulations. There are also marketing and recruitment considerations specific to this technology.
External forces vary by country: Regulations, consumer acceptance, and infrastructure all differ between countries.
Demographics matter: Younger generations might be more receptive to drone delivery, while older populations might have concerns.
Stakeholders for Amazon: Customers, regulators, aviation authorities, and competitors are all stakeholders. Regulators likely hold the greatest influence as they determine the feasibility of drone delivery.
Artificial intelligence (AI) offers new opportunities to radically reinvent the way we do business. This study explores how CEOs and top decision makers around the world are responding to the transformative potential of AI.
Senior Project and Engineering Leader Jim Smith.pdfJim Smith
I am a Project and Engineering Leader with extensive experience as a Business Operations Leader, Technical Project Manager, Engineering Manager and Operations Experience for Domestic and International companies such as Electrolux, Carrier, and Deutz. I have developed new products using Stage Gate development/MS Project/JIRA, for the pro-duction of Medical Equipment, Large Commercial Refrigeration Systems, Appliances, HVAC, and Diesel engines.
My experience includes:
Managed customized engineered refrigeration system projects with high voltage power panels from quote to ship, coordinating actions between electrical engineering, mechanical design and application engineering, purchasing, production, test, quality assurance and field installation. Managed projects $25k to $1M per project; 4-8 per month. (Hussmann refrigeration)
Successfully developed the $15-20M yearly corporate capital strategy for manufacturing, with the Executive Team and key stakeholders. Created project scope and specifications, business case, ROI, managed project plans with key personnel for nine consumer product manufacturing and distribution sites; to support the company’s strategic sales plan.
Over 15 years of experience managing and developing cost improvement projects with key Stakeholders, site Manufacturing Engineers, Mechanical Engineers, Maintenance, and facility support personnel to optimize pro-duction operations, safety, EHS, and new product development. (BioLab, Deutz, Caire)
Experience working as a Technical Manager developing new products with chemical engineers and packaging engineers to enhance and reduce the cost of retail products. I have led the activities of multiple engineering groups with diverse backgrounds.
Great experience managing the product development of products which utilize complex electrical controls, high voltage power panels, product testing, and commissioning.
Created project scope, business case, ROI for multiple capital projects to support electrotechnical assembly and CPG goods. Identified project cost, risk, success criteria, and performed equipment qualifications. (Carrier, Electrolux, Biolab, Price, Hussmann)
Created detailed projects plans using MS Project, Gant charts in excel, and updated new product development in Jira for stakeholders and project team members including critical path.
Great knowledge of ISO9001, NFPA, OSHA regulations.
User level knowledge of MRP/SAP, MS Project, Powerpoint, Visio, Mastercontrol, JIRA, Power BI and Tableau.
I appreciate your consideration, and look forward to discussing this role with you, and how I can lead your company’s growth and profitability. I can be contacted via LinkedIn via phone or E Mail.
Jim Smith
678-993-7195
jimsmith30024@gmail.com
The Team Member and Guest Experience - Lead and Take Care of your restaurant team. They are the people closest to and delivering Hospitality to your paying Guests!
Make the call, and we can assist you.
408-784-7371
Foodservice Consulting + Design
Oprah Winfrey: A Leader in Media, Philanthropy, and Empowerment | CIO Women M...CIOWomenMagazine
This person is none other than Oprah Winfrey, a highly influential figure whose impact extends beyond television. This article will delve into the remarkable life and lasting legacy of Oprah. Her story serves as a reminder of the importance of perseverance, compassion, and firm determination.
8. Who am I?
• UX Specialist, Content Strategist, Author
• I’ve been paid to be all of these freelancers at
one time or another in my life.
• I now often manage these types of freelancers.
Photo courtesy of Advanced Aerial Photography because I would never get in a helicopter, ever.
9. Where did I get my information?
Interviews (10)
1.
2.
Surveys with open-ended questions (54)
3.
Secondary research (online, print publications)
4.
Personal experience (I’ve worn lots of hats.)
@melissa_egg #16NCT4G
10. Who have these freelancers worked for?
@melissa_egg #16NCT4G
12. What is freelancer experience (FX)?
All interactions a freelancer* has
with you and your organization
while working on a project.
Technology
People
*writer, photographer, videographer, designer, etc.
@melissa_egg #16NCT4G
22. Did not lern it on the soccer field
@melissa_egg #16NCT4G
23. Exercise
Write down in one sentence a situation you
have at work involving another person that
really bugs you.
If your work life is super smooth right now,
congratulations! Think about a situation with
your spouse, other family member or friend.
@melissa_egg #16NCT4G
24. Exercise
• What am I thinking? (hand on head)
(examples: “This person is a jerk! This sucks. How am I going to
meet my deadline now? Lame, lame, lame, lame, lame. I’m
going to give him a piece of my mind, etc.”)
• What am I feeling? (hand on heart)
(examples: anxious, frustrated, upset, worried, irritated,
enraged, alone, tense, discouraged, dominated, lost, uneasy,
etc.)
• What am I needing? (hand on belly)
(examples: consideration, communication, awareness,
participation, cooperation, inclusion, independence, space,
clarity, understanding)
@melissa_egg #16NCT4G
29. 1.
Ensure you are speaking the same language
by giving examples, (“elegant” varies).
Graphic Designer Do’s
@melissa_egg #16NCT4G
30. Give them the final text because small
changes affect the design.
1.
2.
Ensure you are speaking the same language
by giving examples, (“elegant” varies).
Graphic Designer Do’s
@melissa_egg #16NCT4G
31. Give them the final text because small
changes affect the design.
1.
2.
3.
Ensure you are speaking the same language
by giving examples (“elegant” varies).
Graphic Designer Do’s
Provide descriptive feedback with the WHY if
you don’t like something so they can solve it.
@melissa_egg #16NCT4G
32. Give them the final text because small
changes affect the design.
1.
2.
3.
Ensure you are speaking the same language
by giving examples, (“elegant” varies).
4.
Great design isn’t quick, e.g. logos cannot be
made in 2 hours.
Graphic Designer Do’s
Provide descriptive feedback with the WHY if
you don’t like something so they can solve it.
@melissa_egg #16NCT4G
33. Give them the final text because small
changes affect the design.
1.
2.
3.
Ensure you are speaking the same language
by giving examples, (“elegant” varies).
4.
Great design isn’t quick, e.g. logos cannot be
made in 2 hours.
Graphic Designer Do’s
Provide descriptive feedback with the WHY if
you don’t like something so they can solve it.
5.
Organize feedback (14 emails in 1 day = not OK)
@melissa_egg #16NCT4G
36. Give clear instructions and expectations.
1.
2.
Talk to them in person or on the phone.
Writer Do’s
@melissa_egg #16NCT4G
37. Give clear instructions and expectations.
1.
2.
Talk to them in person or on the phone.
3.
Compensate them well or at least fairly for
their time.
Writer Do’s
@melissa_egg #16NCT4G
38. Give clear instructions and expectations.
1.
2.
Talk to them in person or on the phone.
3.
Compensate them well or at least fairly for
their time.
4.
Realize that sitting on a project will delay it.
Writer Do’s
@melissa_egg #16NCT4G
40. Discuss (and have) a goal for the video.
1.
Videographer Do’s
@melissa_egg #16NCT4G
41. Discuss (and have) a goal for the video.
1.
2.
Know that tiny video changes take time due to
exporting, compressing, and uploading video.
Videographer Do’s
@melissa_egg #16NCT4G
42. Discuss (and have) a goal for the video.
1.
2.
Know that tiny video changes take time due to
exporting, compressing, and uploading video.
3.
Give videographers a clear deadline.
Videographer Do’s
@melissa_egg #16NCT4G
43. Discuss (and have) a goal for the video.
1.
2.
Know that tiny video changes take time due to
exporting, compressing, and uploading video.
3.
Give videographers a clear deadline.
4.
Be organized, great videos are the result of
careful planning not shooting on the fly.
Videographer Do’s
@melissa_egg #16NCT4G
45. Understand the image and look you want.
1.
Photographer Do’s
@melissa_egg #16NCT4G
46. Understand the image and look you want.
1.
2.
Be clear on how and where you are going to
use the images taken.
Photographer Do’s
@melissa_egg #16NCT4G
47. Understand the image and look you want.
1.
2.
Be clear on how and where you are going to
use the images taken.
3.
Be specific about needs and ask questions.
Photographer Do’s
@melissa_egg #16NCT4G
48. Understand the image and look you want.
1.
2.
Be clear on how and where you are going to
use the images taken.
3.
Be specific about needs and ask questions.
4.
Expect that editing photos will take time. No,
you won’t get them tomorrow.
Photographer Do’s
@melissa_egg #16NCT4G
52. Be collaborative to get a better final product.
1.
All Freelancer Do’s
@melissa_egg #16NCT4G
53. Be collaborative to get a better final product.
1.
2.
Look at past work to see if you and the
freelancer are a good match.
All Freelancer Do’s
@melissa_egg #16NCT4G
54. Be collaborative to get a better final product.
1.
2.
Look at past work to see if you and the
freelancer are a good match.
3.
Do not add to their “To Do” list without
expecting to pay more.
All Freelancer Do’s
@melissa_egg #16NCT4G
55. Be collaborative to get a better final product.
1.
2.
Look at past work to see if you and the
freelancer are a good match.
3.
Do not add to their “To Do” list without
expecting to pay more.
4.
Respond promptly with feedback to stick to
the agreed upon schedule.
All Freelancer Do’s
@melissa_egg #16NCT4G
56. Be collaborative to get a better final product.
1.
2.
Look at past work to see if you and the
freelancer are a good match.
3.
Do not add to their “To Do” list without
expecting to pay more.
4.
Respond promptly with feedback to stick to
the agreed upon schedule.
All Freelancer Do’s
Ensure they don’t have to track down
payments.
5.
@melissa_egg #16NCT4G
57. Be collaborative to get a better final product.
1.
2.
Look at past work to see if you and the
freelancer are a good match.
3.
Do not add to their “To Do” list without
expecting to pay more.
4.
Respond promptly with feedback to stick to
the agreed upon schedule.
All Freelancer Do’s
Ensure they don’t have to track down
payments.
5.
Have one contact/point person for the project.
6.
@melissa_egg #16NCT4G