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MANAGEMENT STUDIES: WESTERN 
WORLDVIEW AND WORLD VIEW OF 
ISLAM 
AHMAD YANI ISMAIL 
Faculty of Management and Muamalah 
KUIS 
1st International Conference On Management and Muamalah 
13 NOV 2014 
KUIS
MANAGEMENT STUDIES : WESTERN WORLDVIEW AND THE 
WORLD VIEW OF ISLAM
INTRODUCTION 
“Malaysians are more 
Eurocentric than ever 
before” - Tun Dr 
Mahathir Mohamed, 
February 2014 
"Do not just follow the West just because they are the 
West. Try to get away from this idea that the world is 
Eurocentric and whatever comes from Europe, you must 
copy. " - Tun Dr Mahathir Mohamed, February 2014
Resolutions of Muslim Universities Vice-Chancellors’ 
/Presidents’ Forum, 2010 
The existing Muslim 
universities’ higher 
education models are 
norm referenced 
which is derived from 
the Eurocentric 
system 
Current approaches 
of higher education 
are characterized 
by Eurocentrism
Eurocentrism/Eurocentric And Worldview 
Eurocentrism is about Western worldview (Said, 1978; Amin, 1988) 
Eurocentrism bertolak daripada anggapan bahawa manusia adalah 
haiwan bermasyarakat (social animal) dan ilmu pengetahuan pada 
dasarnya dibina di atas dasar kehidupan bermasyarakat, mereka yang 
berpandangan kemasyarakatan berpendapat bahawa pendidikan 
bertujuan mempersiapkan manusia yang dapat berperanan dan dapat 
menyesuaikan diri dalam masyarakat masing-masing – Al Attas 
What is worldview? 
Opinion? Perspective? Analysis? Conclusion? Thought process? 
Idea? View? Assumption?
What is a worldview?
World + view = How we 
view the world? 
What is a worldview? 
Our lens 
Perspective? 
Point of view? 
Opinion? 
Viewpoint? 
View? 
How we view of life events? 
Our own way of 
looking the world 
based on our 
cultural 
background and 
upbringing. 
One's philosophy, 
philosophy of life, 
mindset, and outlook 
on life, formula for 
life, ideology, faith, or 
even religion.
What is a worldview? 
“The vision of reality and truth that appears 
before our mind’s eye revealing what existence is 
all about; for it is the world of existence in its 
totality that Islam is projecting” - Al Attas 
“An Islamic design of reality relating it, on the one 
hand, to the epistemology of the Divine Unity 
and, on the other hand, to the world reality and 
system” - Choudhury
Western Worldview Worldview of Islam
Western Worldview Worldview of Islam
Emphasises on human life in this world 
and has removed the focus on an 
afterworldly spiritual destiny - Tarnass 
Western 
worldview 
Man no longer 
appeared so 
inconsequential relative 
to God, the Church, or 
nature. 
Modern scientific 
thinking, the 
fundamental principles 
are empiricism, 
mathematics and 
mechanics - Tarnass 
Individualistic, 
skeptical and secular 
spirit of the modern 
age and science 
emerged as the 
West’s new faith. 
Empirical, rational, appealing to 
common sense and to a concrete reality 
that every person could touch and weigh 
for himself. 
The West has taken out God from their 
equation of life and overly committed 
to this life and this world -Salleh and 
Ahmad
Western 
Scientific 
worldview 
Reductionism 
Epistemologically only recognise 
observable knowledge 
Soulless Empiricism 
Positivist - 
Comte 
Objectivity 
Scientism 
Classical mechanistic 
Newtonian-Cartesian 
science 
Universe is like a 
huge physical 
(material) machine 
working on a 
clockwork 
mechanism 
Human is viewed as a 
machine - Descartes 
To Comte, knowledge is limited to only the observable and human or people 
were “social atoms” motivated by forces analogous to Newtonian physics 
(Rosenblum and Kuttner, 2006). 
Social Science underpinned by Scientism & Positivism
Worldview of Islam 
It includes religious and spiritual issues dealing with God, the soul, 
the unseen world, the angels, ilm al-mukashafah, and other 
metaphysical subjects, as well as material or worldly issues (ilm al-mu’amalah) 
– Al Ghazali 
Islamic epistemology is both religious and other-worldly, and 
materially oriented and this worldly 
Islamic epistemology recognizes two sources of knowledge, 
observed knowledge and revealed knowledge 
Islamic epistemology is both wholeness and holiness.
Worldview of Islam 
Soul and Spirit 
Tawhidic/Oneness 
God presence 
Interconnectedness Universe 
Vicegerency
EUROCENTRIC 
WESTERN WORLDVIEW 
GOD ABSENCE 
SCIENCE AS RELIGION 
MECHANISTIC 
HUMAN 
MECHANISTIC 
UNIVERSE 
OBSERVABLE 
KNOWLEDGE 
WORLDVIEW OF ISLAM 
GOD PRESENCE 
SOUL HUMAN 
INTERCONNECTEDNESS 
COSMOS 
Humans follow command-control rules and 
human behavior is predictable 
CREATOR 
OBSERVABLE AND 
REVEALED KNOWLEDGE
LIFE : ISLAMIC WORLVIEW VS WESTERN WORLDVIEW 
ISLAMIC WORLDVIEW OF LIFE WESTERN WORLDVIEW OF LIFE 
LUH MAHFUZ 
RAHIM 
DUNIA 
BARZAKH 
AKHIRAT 
RAHIM 
DUNIA
SOCIAL SCIENCES AND MANAGEMENT STUDIES 
Hobson (2004) established social sciences rooted in 
Eurocentrism. 
Management Studies are component of Social Sciences 
Social science was influenced by positivism focusing on 
knowledge based on actual positive sense experience and 
avoiding the negative - Kuper, A., & Kuper, J. (1985). The 
Social Science Encyclopaedia. 
Auguste Comte divided science into Natural or Physical 
Sciences (Science of Positivism) and Social Sciences.
SOCIAL SCIENCES AND MANAGEMENT STUDIES 
The object of study of the social sciences is human being 
(Iheriohanma, 2013). 
Human from Western worldview is mechanistic human. 
The underlying assumption of human is mechanistic 
human, human as resource, homoeconomicus. 
Classical Newtonian-Cartesian traditions like locality, 
determinism, causality, value-free and objectivity, too, 
became the pillars of management theories and the 
philosophy of business – Salleh and Ahmad (2008)
BUSINESS AND MANAGEMENT 
Henry Fayol (1841-1925), one of the earliest management 
theorists applied scientific approach to the management 
problems he encountered (Brunsson, 2007). 
Bearing in mind that scientific worldview of the West is based on the 
classical Newtonian-Cartesian model. 
Classical Newtonian-Cartesian traditions like locality, determinism, 
causality, value-free and objectivity, too, became the pillars of 
management theories and the philosophy of business – Salleh and 
Ahmad (2008)
BUSINESS AND MANAGEMENT 
CONTROL WWV 
MECHANISTIC HUMAN 
to direct the behavior 
to cause to do what you want 
IWV 
to have power over (something) 
to direct the actions or function of 
(something) 
to cause (something) to act or function in a 
certain way
BUSINESS AND MANAGEMENT
BUSINESS AND FREE WILL 
Entrepreneurs were looked at as free agents who were free to 
choose risky business in the hope for reward. 
As free agents, people were assumed to behave in a rational 
manner. Hence the underlying assumption of rationality prevailed. 
Rationale = ratio = devoid of soul, Divine 
Free will, from Western worldview, has no divine 
intervention. 
"the power of agents to be the ultimate creators 
(or originators) 
and sustainers of their own ends or purposes“ – 
R.Kane (1996) 
Free will = I can do anything I want
BUSINESS AND FREE WILL - WWV 
Free will, from Western 
worldview, has no 
divine intervention. 
Free will = I can do anything I want 
"the power of agents to be the 
ultimate creators (or originators) 
and sustainers of their own ends or 
purposes“ – R.Kane (1996) 
Godless
UNDERLYING PHILOSOPHY OF ……….. 
FINANCE : Debt-based regime & money creation 
Financing
UNDERLYING PHILOSOPHY OF FINANCE
UNDERLYING PHILOSOPHY OF ……….. 
LEGAL : Caveat emptor 
Discover VS Disclose 
Human as machines 
With machines too, any defects could only 
be known through discovery not disclosure
UNDERLYING PHILOSOPHY OF ……….. 
HUMAN 
RESOURCE : 
Human as resource 
Utilitarian code 
“products”, robots in 
flesh 
transparency and disclosure 
ethos 
“resources” to drive up the pace of 
economic growth and national 
“success”
UNDERLYING PHILOSOPHY OF ……….. 
Debt is considered as asset 
God absence 
Overly emphasize on the physical sense perception. 
ACCOUNTING : 
Who are the stakeholders? 
Language of business 
Which business 
philosophy? 
Enforce the concept of rationality 
– Weber, Schumpeter, Sombart 
Assist in the development of capitalist 
methods of production– Weber, Schumpeter, 
Sombart 
Double-entry 
bookkeeping 
is essential to 
the birth of 
capitalism – 
Sombart 
(1916)
UNDERLYING PHILOSOPHY OF ……….. 
ECONOMY : Puts national economic development goals over individual 
human development. 
Capitalist 
Globalisation 
Marxism 
Eurocentric/Western 
Worldview 
Economic 
man 
“Rational person who 
pursues wealth for his 
own self-interest “ – 
John Stewart Mills, 
Adam Smith, David 
Ricardo

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Management studies icomm

  • 1. MANAGEMENT STUDIES: WESTERN WORLDVIEW AND WORLD VIEW OF ISLAM AHMAD YANI ISMAIL Faculty of Management and Muamalah KUIS 1st International Conference On Management and Muamalah 13 NOV 2014 KUIS
  • 2. MANAGEMENT STUDIES : WESTERN WORLDVIEW AND THE WORLD VIEW OF ISLAM
  • 3. INTRODUCTION “Malaysians are more Eurocentric than ever before” - Tun Dr Mahathir Mohamed, February 2014 "Do not just follow the West just because they are the West. Try to get away from this idea that the world is Eurocentric and whatever comes from Europe, you must copy. " - Tun Dr Mahathir Mohamed, February 2014
  • 4. Resolutions of Muslim Universities Vice-Chancellors’ /Presidents’ Forum, 2010 The existing Muslim universities’ higher education models are norm referenced which is derived from the Eurocentric system Current approaches of higher education are characterized by Eurocentrism
  • 5. Eurocentrism/Eurocentric And Worldview Eurocentrism is about Western worldview (Said, 1978; Amin, 1988) Eurocentrism bertolak daripada anggapan bahawa manusia adalah haiwan bermasyarakat (social animal) dan ilmu pengetahuan pada dasarnya dibina di atas dasar kehidupan bermasyarakat, mereka yang berpandangan kemasyarakatan berpendapat bahawa pendidikan bertujuan mempersiapkan manusia yang dapat berperanan dan dapat menyesuaikan diri dalam masyarakat masing-masing – Al Attas What is worldview? Opinion? Perspective? Analysis? Conclusion? Thought process? Idea? View? Assumption?
  • 6. What is a worldview?
  • 7. World + view = How we view the world? What is a worldview? Our lens Perspective? Point of view? Opinion? Viewpoint? View? How we view of life events? Our own way of looking the world based on our cultural background and upbringing. One's philosophy, philosophy of life, mindset, and outlook on life, formula for life, ideology, faith, or even religion.
  • 8. What is a worldview? “The vision of reality and truth that appears before our mind’s eye revealing what existence is all about; for it is the world of existence in its totality that Islam is projecting” - Al Attas “An Islamic design of reality relating it, on the one hand, to the epistemology of the Divine Unity and, on the other hand, to the world reality and system” - Choudhury
  • 11. Emphasises on human life in this world and has removed the focus on an afterworldly spiritual destiny - Tarnass Western worldview Man no longer appeared so inconsequential relative to God, the Church, or nature. Modern scientific thinking, the fundamental principles are empiricism, mathematics and mechanics - Tarnass Individualistic, skeptical and secular spirit of the modern age and science emerged as the West’s new faith. Empirical, rational, appealing to common sense and to a concrete reality that every person could touch and weigh for himself. The West has taken out God from their equation of life and overly committed to this life and this world -Salleh and Ahmad
  • 12. Western Scientific worldview Reductionism Epistemologically only recognise observable knowledge Soulless Empiricism Positivist - Comte Objectivity Scientism Classical mechanistic Newtonian-Cartesian science Universe is like a huge physical (material) machine working on a clockwork mechanism Human is viewed as a machine - Descartes To Comte, knowledge is limited to only the observable and human or people were “social atoms” motivated by forces analogous to Newtonian physics (Rosenblum and Kuttner, 2006). Social Science underpinned by Scientism & Positivism
  • 13. Worldview of Islam It includes religious and spiritual issues dealing with God, the soul, the unseen world, the angels, ilm al-mukashafah, and other metaphysical subjects, as well as material or worldly issues (ilm al-mu’amalah) – Al Ghazali Islamic epistemology is both religious and other-worldly, and materially oriented and this worldly Islamic epistemology recognizes two sources of knowledge, observed knowledge and revealed knowledge Islamic epistemology is both wholeness and holiness.
  • 14. Worldview of Islam Soul and Spirit Tawhidic/Oneness God presence Interconnectedness Universe Vicegerency
  • 15. EUROCENTRIC WESTERN WORLDVIEW GOD ABSENCE SCIENCE AS RELIGION MECHANISTIC HUMAN MECHANISTIC UNIVERSE OBSERVABLE KNOWLEDGE WORLDVIEW OF ISLAM GOD PRESENCE SOUL HUMAN INTERCONNECTEDNESS COSMOS Humans follow command-control rules and human behavior is predictable CREATOR OBSERVABLE AND REVEALED KNOWLEDGE
  • 16. LIFE : ISLAMIC WORLVIEW VS WESTERN WORLDVIEW ISLAMIC WORLDVIEW OF LIFE WESTERN WORLDVIEW OF LIFE LUH MAHFUZ RAHIM DUNIA BARZAKH AKHIRAT RAHIM DUNIA
  • 17. SOCIAL SCIENCES AND MANAGEMENT STUDIES Hobson (2004) established social sciences rooted in Eurocentrism. Management Studies are component of Social Sciences Social science was influenced by positivism focusing on knowledge based on actual positive sense experience and avoiding the negative - Kuper, A., & Kuper, J. (1985). The Social Science Encyclopaedia. Auguste Comte divided science into Natural or Physical Sciences (Science of Positivism) and Social Sciences.
  • 18. SOCIAL SCIENCES AND MANAGEMENT STUDIES The object of study of the social sciences is human being (Iheriohanma, 2013). Human from Western worldview is mechanistic human. The underlying assumption of human is mechanistic human, human as resource, homoeconomicus. Classical Newtonian-Cartesian traditions like locality, determinism, causality, value-free and objectivity, too, became the pillars of management theories and the philosophy of business – Salleh and Ahmad (2008)
  • 19. BUSINESS AND MANAGEMENT Henry Fayol (1841-1925), one of the earliest management theorists applied scientific approach to the management problems he encountered (Brunsson, 2007). Bearing in mind that scientific worldview of the West is based on the classical Newtonian-Cartesian model. Classical Newtonian-Cartesian traditions like locality, determinism, causality, value-free and objectivity, too, became the pillars of management theories and the philosophy of business – Salleh and Ahmad (2008)
  • 20. BUSINESS AND MANAGEMENT CONTROL WWV MECHANISTIC HUMAN to direct the behavior to cause to do what you want IWV to have power over (something) to direct the actions or function of (something) to cause (something) to act or function in a certain way
  • 22. BUSINESS AND FREE WILL Entrepreneurs were looked at as free agents who were free to choose risky business in the hope for reward. As free agents, people were assumed to behave in a rational manner. Hence the underlying assumption of rationality prevailed. Rationale = ratio = devoid of soul, Divine Free will, from Western worldview, has no divine intervention. "the power of agents to be the ultimate creators (or originators) and sustainers of their own ends or purposes“ – R.Kane (1996) Free will = I can do anything I want
  • 23. BUSINESS AND FREE WILL - WWV Free will, from Western worldview, has no divine intervention. Free will = I can do anything I want "the power of agents to be the ultimate creators (or originators) and sustainers of their own ends or purposes“ – R.Kane (1996) Godless
  • 24. UNDERLYING PHILOSOPHY OF ……….. FINANCE : Debt-based regime & money creation Financing
  • 26. UNDERLYING PHILOSOPHY OF ……….. LEGAL : Caveat emptor Discover VS Disclose Human as machines With machines too, any defects could only be known through discovery not disclosure
  • 27. UNDERLYING PHILOSOPHY OF ……….. HUMAN RESOURCE : Human as resource Utilitarian code “products”, robots in flesh transparency and disclosure ethos “resources” to drive up the pace of economic growth and national “success”
  • 28. UNDERLYING PHILOSOPHY OF ……….. Debt is considered as asset God absence Overly emphasize on the physical sense perception. ACCOUNTING : Who are the stakeholders? Language of business Which business philosophy? Enforce the concept of rationality – Weber, Schumpeter, Sombart Assist in the development of capitalist methods of production– Weber, Schumpeter, Sombart Double-entry bookkeeping is essential to the birth of capitalism – Sombart (1916)
  • 29. UNDERLYING PHILOSOPHY OF ……….. ECONOMY : Puts national economic development goals over individual human development. Capitalist Globalisation Marxism Eurocentric/Western Worldview Economic man “Rational person who pursues wealth for his own self-interest “ – John Stewart Mills, Adam Smith, David Ricardo