James Rawlinson presents three initial ideas for a magazine to gain feedback: 1) A pop music magazine targeting 16-25 year olds with bold curvy fonts, artist biographies, and a male cover model to attract both genders. 2) An alternative rock magazine for 15-30 year olds with rough sketches, varied colors, and a group shot on the cover. It would include a feature on touring with a band. 3) A dance music magazine for 18-30 year olds with bright colors, artist biographies, and a female mid-shot on the cover to attract males. All magazines would have images on the right and writing on the left for double page spreads.

1. MAIN TASK INITIAL IDEAS
By James Rawlinson

2. AIM & PURPOSE
• The aim of this slide show is to gain feed
back on the ideas from my peers and
choose my final design from these.

3. IDEA ONE
• My first idea for the magazine was Pop music, The magazine DJ
inspired me to come up with the ideas for the magazine.
• My target audience is 16-25 because I know that this is the age
group that listens to pop and dance music (unisex).
• Aimed at school/college/university students (16-25) to young adults
that have left school to work (16-25).
• The style font will be ‘curved, bold’ so its easy to read and the main
writing on the front page will be white to stand out from the picture.
• Language – Informal (use of slang)

4. IDEA ONE CONTINUED
• A feature that could be included is a biography of an artist, or a day in the life of this
artist e.g. Example.
• The front cover will be a long mid shot of a male which would attract the eye of the
male audience and indicate that the magazine is for males. It will also attract the
women.
• Double page spread – Main image (right) writing (left).
• Colour – Red, black (white back ground)

6. IDEA TWO
• My second idea – Alternative rock (The Fratellis, Vampire Weekend and Franz Ferdinand)
• Target audience – 15-30, aimed at school students to people at work (unisex)
• The style of the magazine will have rough/sketchy writing and consist of a variety of
colours because the genre fits with this.
• Language – Formal for the older readers.
• Front page – Usually an artist consists of more than one member in the genre so it will be
a long shot of a group.
• Double page spread – This will be the same idea as the pop magazine with the band on
the right side and the writing on the left.
• Feature – A tour life with the band, this will interest the audience to see how they live.

7. IDEAS TWO PICTURES

8. IDEA THREE
• The third idea is dance music – A sub category of pop
• Target audience -18-30 (clubs) (unisex)
• The style of the magazine will include big variety od bright colours.
• Language –Informal (some slang)
• Features – Biography of an artist
• Front page – Mid shot of a female to attract the male attention
• Double page – Using the same style for each of my magazines.