Introduction to Kyued Up Getting human-centered

1. Schedule
February 15, 2014
Icebreaker
Overview & Vision
Warm-up Exercise
Design Thinking + Problem Statement
Final Exercise
Guest Speaker: Stella Schieffer of Poly Port
Wrap-up

6. Warm- up Exercise
{
Act out the Scenarios

7. Instructions
Act out the Scenarios
Take the scenario given to your team. Make sure
the other teams do not over hear it.
Create a short two-minute skit using any props you
like. Other teams will have to guess your team’s
scenario.
Rules
1.
Every team member must be involved in the skit
2.
Make each character plausible and interesting

8. Design Thinking
Process
Empathy
Define
Ideate
Prototype
Test

9. Problem Statement
Type of Person
needs to
Need (verb)
in order to
Insight

10. Problem Statement
Dad with two kids
Type of Person
needs to
Good educational programming for his kids
Need (verb)
in order to/
because
Art is important to him
Insight

11. Problem Statement
Redefined
Burned out dad with two kids
Type of Person
needs to
Refresh himself at museum not just babysit kids
Need (verb)
in order
to/because
Has had to sacrifice passion for art since having kids
Insight

12. Problem: Build a Bridge

13. {
Skywalks in Minnesota
Protect from inclement
weather

14. {
Grand Canyon
Generate new income

15. {
Hotel 4 Seasons Bora Bora
To create an amazing
experience

16. Problem Statement
Type of Person
needs to
Need (verb)
in order to
Insight

17. Final Exercise
{
Create & Show a Problem Statement

18. Instructions
Create & Show a Problem
Statement
Craft a Problem Statement related to transportation or
logistics. Once finalized, write it down on the paper
provided. Then use the materials provided to SHOW this
problem. Again, other groups will have to guess the
problem statement that your team illustrates.
Hint: Choose something that at least one person in the
group has experienced directly.
Turn over your Problem Statement and paste it in the
center of red/yellow poster boards. Guesses will be
placed around the actual Problem Statement.