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Turning Outward: Using Outreach and Engagement to
Develop Unconventional and Unique Collaborations Within
Your Communities
Megan Lotts, Art Librarian
Rutgers, the state university of new jersey
ABSTRACT
In the 21st century librarians are thinking more about outreach, engagement, collaboration,
and innovation when it comes to everyday tasks such as programming, building collections,
and providing instruction and reference support. Many libraries are beginning to think
more about what is happening outside of their spaces, to provide better services and
resources inside their spaces.
Some libraries are moving from traditional models of reference and instruction, to active
mobile spaces outside the libraries, where communities come together to collectively
produce, curate, and consume information. The Rutgers University Art Library uses the
ideas of turning outward to connect with the local campus and New Brunswick
communities, to provide innovative programming that engages a wide range of patrons.
Through this webinar you will learn more about outreach, engagement, and what it means
to turn outward. You will also learn about how to create low-cost high-impact innovative
programming within your own organization, as well as hear more about the Rutgers Art
Library Exhibition Spaces, Pop-up Makerspaces, and a recent Banned Books Week
celebration funded by the Freedom to Read Foundation.
@MCLotts
OUTLINE OF TALK
• Outreach & Engagement, what's the difference?
• Turning outward
• Low cost, innovative, & high impact programming
• Pop- up reference hours
• Rutgers Art Library Exhibition Spaces
• Rutgers Libraries Pop-up Makerspaces
• Banned Books Week
• Art & Feminism Wikipedia-a- thon
• Conclusion & Questions
@MCLotts
OUTREACH & ENGAGEMENT
• WHAT’S THE DIFFERENCE?
• Outreach- Reaching out as opposed to waiting for individuals to come
and ask for help
• Engagement- Collaborating or working together to achieve a common
goal.
@MCLotts
TURNING OUTWARD
• GETTING INTO THE USERS SPACE/FLOW OF TRAFFIC: visit community
spaces, don’t expect or assume users will come to you.
• LEARNING ABOUT COMMUNITY NEEDS: find out what a community
needs by getting to know them. Find out what they care about, what
makes them tick.
• COLLABORATING- work together as one. Find common goals. Figure
out how to help and support each other.
• Kranich, Nancy, Megan Lotts, and Gene Springs. “The Promise of
Academic Libraries Turning Outward to Transform Campus
Communities.” College & Research Libraries News 75, no. 4 (April
2014): 182-186.
@MCLotts
low-cost high-impact innovative programming
= IMPACT
@MCLotts
low-cost high-impact innovative programming
@MCLotts
Baskets of yarn and knitting needle, beading circles, book trucks with snacks
& library swag, box-making, confess your stress selfie photo booth, coloring,
food, games, graffiti walls, hulu hoops, jigsaw puzzles, jump ropes, large
craft paper with markers, LEGOâ, linocut lessons, making cart, mini golf
with discarded books, music clubs, origami, pumpkin decorating, recreation
station including; toothpicks, pipe cleaners, fabric, paper, and googly eyes,
sketch book project book making workshops, snowflake making, stress
reduction workshops, therapy dogs, Wii, yoga, zine nights.
Pop-up reference hours
RUTGERS ART LIBRARY EXHIBTION SPACES
@MCLotts
What has happened in the spaces
• Over 50 exhibits
• There is no dedicated funding for this space, most materials are donated,
or provided by exhibitors.
• Partnerships with multiple departments on campus including: Brigham Young
University Humanities Center’s Archipelagoes, Center for Women in the Arts & Humanities, Hammarskjold
Middle School in East Brunswick, NJ, Institute for Research on Women, Jersey Collective Mason Gross Visual
Artists, Osher Lifelong Learning Institute, Research Collaboratory for Structural Bioinformatics, Returned Peace
Corps Volunteers of New Jersey, Rutgers Brodsky Center, Rutgers faculty & staff artists, Rutgers Center for
Cultural Analysis, Rutgers Landscape Architecture Dept., Rutgers Poetry club, School of Arts and Sciences
Honors Program, Rutgers Theater Department, and The Centers for the Global Advancement and International
Affairs at Rutgers.
• http://libguides.rutgers.edu/eventsandexhibits
@MCLotts
Impact of the art Library exhibition spaces
• Provide an opportunity for Rutgers students, faculty, and staff to
exhibit their work.
• Many exhibitors have learned more about installing an exhibit from
creation to consumption, including installation, marketing, and
reception planning.
• Provides an opportunity for individuals to view artworks in person as
opposed to studying an image in a book.
• Formed a deeper connection to the departments with whom I liaise.
• Formed new connections with departments on campus that might
not visit the Art Library.
@MCLotts
Art of the Tattoo
@MCLotts
Protein Databank
@MCLotts
Marking time- prison arts
Amee J. Pollack & Laurie Spitz
@MCLotts
Byrne seminar students
@MCLotts
Fidalis Buehler and Juana Valdes
@MCLotts
EVENTS
EXPERIENCES WITH LIVING ARTISTS
POP-UP MAKERSPACES
• LEGO play
• Button-making
• Coloring initiatives
• Lotts, Megan. “Low Cost High-Impact Makerspaces at the Rutgers
University Art Library.” Art Documentation 36, (Fall 2017): 345- 362.
• Lotts, Megan. “Implementing a Culture of Creativity: Pop Up Making
Spaces and Participating Events in Academic Libraries.” College &
Research Libraries News 76, no. 2 (February 2015): 72-75.
@MCLotts
Coloring initiatives
Coloring initiatives
Coloring initiatives
Button making
Button making
Button making
Buttons made for exhibits & Events: Buttons made for clubs & individuals: Collaborative events including buttons & button making events: Buttons made for conferences: Rutgers University Libraries Button making events
RUL Speical Collections and University
Archives: Lautenberg Exhibit The Rutgers Social Experient University Academic Affairs and RUL "busy bag" collaboration
Art Libraries Soceity of North America Mentoring
Subcommittee buttons
Art Librarian Reference Hours in lobby of Landscape
Architecture Department
RUL Speical Collections and University
Archives: New Jersey History Forum Rutgers Seeing Eye Puppy Club
Rutgers University Programming Association (RUPA) and RUL
collaboration for Leadership Week Lecture ft. DeRay Mckesson
Megan Lotts and Tara Marharjan Poster session at
ALA annual conference July 2018
Art Librarian Reference Hours in lobby of Visual Arts
Department
Rutgers Special Collections and
University Archives: Rutgers 250 exhibit
Film promotional buttons for Graduate MFA
candidate Zimmerli Art Museum(ZAM) and RUL "For Freedoms" collaboration
COAPI event at ALA annual conference session July
2018
RUL Stressbusters events twice a semester 2016,
2017, and 2018
Rutgers Special Collections and
University Archives: World War I
exhibit
Buttons made for library employee wedding take-
aways ZAM and RUL collaboration for High School Diversity event
New Brusnwick Music Scene Archives Poster
session at Rare Book and Manuscripts Section pre-
ALA annual conference July 2018. Family Weekend
RUL Speical Collections and University
Archives: Moumouth County Archives
and History Day Rutgers Figure Skating Club
School of Arts & Sciences (SAS) Honors Program and RUL button
making event for SAS Honors Winter dance
Association of College and Research Libraries Arts
Section buttons for 2017 annual conference Geek Week
Rutgers Special Collections and University
Archives: Art+Feminism Wikipedia Edit-a-
thon Rutgers Vietnamese Student Association
Rutgers Art History Students Association (RAHSA) and RUL
collaboration for club button making event Banned Books Week
Rutgers Special Collections and
University Archives: New Jersey Book
Arts Symposium
Magnets made for library employee's retirement
party
Rutgers Visual Arts Printing Making Students and RUL collaboration
for button making event Rutgers Welcome Week
Rutgers Special Collections and
University Archives: @Rutgers_SCUA:
Social Media and Archives
Rutgers Mexican American Student Association
(MASA)
School of Environmental and Biological Sciences and RUL
collaborative buttons making event to publicize library services RUL yearly employee picnic
Rutgers Day Hub City Opera & Dance
School of Arts & Science Students and RUL Students in Transition
Passport program collaboration RUL State of the Libraries
Merlins Kids
Mason Gross Visual Arts Print 1A course and RUL collaboration at
the Art Library Rutgers Day
Rutgers Department of Biochemistry and
Microbiology
Rutgers Mason Gross Advance Printmaking course and RUL
collaboration for Banned Books Week
Rutgers Living Learning Communities
SAS Honors Program and RUL Art Club collaboration at the Art
Library
Rutgers Windows for Understanding Project
Button making
LEGO Play
LEGO play
LEGO play
Assessment
@MCLotts
WHAT DOES IT ALL MEAN?
questions
Megan Lotts, MFA, M.L.I.S
Art Librarian
Rutgers, the State University of New Jersey
(848)932-7189
megan.lotts@rutgers.edu
www.meganlotts.com
link to work in RUcore
http://soar.libraries.rutgers.edu/bib/Megan_Lotts/
@MCLotts
References & Additional readings
• Lotts, Megan. “Low Cost High-Impact Makerspaces at the Rutgers
University Art Library.” Art Documentation 36, (Fall 2017): 345- 362.
• Lotts, Megan. “On the Road, Playing with LEGO, and Learning about
the Library: The Rutgers Art Library Lego Playing Station, Part Two.”
Journal of Library Administration 56, Iss. 5 (Summer 2016): 499-525.
• Lotts, Megan. “Playing with LEGO, Learning about the Library and
‘Making’ Campus Connections: The Rutgers Art Library Lego Playing
Station, Part One.” Journal of Library Administration 56, Iss. 4 (May
2016): 359-380.
@MCLotts
REFERENCES & Additional readings
• Lotts, Megan. “Building Bridges, Creating Partnerships, and Elevating
the Arts.” College & Research Libraries News 77, no. 5 (May 2016):
226-230.
• Lotts, Megan. “Implementing a Culture of Creativity: Pop Up Making
Spaces and Participating Events in Academic Libraries.” College &
Research Libraries News 76, no. 2 (February 2015): 72-75.
• Kranich, Nancy, Megan Lotts, and Gene Springs. “The Promise of
Academic Libraries Turning Outward to Transform Campus
Communities.” College & Research Libraries News 75, no. 4 (April
2014): 182-186.
@MCLotts
REFERENCES & Additional readings
• Lotts, Megan and Tara Maharjan. “Engagement, Learning, Outreach,
and Fun in 60 Seconds: Button Making at the Rutgers University
Libraries.” College & Research Libraries News 79, no.7 (2018): 364-
368.
• Lotts, Megan. “Coloring outside the Information Literacy Lines”.
Association of College & Research Libraries and American Library
Association Instruction Section Newsletter 34, no. 2 (Fall 2017): 5-6.
• Lotts, Megan. “Woodblock Woodstock: The Drive By Press at Morris
Library.” College & Research Libraries News 74, no. 2 (February 2013):
86-89.
@MCLotts

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Turning Outward: Using Outreach and Engagement to Develop Unconventional and Unique Collaborations Within Your Communities

  • 1. Turning Outward: Using Outreach and Engagement to Develop Unconventional and Unique Collaborations Within Your Communities Megan Lotts, Art Librarian Rutgers, the state university of new jersey
  • 2. ABSTRACT In the 21st century librarians are thinking more about outreach, engagement, collaboration, and innovation when it comes to everyday tasks such as programming, building collections, and providing instruction and reference support. Many libraries are beginning to think more about what is happening outside of their spaces, to provide better services and resources inside their spaces. Some libraries are moving from traditional models of reference and instruction, to active mobile spaces outside the libraries, where communities come together to collectively produce, curate, and consume information. The Rutgers University Art Library uses the ideas of turning outward to connect with the local campus and New Brunswick communities, to provide innovative programming that engages a wide range of patrons. Through this webinar you will learn more about outreach, engagement, and what it means to turn outward. You will also learn about how to create low-cost high-impact innovative programming within your own organization, as well as hear more about the Rutgers Art Library Exhibition Spaces, Pop-up Makerspaces, and a recent Banned Books Week celebration funded by the Freedom to Read Foundation. @MCLotts
  • 3. OUTLINE OF TALK • Outreach & Engagement, what's the difference? • Turning outward • Low cost, innovative, & high impact programming • Pop- up reference hours • Rutgers Art Library Exhibition Spaces • Rutgers Libraries Pop-up Makerspaces • Banned Books Week • Art & Feminism Wikipedia-a- thon • Conclusion & Questions @MCLotts
  • 4. OUTREACH & ENGAGEMENT • WHAT’S THE DIFFERENCE? • Outreach- Reaching out as opposed to waiting for individuals to come and ask for help • Engagement- Collaborating or working together to achieve a common goal. @MCLotts
  • 5. TURNING OUTWARD • GETTING INTO THE USERS SPACE/FLOW OF TRAFFIC: visit community spaces, don’t expect or assume users will come to you. • LEARNING ABOUT COMMUNITY NEEDS: find out what a community needs by getting to know them. Find out what they care about, what makes them tick. • COLLABORATING- work together as one. Find common goals. Figure out how to help and support each other. • Kranich, Nancy, Megan Lotts, and Gene Springs. “The Promise of Academic Libraries Turning Outward to Transform Campus Communities.” College & Research Libraries News 75, no. 4 (April 2014): 182-186. @MCLotts
  • 6. low-cost high-impact innovative programming = IMPACT @MCLotts
  • 7. low-cost high-impact innovative programming @MCLotts Baskets of yarn and knitting needle, beading circles, book trucks with snacks & library swag, box-making, confess your stress selfie photo booth, coloring, food, games, graffiti walls, hulu hoops, jigsaw puzzles, jump ropes, large craft paper with markers, LEGOâ, linocut lessons, making cart, mini golf with discarded books, music clubs, origami, pumpkin decorating, recreation station including; toothpicks, pipe cleaners, fabric, paper, and googly eyes, sketch book project book making workshops, snowflake making, stress reduction workshops, therapy dogs, Wii, yoga, zine nights.
  • 9. RUTGERS ART LIBRARY EXHIBTION SPACES @MCLotts
  • 10. What has happened in the spaces • Over 50 exhibits • There is no dedicated funding for this space, most materials are donated, or provided by exhibitors. • Partnerships with multiple departments on campus including: Brigham Young University Humanities Center’s Archipelagoes, Center for Women in the Arts & Humanities, Hammarskjold Middle School in East Brunswick, NJ, Institute for Research on Women, Jersey Collective Mason Gross Visual Artists, Osher Lifelong Learning Institute, Research Collaboratory for Structural Bioinformatics, Returned Peace Corps Volunteers of New Jersey, Rutgers Brodsky Center, Rutgers faculty & staff artists, Rutgers Center for Cultural Analysis, Rutgers Landscape Architecture Dept., Rutgers Poetry club, School of Arts and Sciences Honors Program, Rutgers Theater Department, and The Centers for the Global Advancement and International Affairs at Rutgers. • http://libguides.rutgers.edu/eventsandexhibits @MCLotts
  • 11. Impact of the art Library exhibition spaces • Provide an opportunity for Rutgers students, faculty, and staff to exhibit their work. • Many exhibitors have learned more about installing an exhibit from creation to consumption, including installation, marketing, and reception planning. • Provides an opportunity for individuals to view artworks in person as opposed to studying an image in a book. • Formed a deeper connection to the departments with whom I liaise. • Formed new connections with departments on campus that might not visit the Art Library. @MCLotts
  • 12. Art of the Tattoo @MCLotts
  • 15. Amee J. Pollack & Laurie Spitz @MCLotts
  • 17. Fidalis Buehler and Juana Valdes @MCLotts
  • 20. POP-UP MAKERSPACES • LEGO play • Button-making • Coloring initiatives • Lotts, Megan. “Low Cost High-Impact Makerspaces at the Rutgers University Art Library.” Art Documentation 36, (Fall 2017): 345- 362. • Lotts, Megan. “Implementing a Culture of Creativity: Pop Up Making Spaces and Participating Events in Academic Libraries.” College & Research Libraries News 76, no. 2 (February 2015): 72-75. @MCLotts
  • 26. Button making Buttons made for exhibits & Events: Buttons made for clubs & individuals: Collaborative events including buttons & button making events: Buttons made for conferences: Rutgers University Libraries Button making events RUL Speical Collections and University Archives: Lautenberg Exhibit The Rutgers Social Experient University Academic Affairs and RUL "busy bag" collaboration Art Libraries Soceity of North America Mentoring Subcommittee buttons Art Librarian Reference Hours in lobby of Landscape Architecture Department RUL Speical Collections and University Archives: New Jersey History Forum Rutgers Seeing Eye Puppy Club Rutgers University Programming Association (RUPA) and RUL collaboration for Leadership Week Lecture ft. DeRay Mckesson Megan Lotts and Tara Marharjan Poster session at ALA annual conference July 2018 Art Librarian Reference Hours in lobby of Visual Arts Department Rutgers Special Collections and University Archives: Rutgers 250 exhibit Film promotional buttons for Graduate MFA candidate Zimmerli Art Museum(ZAM) and RUL "For Freedoms" collaboration COAPI event at ALA annual conference session July 2018 RUL Stressbusters events twice a semester 2016, 2017, and 2018 Rutgers Special Collections and University Archives: World War I exhibit Buttons made for library employee wedding take- aways ZAM and RUL collaboration for High School Diversity event New Brusnwick Music Scene Archives Poster session at Rare Book and Manuscripts Section pre- ALA annual conference July 2018. Family Weekend RUL Speical Collections and University Archives: Moumouth County Archives and History Day Rutgers Figure Skating Club School of Arts & Sciences (SAS) Honors Program and RUL button making event for SAS Honors Winter dance Association of College and Research Libraries Arts Section buttons for 2017 annual conference Geek Week Rutgers Special Collections and University Archives: Art+Feminism Wikipedia Edit-a- thon Rutgers Vietnamese Student Association Rutgers Art History Students Association (RAHSA) and RUL collaboration for club button making event Banned Books Week Rutgers Special Collections and University Archives: New Jersey Book Arts Symposium Magnets made for library employee's retirement party Rutgers Visual Arts Printing Making Students and RUL collaboration for button making event Rutgers Welcome Week Rutgers Special Collections and University Archives: @Rutgers_SCUA: Social Media and Archives Rutgers Mexican American Student Association (MASA) School of Environmental and Biological Sciences and RUL collaborative buttons making event to publicize library services RUL yearly employee picnic Rutgers Day Hub City Opera & Dance School of Arts & Science Students and RUL Students in Transition Passport program collaboration RUL State of the Libraries Merlins Kids Mason Gross Visual Arts Print 1A course and RUL collaboration at the Art Library Rutgers Day Rutgers Department of Biochemistry and Microbiology Rutgers Mason Gross Advance Printmaking course and RUL collaboration for Banned Books Week Rutgers Living Learning Communities SAS Honors Program and RUL Art Club collaboration at the Art Library Rutgers Windows for Understanding Project
  • 32. WHAT DOES IT ALL MEAN?
  • 33. questions Megan Lotts, MFA, M.L.I.S Art Librarian Rutgers, the State University of New Jersey (848)932-7189 megan.lotts@rutgers.edu www.meganlotts.com link to work in RUcore http://soar.libraries.rutgers.edu/bib/Megan_Lotts/ @MCLotts
  • 34. References & Additional readings • Lotts, Megan. “Low Cost High-Impact Makerspaces at the Rutgers University Art Library.” Art Documentation 36, (Fall 2017): 345- 362. • Lotts, Megan. “On the Road, Playing with LEGO, and Learning about the Library: The Rutgers Art Library Lego Playing Station, Part Two.” Journal of Library Administration 56, Iss. 5 (Summer 2016): 499-525. • Lotts, Megan. “Playing with LEGO, Learning about the Library and ‘Making’ Campus Connections: The Rutgers Art Library Lego Playing Station, Part One.” Journal of Library Administration 56, Iss. 4 (May 2016): 359-380. @MCLotts
  • 35. REFERENCES & Additional readings • Lotts, Megan. “Building Bridges, Creating Partnerships, and Elevating the Arts.” College & Research Libraries News 77, no. 5 (May 2016): 226-230. • Lotts, Megan. “Implementing a Culture of Creativity: Pop Up Making Spaces and Participating Events in Academic Libraries.” College & Research Libraries News 76, no. 2 (February 2015): 72-75. • Kranich, Nancy, Megan Lotts, and Gene Springs. “The Promise of Academic Libraries Turning Outward to Transform Campus Communities.” College & Research Libraries News 75, no. 4 (April 2014): 182-186. @MCLotts
  • 36. REFERENCES & Additional readings • Lotts, Megan and Tara Maharjan. “Engagement, Learning, Outreach, and Fun in 60 Seconds: Button Making at the Rutgers University Libraries.” College & Research Libraries News 79, no.7 (2018): 364- 368. • Lotts, Megan. “Coloring outside the Information Literacy Lines”. Association of College & Research Libraries and American Library Association Instruction Section Newsletter 34, no. 2 (Fall 2017): 5-6. • Lotts, Megan. “Woodblock Woodstock: The Drive By Press at Morris Library.” College & Research Libraries News 74, no. 2 (February 2013): 86-89. @MCLotts