LinkedIn training for lead generation
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The document outlines tips for optimizing a LinkedIn profile to attract ideal clients, including recommendations for profile elements like name, photo, headline, and links. It also provides strategies for engaging with connections through questions, groups, and maintaining contact with an autoresponder. Finally, it advertises personalized LinkedIn training via Skype from the author.
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- 2. 1. Attract your ideal client by optimising your LinkedIn profile. 2. Engage your ideal client to show your expertise, make a connection and do business 3. The following is an outline of what I cover
- 3. 1. Your Name – what’s allowed/not allowed 2. Your Photo – what’s recommended 3. Professional Headline – its not about you (120 characters) 4. Setting Your Public Profile URL – so you will be found 5. Formulating your website links for maximum traffic 6. Be Contactable via IM, phone, Twitter & address 7. Summary - compose using AIDA (2000 characters) 8. Experience – reinforces Summary with keywords 9. Publications – including online publications 10. Languages
- 4. 11. Interests – keywords 12. Personal Details – not needed 13. Advice For Contacting You – who is to contact you 14. Your Professional Organisations 15. Recommendations – for social proof 16. Groups - 50 max. – how to choose 17. Using SlideShare Effectively 18. Setting Your Skills & Expertise – 50 to choose 19. Company Profile 20. Volunteering & Causes
- 5. 1. Adding To Your Existing Contacts 2. Use “In Common With” 3. Using Advanced Search 4. Blanket Connections 5. Engaging with Questions/Answers 6. Engaging with InMail 7. Engaging with Groups 8. Maintaining Contact with an Autoresponder 9. CardMunch/Business Card Reader App
- 6. Hiding Your Activity Feed – Until Profile Complete Email Notifications Setting Group Display Order Checking Group Statistics Your Activity Feed
- 7. I can deliver personalised LinkedIn training via Skype Share. Email me for details chrislentzy@gmail.com Skype: chrislentzy I travel throughout Ireland speaking on LinkedIn to individuals, groups and companies Ask for Chris on 087 6779489