Pitch deck of startup company Kilapin

1. The Future of Integrated
Car Wash Ecosystem

2. The Problem
Going to car wash nearby can be a irritating experience
We need to wait in
queue line at our
regular car wash
lack of car wash
options that has same
features as the
regular one
If we have bad
experience, there is
no reliable feedback
channels

3. Non-Commercial Vehicle
Population in Indonesia
#1 Jakarta
#3 East Java
1,603,211
15,803,241
1,315,752
16,223,061
#2 Central Java
4,276,690
16,949,334
#4 West Java
1,634,380
11,078,472
#5 North Sumatra
673,249
6,894,706
#6 South Sumatra
1,002,275
4,825,785
Source: Statistics Indonesia Data 2019
17,238,361
126,588,509

4. Solution
Waiting Time
Lack of Option
Feedback Channel
Reservation
Verified Database
Review-Sharing
System

5. Jakarta
Benchmark Project
Population is
technologically
literate.
85%
Of adult is
employed
worker.
65%
Of the total
country
vehicle
population.
14%

6. Customer
Target
Vehicle Owner in Jakarta that has
technological literacy
1.000,000 User for Car
Segment
(1 Car per User)
2000,000 User for Motorbike
Segment
(2 Motorbike per User)

7. How Customer Locate Nearby Car Wash
Fill location in
the filter box
Get the
suitable
options
Customer register to
see the other users
reviews
Give a review to unlock
a chance to get special
offers

8. Target
1st Stage (3 months)
● 150 Verified Car Wash Businesses Database
● 10,000 Monthly Traffic Website
● 10,000 Followers on Social Media Engagement

9. How do we plan to make money?
Membership fee for Car
Wash Owners for
Premium Feature
Booking Fee for each
transaction
Partnership deals

10. Thank You!