1. Applying Successful International Methods to assist New Entrepreneurs
build a startup
Τρίτη 21 Μαΐου 2013ρ η
Εuropean Maritime Week Conference,
University of Piraeus

2. L f f l i t ti l hLearn from successful international approachesLearn from successful international approaches
The US and Israeli models for angel/seed funding and beyond
Learn from successful international approaches
The US and Israeli models for angel/seed funding and beyond
Development of new
t h l i
• Cooperation with technology Institutes
• Business oriented academics with foresighttechnologies • Business oriented academics with foresight
• IP protection
Successful
Incubation/spin off
Process
• Successful chemistry between Investor and Investee
• Important to identify early the strengths and weaknesses of each business model
and rectify, as needed
• Work with experienced investment/incubation teams to ensure smooth process
Partner Mentoring
Programs
• Partnerships with subject-matter experts in the role of mentors for the young/new
entrepreneurs
S ccessf l mi of Ad isors to bring the right res lts is paramo nt
Strategic Investor
Approach
• Successful mix of Advisors to bring the right results is paramount
• Extremely important for the success of a business model is to give the appropriate
time to fully develop
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Approach time to fully develop
• Strong networks with likely-minded investors for follow-on rounds
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3. Adj t t G k E i t f f l tAdjust to Greek environment for a successful outcomeAdjust to Greek Environment for a successful outcome
What is needed in Greece to help the creation of the Innovation Ecosystem of Tomorrow
Adjust to Greek environment for a successful outcome
p y
International sector
expertise with local
• Need to combine investment expertise with the right mix of professionals
• Important to combine the right resources both international and local to achieve
touch
Execution ability with
• Important to combine the right resources, both international and local, to achieve
appropriate execution and IP protection
• Ability to navigate complex regulatory and bureaucratic environments in the local
market to efficiently structure deals and minimize risksExecution ability with
the right Partners
D R i l
market to efficiently structure deals and minimize risks
• Advisors/Partners appropriate mix to provide both international subject-matter
expertise and understanding of Greek culture / approach to startups
Deep Regional
Knowledge and
Understanding
• Paramount to understand both the Greek financial and business market intricate
systems to achieve successful execution
Rigorous investment
and risk mgmt
processes
• International standard investment and risk management processes
• Adhering to best practices
2 2

4. What is needed from the entrepreneur?What is needed from the entrepreneur?
• Innovative idea and competitive advantage
• Understanding the market and competition
• Commitment (lifetime vs lifestyle)
• Chemistry between the team members
• Patience and perseverance / long term strategy
• Good executionGood execution
• No fear for failure!
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5. What is needed from the investor? More than MoneyWhat is needed from the investor? More than Money
• Clear chemistry between the investor and entrepreneur
• Sector knowledge expertise and operational experience for proper advice/mentoring
• Contacts and network to pursue commercial and further funding opportunities
• Experience in investing/structuring deals and negotiatingExperience in investing/structuring deals and negotiating
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6. Who we are Piraeus VC PE Group
Piraeus Venture Capital & Private Equity Group Vision
Who we are – Piraeus VC-PE Group
Be the local know-how partner for international
i tit ti d i t i G d thinstitutions and investors in Greece and the
broader SE European / Emerging
Mediterranean region
Active from angel investing to late-stage private equity:
Angel
Investments
Open Fund
Seed Investments
PJ Tech Catalyst
1 investment
VC Investments
Piraeus Taneo
Capital Fund
Private Equity
Piraeus Clean
Energy LPp
8 investments 3 under execution
5 investments
2 under execution
2 investments
1 under execution
20 investments in 3 ½ years
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20 investments in 3 ½ years
Current AUM 90 mm
Discussion for F+B /Agrobusiness Fund – Future plan for Tourism Fund
Target AUM 200mm in 2014 3

7. Piraeus Equity Advisors – Unique skill-set
Piraeus VC-PE Group has a unique skill-set to achieve its vision
q y q
International
Execution in difficult
Piraeus VC-PE Group has a unique skill-set to achieve its vision
International
financial and sector
expertise
markets/partnership
with subject-matter
experts
Piraeus Equity
Ad iAdvisors
ExecutionDeep regional Rigorous investmentExecutionDeep regional
knowledge and
understanding
Rigorous investment
and risk
management
processes
6
p

8. PJ Tech Catalyst Fund teamy
• Experienced international fund management team
• Deep technology and start-up experience
• Strong investment sector background
Loukas NikosMichael
Management Team
Pilitsis
fund
manager
Antoniou
investment
manager
Dimitropoulos
investment
manager
A dCh iV iliK t Arnaud
Henin
Chris
Tsangos
Vasilis
Theoharakis
Kostas
Mallios
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9. PJ Tech Catalyst - Vision
The PJ Tech Catalyst team has the vision to:
y
Support and help shape a dynamic and
The PJ Tech Catalyst team has the vision to:
Support and help shape a dynamic and
successful start-up scene in Greece
Invest in and help grow a group of promising
ICT start-ups into world class companies
Work with other market participants to develop
l l t l t d tt t i t t i t G
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local talent and attract investment into Greece

10. Investment Strategy and Focusgy
• Seed stage investment -
Fund Strategy and Requirements What we look for
g
• Pre-revenue
• Core team assembled
• Strong and committed team
• Typically 6 – 18 month old
company
• Select idea stage teams
• A great business idea with clear
competitive advantage
Select idea stage teams
• Technology companies (ICT Sector) • Strong international growth potential
• Main operations in Greece
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11. What We Offer
PJ Tech Catalyst proposes a deep partnership with investee
i th t ffcompanies that offers:
1 Investment
f € 0• Equity investment of up to € 750 k per company
2 Deep technology management experience2 Deep technology management experience
3 International experience and standards for3 International experience and standards for
investing and structuring the deal
4 Global network for business development, follow-
on financing and exits
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12. Incubator
iqbility is a Quest Group of companies initiative in partnership with the PJ Tech
C t l t F d i i t b id l l t i l t l t ith t bli h d tCatalyst Fund aiming to bridge local entrepreneurial talent with established corporate
and subject-matter expert resources, to achieve amazing business results.
iqbility offers valuable means to propel a startup forward since the very early stageiqbility offers valuable means to propel a startup forward since the very early stage
such as:
 Pre-seed Funding
 Offi S d I f t t Office Space and Infrastructure
 Business Support Services (accounting, legal, administrative, IT)
 Expert mentoring and strategic advice to provide real business synergies plus
access to seed funding for your next steps,access to seed funding for your next steps,
The aggregate value of cash and services is indicatively up to 60K euros and is
invested in a startup against a minimum equity stake
iqbility will assist in the realization of our partner
startups great growth potential!startups great growth potential!
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13. Contact Us
Contact Details
L k Pili iLoukas Pilitsis
e – lpilitsis@pequityadvisors.com
e - l.pilitsis@pjtechcatalyst.com
(+30) 695 847 2764
Mike Dimitropoulos
e - m.dimitropoulos@pjtechcatalyst.com
m - (+30) 694 029 9409
Nikos Antoniou
e - n.antoniou@pjtechcatalyst.com
m - (+30) 694 486 0931
m - (+30) 695.847.2764
Arnaud Henin
e - a.henin@pjtechcatalyst.com
m (+30) 694.029.9409 m (+30) 694.486.0931
Chris Tsangos
e - c.tsangos@pjtechcatalyst.com
m – (+30) 694.456.5087m - (+30) 694.820.0001
Kostas Mallios
e k mallios@pjtechcatalyst com
Vasilis Theoharakis
e v theoharakis@pjtechcatalyst come – k.mallios@pjtechcatalyst.com e – v.theoharakis@pjtechcatalyst.com
m – (+30) 694.593.5363
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