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Finding Senior Executive Opportunities in a Crowded Market :
Using LinkedIn and Networking Methodologies to find your next role.
In the current challenging market, finding your way to the people who might hire you takes skill,
targeted networking strategies and persistence. Anecdotal evidence suggests finding your next senior
executive role now takes 2-3 times as long than it may have done five years ago. A majority of
recruiters and internal talent managers are now using LinkedIn to find and place candidates for their
roles and many roles are now hidden, only posted to a recruiters’ network via LinkedIn. If you don’t
have a profile on Linkedin and cannot easily be found with the right keywords, you are missing out on
the opportunity to market your skills directly. In fact, some companies are even stating that candidates
must have a LinkedIn Profile as a pre-requisite, especially for roles which require communication or
very senior level skills,. “Users with complete profiles are 40 times more likely to receive opportunities
through LinkedIn”*
*Source: http://learn.linkedin.com/job-seekers/ 2012
The Knowledgefield is offering face to face sessions with a senior executive search specialist to teach
you how to use LinkedIn, find hidden opportunities and use tested, process driven networking
strategies to find your next senior role.
Features:
• Develop a personal LinkedIn profile, generate skills sets and keywords targeted to recruiters and
hiring managers. Make yourself findable to the right people.
• Understand the difference between what should be in your resume and the content and purpose
of your LinkedIn profile
• Learn how to build targeted company lists and use advanced search methodologies to connect
with senior line manages. Focus your efforts on the companies where you would most like to work.
• Networking Strategies: Learn how to engage potential employers using LinkedIn in a way that will
appeal to them and guarantee a response
• Use LinkedIn, social media and other search engines to gain insights into the employment market
and your target companies (i.e. find out who needs what you do.)
• Contributions, Postings and Content: Demonstrate your expertise to gain credibility and draw
traffic to your profile so the right people find you.. ensuring that your brand gets known before the
right role comes up.
Deliverables:
• A personal profile review: a unique profile, targeted directly to recruiters and heads of talent
including a skillsets and keywords review
• Recommendations : Learn how to ask for recommendations enabling you to being found more
easily.
• An excel spreadsheet and targeted online networking process : ensure you connect and follow up
regularly with the right line managers, head hunters and talent sourcers
• A set of advanced research search string and strategies which you can use repeatedly
• A strategy for developing great content designed to build your brand in the market
• A relationship development strategy which focuses on those who might hire you
Benefits
• Increase your opportunities as you search for your next role
• Find hidden roles in the market place which are never advertised.
• Minimise applying for roles which are not right for you.. don’t wait for ads to come up, take control
and target the companies where you would love to work.
• Reduce time spent applying for job ads, calling recruiters and sending out resumes
• Enhance your ability to be found by those who might have or know about roles.
• Improve traffic flow to your LinkedIn profile and elevate your personal brand in the marketplace.
• Improve your credibility before the interview and have more people recommend you for roles.
• Be more targeted, focused and efficient in your search
The Program: Two 1:1 sessions over a few weeks with research, feedback and analysis in between
(aprox 2-4+ hours total depending on need)
Karen Felder, Executive Search/Research Consultant.
Karen has a Masters of Information Science and is director of a research/talent-mapping consultancy
which finds and identifies executives for senior roles. Karen also consults to Macfarlan Lane, who are
specialists in Career Transition. See further details at: http://au.linkedin.com/in/karenfelder or call
0433471550 to book	
  

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Linkedin and Career Transition Workshop

  • 1.                                                                                                                                                                                                                                                                         Finding Senior Executive Opportunities in a Crowded Market : Using LinkedIn and Networking Methodologies to find your next role. In the current challenging market, finding your way to the people who might hire you takes skill, targeted networking strategies and persistence. Anecdotal evidence suggests finding your next senior executive role now takes 2-3 times as long than it may have done five years ago. A majority of recruiters and internal talent managers are now using LinkedIn to find and place candidates for their roles and many roles are now hidden, only posted to a recruiters’ network via LinkedIn. If you don’t have a profile on Linkedin and cannot easily be found with the right keywords, you are missing out on the opportunity to market your skills directly. In fact, some companies are even stating that candidates must have a LinkedIn Profile as a pre-requisite, especially for roles which require communication or very senior level skills,. “Users with complete profiles are 40 times more likely to receive opportunities through LinkedIn”* *Source: http://learn.linkedin.com/job-seekers/ 2012 The Knowledgefield is offering face to face sessions with a senior executive search specialist to teach you how to use LinkedIn, find hidden opportunities and use tested, process driven networking strategies to find your next senior role. Features: • Develop a personal LinkedIn profile, generate skills sets and keywords targeted to recruiters and hiring managers. Make yourself findable to the right people. • Understand the difference between what should be in your resume and the content and purpose of your LinkedIn profile • Learn how to build targeted company lists and use advanced search methodologies to connect with senior line manages. Focus your efforts on the companies where you would most like to work. • Networking Strategies: Learn how to engage potential employers using LinkedIn in a way that will appeal to them and guarantee a response • Use LinkedIn, social media and other search engines to gain insights into the employment market and your target companies (i.e. find out who needs what you do.) • Contributions, Postings and Content: Demonstrate your expertise to gain credibility and draw traffic to your profile so the right people find you.. ensuring that your brand gets known before the right role comes up.
  • 2. Deliverables: • A personal profile review: a unique profile, targeted directly to recruiters and heads of talent including a skillsets and keywords review • Recommendations : Learn how to ask for recommendations enabling you to being found more easily. • An excel spreadsheet and targeted online networking process : ensure you connect and follow up regularly with the right line managers, head hunters and talent sourcers • A set of advanced research search string and strategies which you can use repeatedly • A strategy for developing great content designed to build your brand in the market • A relationship development strategy which focuses on those who might hire you Benefits • Increase your opportunities as you search for your next role • Find hidden roles in the market place which are never advertised. • Minimise applying for roles which are not right for you.. don’t wait for ads to come up, take control and target the companies where you would love to work. • Reduce time spent applying for job ads, calling recruiters and sending out resumes • Enhance your ability to be found by those who might have or know about roles. • Improve traffic flow to your LinkedIn profile and elevate your personal brand in the marketplace. • Improve your credibility before the interview and have more people recommend you for roles. • Be more targeted, focused and efficient in your search The Program: Two 1:1 sessions over a few weeks with research, feedback and analysis in between (aprox 2-4+ hours total depending on need) Karen Felder, Executive Search/Research Consultant. Karen has a Masters of Information Science and is director of a research/talent-mapping consultancy which finds and identifies executives for senior roles. Karen also consults to Macfarlan Lane, who are specialists in Career Transition. See further details at: http://au.linkedin.com/in/karenfelder or call 0433471550 to book