Stories like Zendesk Alternative highlight something that B2B technology companies all know: marketers need creative content that tells delightful, human stories that connects the user to the product.
For B2B technology companies, compelling content is becoming an increasingly critical tool to continuously engage customers over longer buying cycles.
These marketers are not just in the business of promoting, they are in the business of educating customers too.
B2B tech marketers are being tasked to not only tell interesting, visual stories about their products that capture attention, but also provide a curriculum to educate prospective buyers.
In this report, we’ll take a look at the emerging content trends in the B2B technology industry, examine case studies of brands taking content to a whole new level, and analyze where the industry is headed in 2015.
Stories like Zendesk Alternative highlight something that B2B technology companies all know: marketers need creative content that tells delightful, human stories that connects the user to the product.
For B2B technology companies, compelling content is becoming an increasingly critical tool to continuously engage customers over longer buying cycles.
These marketers are not just in the business of promoting, they are in the business of educating customers too.
B2B tech marketers are being tasked to not only tell interesting, visual stories about their products that capture attention, but also provide a curriculum to educate prospective buyers.
In this report, we’ll take a look at the emerging content trends in the B2B technology industry, examine case studies of brands taking content to a whole new level, and analyze where the industry is headed in 2015.
Was bringen Code Reviews wirklich? Wir sind doch schon agil.Frank Sons
Code Reviews werden häufig eingesetzt, um Bugs im Code zu finden. Aber welche Probleme findet man wirklich? Kosten Code Review Meetings in der heutigen, agilen Umgebung nicht auch einfach zu viel Zeit? Pair Programming und vielleicht noch ein passendes tool sind doch schon mehr als genug um die Fehler zu finden, oder nicht? Der Vortrag geht auf die unterschiedlichen Möglichkeiten und Ziele von Code Reviews ein und zeigt auf, welchen Nutzen es auch in einem agilen Umfeld haben kann.
SXSW 2013 Submission- Marketing Tech When Your Product Changes Every DayCaitlin Jeansonne
Are you trying to figure out how to keep up with your agile, "speed of light" development team? Are your clients calling, emailing, Tweeting, and Facebook-ing you with questions about interfaces and features that are changing?
Today's tech marketing & sales team faces a unique set of challenges as you focus on business development while your programming team is focused on daily updates to the code, efficiency, and scalability at lightening speeds. How do you sync up your sales, marketing, and technology departments to succeed?
Caitlin Kaluza & Courtney Pemberton lead the Marketing & Sales teams for Tendenci Content Management Software. Caitlin & Courtney will discuss their experiences marketing an open source CMS that is constantly evolving, including tips for communicating constant changes to clients & prospects, closing sales, & focusing your marketing message internally and externally when your target continues to move.
I did some brief research on the area of Affective Interaction as part of the Advanced Interaction Techniques course of 2009, and presented the results of my research work
POTENZIAMENTO DELLE CONOSCENZE, ABILITA’ E COMPETENZE* IN LINGUA INGLESE ATTRAVERSO LA METODOLOGIA DEL BLENDED LEARNING* (FLIPPED CLASSROOM*,VIRTUAL ENVIRONMENT, COOPERATIVE LEARNING,UTILIZZO DI FACEBOOK ,WHATSAPP ) E LA DIDATTICA DIGITALE NEL I BIENNIO E II BIENNIO DEL LICEO LINGUISTICO CORSO C.
Was bringen Code Reviews wirklich? Wir sind doch schon agil.Frank Sons
Code Reviews werden häufig eingesetzt, um Bugs im Code zu finden. Aber welche Probleme findet man wirklich? Kosten Code Review Meetings in der heutigen, agilen Umgebung nicht auch einfach zu viel Zeit? Pair Programming und vielleicht noch ein passendes tool sind doch schon mehr als genug um die Fehler zu finden, oder nicht? Der Vortrag geht auf die unterschiedlichen Möglichkeiten und Ziele von Code Reviews ein und zeigt auf, welchen Nutzen es auch in einem agilen Umfeld haben kann.
SXSW 2013 Submission- Marketing Tech When Your Product Changes Every DayCaitlin Jeansonne
Are you trying to figure out how to keep up with your agile, "speed of light" development team? Are your clients calling, emailing, Tweeting, and Facebook-ing you with questions about interfaces and features that are changing?
Today's tech marketing & sales team faces a unique set of challenges as you focus on business development while your programming team is focused on daily updates to the code, efficiency, and scalability at lightening speeds. How do you sync up your sales, marketing, and technology departments to succeed?
Caitlin Kaluza & Courtney Pemberton lead the Marketing & Sales teams for Tendenci Content Management Software. Caitlin & Courtney will discuss their experiences marketing an open source CMS that is constantly evolving, including tips for communicating constant changes to clients & prospects, closing sales, & focusing your marketing message internally and externally when your target continues to move.
I did some brief research on the area of Affective Interaction as part of the Advanced Interaction Techniques course of 2009, and presented the results of my research work
POTENZIAMENTO DELLE CONOSCENZE, ABILITA’ E COMPETENZE* IN LINGUA INGLESE ATTRAVERSO LA METODOLOGIA DEL BLENDED LEARNING* (FLIPPED CLASSROOM*,VIRTUAL ENVIRONMENT, COOPERATIVE LEARNING,UTILIZZO DI FACEBOOK ,WHATSAPP ) E LA DIDATTICA DIGITALE NEL I BIENNIO E II BIENNIO DEL LICEO LINGUISTICO CORSO C.
Come porre al centro dei programmi formativi della propria organizzazione l’innovazione digitale?
36 poster multimediali in tre percorsi, per esplorare con un format innovativo le principali innovazioni in ambito eLearning praticate a livello nazionale ed internazionale.
CONTENUTI:
Obiettivi, contenuti e format dell'evento nazionale exploring eLearning, progettato per rispondere alle sfide di organizzazioni ed imprese: archiviare i tradizionali, ormai inadeguati, modelli di eLearning e focalizzare strategicamente i programmi sull'innovazione digitale.
Questi ed altri aspetti sono stati approfonditi nel webinar “exploring eLearning. Il primo evento nazionale sull’eLearning per aziende”. Collegandovi al seguente link, potrete visionare l’abstract video del seminario online:
http://youtu.be/wCivgB0BaGs
Esso fa parte di una serie di webinar gratuiti sulle metodologie eLearning ai quali ci si può iscrivere seguendo questo link: http://www.amicucciformazione.com/comunicazione/webinar2015/index.html
Applicazione di Realtà Virtuale. Si basa sulla simulazione di una Presentazione in Pubblico.
Risponde all'idea di imparare a presentare.
Usare visore come Google Cardboard a basso costo.
Ultima lezione del corso di formazione Flipped Classroom e nuovi ambienti di apprendimento realizzato nell'ambito delle attività di formazione del CTI di Verdellino
Materiale utilizzato per la presentazione discussione e confronto tra i partecipanti al corso sulle competenze digitali 2015: Discipline Scientifiche e TIC - Corso Avanzato
1. Breve elenco delle fasi progettate per il
raggiungimento delle competenze fissate dal
gruppo “interattiviamoci – gruppo 2” sulla
piattaforma wikispaces nella stesura
dell’unità di apprendimento.
a cura di
Prof.ssa Silvia Patrizia Ruggeri
2. FASE 1 - Brainstorming
advertising video
1. Quali detergente
usiamo?
3. 2. Avete mai letto l’INCI
di un detergente o un
cosmetico?
4. 3. Avete mai creato un
detergente o un
cosmetico a casa?
