LBi_IAB social media event_080710
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Being an effective Community Manager requires hosting conversations graciously and focusing on the needs of community members. A good community manager listens to members and allows them to share without pushing the brand. They establish guidelines for behavior and support both active and new members. Most importantly, a community manager reveals their authentic self, cultivates relationships, and acts as a mediator within the community.
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LBi_IAB social media event_080710
- 2. Being an effective Community Manager is like being a gracious, hostess (or host)...
- 4. As organisations launch platforms to engage in collaborative conversations with individuals (consumers) Managing the community becomes one of the most important levers for success.
- 5. Think…
Editor's Notes
- Plan to embed these four elements into your overall management strategy.
- Sustainable communities require strong management Plan to embed these four elements into your overall management strategy.
- The "Social Butterfly"-The importance of engaging. Social etiquette. Watching your tone. To be credible
- The marketing and PR approach to social networks and communities is often to push out brand messages and assume the members want to hear all about it.