The document discusses using LinkedIn to grow a professional network and find business opportunities. It recommends completing your profile with a photo, building connections with colleagues and clients, and using LinkedIn's search and apps to find new contacts and stay informed. The tips suggest personalizing your profile and connection requests, and avoiding unprofessional content or contacting strangers.

1. The Basics
Leveraging LinkedIn To Grow Towne Park

2. Who’s Talking...
...About LinkedIn?

3. Why LinkedIn?
- Build a professional network - 14,000,000+ Professionals
- Build authority - 500,000+ Senior Executives
- Stay in touch with - Executives from 498
connections Fortune 500 companies
- Detect leads and - 65,000 new Professionals
opportunities each week
- Average experience levels:
15 years

4. Getting Started
- Register an Account
- Upload a Good Photo
- Create a solid profile
- Build your network, start connecting to your
contacts, and your contact’s contacts

5. Profile Settings
- Make sure to
complete all
the sections
with a
- Use company
email account
- Build a strong
profile with
history
- Upload a
good picture

6. Suggestions
1. DON’T USE CAPS
Get Found on Google: Set URL Address to your name
2. Check your spelling
3. No more Avascend
4. Use your work email
5. Use your correct title
6. Use a professional picture
7. Personalize your Public Profile address
8. Personalize all your connection requests
9. Don’t invite people you haven’t met or don’t know

7. SEARCH FOR CONTACTS & COLLEAGUES
CLICK THE CONTACTS TAB ON THE TOOL BAR AND LOOK FOR CONNECTIONS

8. SEARCHING FOR PROSPECTS
USE THE SEARCH FEATURE TO FIND PROSPECTS BASED ON YOUR CRITERIA

9. IPHONE? GET APP
GREAT FOR THOSE COMMITTED TO LINKEDIN

10. Action Items
- Register at LinkedIn
- Update your profile and add a photo
- Change your URL to firstnamelastname
- Connect with Kirk Pozadzides
- Request connection from your clients

11. LinkedIn Applications
- Tripit: Manage your travel itineraries
- SlideShare: Share and view presentations
- Amazon: Discover what your network is reading
- Huddle: Private workspaces to collaborate
- Tweets: Twitter for LinkedIn

12. GOT QUESTIONS?
PROJECT
EMAIL ME OR VISIT: HTTP://LEARN.LINKEDIN.COM
DATE CLIENT
2/2/10 KPOZ@TOWNEPARK.COM