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Kristin Barnes Resume 2014 8.22.37 PM
- 1. kristin kbarnbes A: Barcelona, Spain T: +34 654 45 92 87 E: barnesmkristin@gmail.com EDUCATION UNIVERSITY OF DAYTON Bachelor of Science Major: Marketing Minor: VCD Dayton, OH May 2013 GRIFFITH UNIVERSITY Study Abroad Gold Coast, Australia Spring 2012 TEFL INTERNATIONAL TEFL Certificate Barcelona, Spain September 2014 LANGUAGES English - Native Spanish- Intermediate SKILLS Word Excel Outlook PowerPoint Photoshop CS6 InDesign CS6 Illustrator CS6 BbC Video Editing SEO & SEM Social Media LEADERSHIP UD INVISIBLE CHILDREN President & Co-Founder Fall 2009 - 2012 ALPHA PHI Director of Administration Spring 2010 - 2013 DELTA SIGMA PI Pledge Historian Fall 2010 - 2013 PROFESSIONAL EXPERIENCE PART-TIME BUSINESS TEACHER SHERIDAN TECHNICAL HIGH SCHOOL August 2014 - Present Hollywood, FL •• Create educational videos about the culture and history of Spain as supplemental material for the high school’s Spanish classes. •• Hold Blackboard Collaborate sessions to virtually meet with the classes. PART-TIME ENGLISH TEACHER SKD IDIOMAS September 2014 - Present Barcelona, Spain •• Teach private English lessons to children and adults focused on vocabulary, grammar and conversation skills. FREELANCE ACCOUNT MANAGEMENT DDB REMEDY Summer 2014 San Francisco, CA •• Developed and managed client budgets for various print, direct response and digital campaigns within the Johnson & Johnson team. •• Worked closely with the creative department to make adjustments to projects based on client feedback. •• Conducted extensive research on client brands such Lifescan, Animas and Acclarent, and designed company presentations for client meetings. ACCOUNT COORDINATOR NEWS AMERICA MARKETING, NEWSCORP June 2013 - March 2014 San Francisco, CA •• Acted as a liaison between internal departments; establishing and maintaining personal relationships with clients as well as internal contacts helping to drive sales from 2M in 2013 to roughly 4M pacing in 2014. •• Created and organized client presentations inclusive of integrated marketing campaigns, marketing research and analytics, and at-home, in-store and online marketing solutions tai-lored to each client’s needs and objectives. * Partial client list: Starbucks, P&G, Tree Top, Turtle Mountain, Litehouse, Idahoan Potatoes •• Analyzed customer data through research reports that define a client’s seasonality, sales lift trends, and category and competitive rankings by pulling IRI, Simmons and Spectra data. •• Conducted and participated in sales calls, conferences, internal trainings and meetings, handle production materials, and process all orders inclusive of artwork and contracts on a daily basis. INTERNAL ACCOUNT REPRESENTATIVE INTERN QUEST DIAGNOSTICS Summer 2012 Irving, TX •• Targeted and secured profitable new business in line with the regional marketing strategy by effectively targeting prospective accounts, creating in-depth prospect profiles, building relationships, and securing business. •• Drove sales through pre-call planning, post-call analysis and consistent follow-up, thus increasing sales by $475,000 through 95 new accounts. •• Maintained a breadth of knowledge of all connectivity products (i.e. Care 360, e-orders, QLS) SOCIAL MEDIA COMMUNICATION INTERN KOHLER CATERING November 2011 - May 2012 Dayton, OH •• Worked with an IT Specialist to redesign the company website and blog. •• Maintained the company’s social media networks: Facebook, Pinterest and Wordpress, focusing on fan engagement and general outreach. •• Drafted, edited and published monthly newsletters for company engagement through Constant Contact. 1
- 2. kristin kbarnbes A: Barcelona, Spain T: +34 654 45 92 87 E: barnesmkristin@gmail.com EDUCATION UNIVERSITY OF DAYTON Bachelor of Science Major: Marketing Minor: VCD Dayton, OH May 2013 GRIFFITH UNIVERSITY Study Abroad Gold Coast, Australia Spring 2012 TEFL INTERNATIONAL TEFL Certificate Barcelona, Spain September 2014 LANGUAGES English - Native Spanish- Intermediate SKILLS Word Excel Outlook PowerPoint Photoshop CS6 InDesign CS6 Illustrator CS6 BbC Video Editing SEO & SEM Social Media LEADERSHIP UD INVISIBLE CHILDREN President & Co-Founder Fall 2009 - 2012 ALPHA PHI Director of Administration Spring 2010 - 2013 DELTA SIGMA PI Pledge Historian Fall 2010 - 2013 MARKETING EXPERIENCE DIGITAL MARKETING CONSULTANT ENVIRONMENTAL DOCTORS August 2012 - December 2012 Dayton, OH •• Developed a viable and effective digital marketing strategy for a local environmental health company, Environmental Doctors. •• Conducted an in-depth industry analysis of competitors throughout the region. •• Created an innovative strategy involving search engine marketing, search engine optimization and social media. MARKETING STRATEGY CONSULTANT CLEVELAND INDIANS January 2012 - December 2012 Dayton, OH •• Completed a comprehensive marketing strategy plan for the Cleveland Indians within a unique and intensive nine credit hour Marketing Capstone Program. •• Conducted extensive secondary and primary market research and analysis of a survey instrument utilizing SPSS software, environmental scanning and SWOT analysis. DIGITAL MARKETING COMPETITION ROSETTA August 2012 - December 2012 Dayton, OH •• Developed a result driven marketing campaign for The Meth Project, focused on measurable results and competitive advantage. •• Created a rough cost estimate and timeline for strategy implementation. INTERESTS & HOBBIES •• Traveling •• Photography •• Design •• Knitting •• Ballroom Dancing •• Horsebackriding * Moving to Chicago, IL in March 2015 2 RELEVANT COURSEWORK •• Buyer Behavior and Market Analysis •• Marketing Planning and Strategy •• Sales Management •• Principles of Selling •• Internet and Electronic Marketing •• Statistics •• Design Processes II •• Computer Illustration •• Advertising