Leadership requires the ability to lead and influence people to achieve organizational goals. Effective leadership stems from a combination of attributes including character, knowledge, and actions. While knowledge plays a role, most leadership failures are due to issues with character, as strong moral character is paramount for leading others successfully.

2. Leader…???

5. LEADERSHIP…???

6. •Ability to lead…
•Ability to influence people to achieve
organizational goals..

14. ATTRIBUTES OF
LEADERSHIP
• Be: What you are-
Beliefs, morals and character
• Know : what you know-
Skills, Tasks and human nature
• Do : what you do-
Behaviour, direction and motivation
Leadership is from being to doing

15. Leadership Failures
• Character - 80%
+
knowledge - 20%
90% of leadership failures are character
failures