The document discusses tourism in Minnesota and the Twin Cities region. It notes that tourism generates $14.4 billion annually for Minnesota and supports 254,000 jobs. The Twin Cities region accounts for 68% of Minnesota's tourism revenues. Money from lodging taxes in Coon Rapids and other cities goes towards marketing the area to attract more visitors through a nonprofit called Twin Cities Gateway. Having more visitors enhances the perception of communities, attracts new businesses and jobs, and supports local businesses. The document outlines Twin Cities Gateway's marketing strategies and initiatives to attract sports tournaments, meetings, and other events to the area to increase tourism.