John Flamson: The Culture Campus and its implications for Graduate employment. Slides from the University of Liverpool Learning and Teaching Conference 2009. This session will * Outline the University’s interface with the arts and cultural sector – Culture Campus; bi-lateral links with arts/cultural organisations and umbrella bodies; links with the City Council; NWCO and Impacts 08 * Refer to the types of jobs coming up in the sector. * Encourage University students to engage with the sector as audience, volunteers, placements and potential recruits.

1. CULTURE CAMPUSand its implications for graduate employment ‘

3. Liverpool City Council

4. Culture Collective

5. Umbrella organisations

6. Individual organisations

7. Education‘

9. Performing arts

10. Heritage

11. Music production

12. Moving image

13. Creative digital‘

15. Leadership group/network

16. Meeting point for ideas

17. Convener

18. Prompter for research

19. Broker of initiatives‘

21. Member of Culture Campus

22. Runs NW Culture Observatory

23. Runs Impacts 08

24. Strategic review

25. Considering a new Institute

26. Students and staff as consumers/producers of culture

27. Arts venue‘

29. Impacts 08 work

30. Recent survey of LARC

31. Other evidence

32. Enterprise = culture

33. Culture = enterprise‘

35. Volunteering

36. Short term placements

37. Longer term internships

38. Research/joint PhDs

39. Jobs‘

41. Project focused

42. General management

43. Marketing and sales: audience development

44. Community outreach/partnerships

45. Creative production‘

47. Have bi-lateral discussions with the key players

48. Support through memberships/sponsorships

49. Stimulate demand from the sector

50. Organise research collaborations

51. Create an arts & culture placements programme‘

52. “…more lively, innovative and modern…” STUDENTSWhat do they think? 46% agree that Liverpool has lots of arts and cultural activities “The city has a richer cultural background, a good history and renowned art scene” “Liverpool is a unique city with its own culture” “…more diverse. More accessible. More enjoyable...”

53. STUDENTSWhat do they think? 8% agree that the University campus has lots of arts and cultural activities 54% agree that taking part in extra-curricular arts and cultural activities is important to them 60% have not attended any arts / cultural events on campus More than half say they would get more involved in arts and cultural activities if there were more on campus Nearly 9 in 10 would like to be more involved in arts and cultural activities

55. Organise arts & cultural events on the campus

56. Invite the big players to come to the Campus

57. Express interest in placements

58. Identify research possibilities

59. Think and behave creatively!!‘

60. CLOSING THOUGHT Learning is what you remember, long after you have forgotten the education you had! ‘