The Malcolm Baldrige Quality Award was established by Congress in 1987 to recognize U.S. companies that have successfully implemented quality management and raise awareness of the topic. It is managed by the National Institute of Standards and Technology and administered by the American Society for Quality. The award evaluates organizations on seven criteria related to leadership, strategic planning, customer and workforce management, and results. Applications are scored on a 1000 point system allocated across the various sections.

1. Malcolm Baldrige Quality Award

2. Malcolm Baldrige Quality Award
The award was established by the U.S Congress in
1987 to raise awareness of quality management and
recognize U.S.Companies that have successfully
implemented quality management.
The US commerce departments national institute of
standards & technology manages the award &
American society for quality (ASQ) administers it.

3. Malcolm Baldrige Quality Award
Malcolm Balridge quality award symbolizes the
highest standards of total quality management. The
award is evaluated on the basis of seven sections in
attaining global quality standards.These sections
are:-
• Leadership
• Information and analysis
• Strategic quality planning
• Human Resource development and management
• Management of process quality
• Quality & operational results
• Customer focus and satisfaction

4. Malcolm Baldrige Quality Award
There are a total of 1000 points for evaluating these
seven sections. Each section is assigned certain points
or weightage for evaluation.The sections are broadly
categorized under three main headings -
1. Driver
2. System &
3. Results
The complete model with points is shown in the following
slides.

5. Balridge Award Model
System Results
Driver Information and Quality
analysis (75) & operational
results(180)
Strategic
quality planning (60)
Leadership (95)
Human Resource
development and
management (150) Customer
focus and
satisfaction(300)
Management
of process quality (140)
Note: Figures in bracket indicate number of points kept for evaluation ( Total points = 1000 )

6. Leadership
Criteria Points
• Senior executive leadership 45
• Management for quality 25
• Public responsibility 25
Total 95

7. Information & analysis
Criteria Points
• Scope & Management of quality & performance data 15
• Competitive comparisons & benchmarking 20
• Analysis & uses of company-level data 40
Total 75

8. Strategic quality planning
Criteria Points
• Strategic quality & performance planning process 35
• Quality & performance plans 25
Total 60

9. HRD & Management
Criteria Points
• Human resource planning & management 20
• Employee involvement 40
• Employee education & training 40
• Employee performance & recognition 25
• Employee wellbeing & satisfaction 25
Total 150

10. Management of process quality
Criteria Points
• Design & introduction of quality products 40
• Product production & delivery processes 35
• Business & support service processes 30
• Supplier quality 20
• Quality assessment 15
Total 140

11. Quality & operational results
Criteria Points
• Product & service quality results 70
• Company operational results 50
• Business & support services results 25
• Supplier quality results 35
Total 180

12. Customer focus & satisfaction
Criteria Points
• Current & future customer expectations 35
• Customer relationship management 65
• Commitment to customers 15
• Customer satisfaction determination 30
• Customer satisfaction results 85
• Customer satisfaction comparison 70
Total 300