SlideShare a Scribd company logo
The world’s first
Ad Exchange for
High Impact adsizes
2,5% CTR 250+ websites 500 million impressions
6 reasons to use JPX
1. High impact adsizes with average CTR’s of 1 to 3%
2. 100% visibility
3. Many creative possibilities; Video, flash, slideshow, response form.
4. RTB available through any DSP
5. Audience and Retargeting, Price optimization, Frequency capping
6. Over 500 million impressions per month. And growing.
2,5%
Average CTR
A layer ad that
Floats on top of a
publisher’s page.
The Lightbox Ad
2,1%
Average CTR
A new IAB Rising Star
Ad. One of the most
visible in-page ad
units.
The Billboard Ad
1,6%
Average CTR
Sits at the bottom of
the page, filling 100%
of the browser width
with interactive, Rich
Media content
The Floor Ad
NEW
creative format
Two floating ads
served next to
eachother at the
same time.
Hockeystick
Supply implementation
• Ads served from one tag
• Strong frequency capping
• Floorprice per Ad placement
• Brand Safe only
Selection of supply partners
• RTB through any DSP; Mediamath, Turn, Bidmanager and more
• Direct Access for Agencies and Trading Desks
• All cookie based targeting techniques can be used
• Websites are categorized in channels. Sitespecific on request.
• Trading price range € 3,- to € 10,-
Programmatic buying
Demand ecosystem
250+ websites
500 million impressions
DSP’s
Agency Trading Desks
…and more
Supply
100 million impressions in Spain
250 million impressions in Germany
100 million impressions in the Netherlands
100 million impressions in the UK
Turkey, Poland and APAC in Q4, 2013
Currently inventory is capped at
25% and will evenly grow with demand
Selection of supply partners
Supply
Channels
JustpremiumAutomotive.com
JustpremiumBusiness.com
JustpremiumEntertainment.com
JustpremiumTravel.com
JustpremiumHealth.com
JustpremiumKids.com
JustpremiumNews.com
JustpremiumSports.com
JustpremiumInfo.com
JustpremiumSocial.com
Sitelist
Justpremium.com/Sitelist
Thank
You
JustPremium HQ
Constellation Building
Stationsweg 416
1111 CL Schiphol
The Netherlands
+31 20 348 49 53
www.justpremium.com
Programmatic
buying of High
Impact Ads

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