This document discusses how taxonomy and content delivery can improve the customer experience across multiple touchpoints. It provides examples of how a shared taxonomy can enable faceted search and content personalization in a documentation portal, knowledge base, and customer community. The document also outlines use cases for intelligent context-sensitive help, content entitlements for specific user roles, and delivering personalized technical documentation to IoT devices. Best practices highlighted include implementing an agile taxonomy process, analyzing customer journeys, and using a dynamic publishing system to support all customer touchpoints.