Co-creation and cooperation “the Phillips way” by Business Development Manager Jens Ole Pedersen Philips Healthcare Danmark. David & Goliath conference on Nov 21.

1. 1 November 01, 2013 _Sector Confidential
Delivering
innovation that
matters to you
Jens Ole Pedersen
Business Development Manager
JNov 2014

2. 2 November 01, 2013 _Sector Confidential
OPI – når gode ideer skal
udvikles til produkter og
løsninger i en foranderlig
verden
Philips Healthcare
2014
jens.ole.pedersen@philips.com
“I feel strongly that the
solutions for the challenges of
the world can only be found by
joining together to use our
collective ability to innovate
from the private and public
space right down to our own
personal domains. “
Frans van Houten

3. 3
Royal Philips
42%
Healthcare
37%
Lighting
21%
Consumer Lifestyle
Est. 1891
Headquarters in
Amsterdam, Netherlands
113,000+
Employees worldwide
in 100+ countries
€ 23.3 billion
Sales in 2013
Portfolio ∽70% business-to-business
$ 9.8 billion
Brand value in 2013
* Based on sales over last 12 months June 2014 (excluding Central sector, IG&S)

4. 4
Philips: A strong diversified industrial group leading
in health and well-being
Philips
Businesses1, 2 Geographies1
€23.3 Billion
Sales in 2013.
Portfolio consists of
~70% B2B
businesses
~115,000
People employed
worldwide in over 100
countries
43% 20% 37%
Since 1891
Headquarters in
Amsterdam, the
Netherlands
7% of sales invested
in R&D in 2013
59,000 patent rights,
35,000 trademark rights,
81,000 design rights
North
America
Growth
Geographies3
Western
Europe
Other Mature
Geographies
25% 30% 9% 36%
$9.8 Billion
Brand value in 2013
1 Based on sales full year 2013
2 Excluding Central sector (IG&S)
3 Growth geographies are all geographies excluding USA, Canada, Western Europe, Australia, New Zealand, South Korea, Japan and Israel
Note - Prior-period financials revised for discontinued operations, the adoption of IAS19R and for restatements included in the Annual Report 2012 (please refer to
the Annual Report section 12.10 “Significant Accounting Policies”)
Healthcare Consumer
Lifestyle
Lighting

5. 5
The first Philips' patent dates back from 1905

6. 6
Philips has a rich history of delivering meaningful innovations

7. Jens Ole Pedersen & Rasmus Vestergaard
Hvordan udviklede Philips tidligere? Traditionel R&D bag lukkede hegn
7
We Know Best!
2001

8. Jens Ole Pedersen & Rasmus Vestergaard
Hvordan udvikler Philips i dag? Verdens største center for Open Innovation
“The Innovative Square Mile”
8
2011

9. Jens Ole Pedersen & Rasmus Vestergaard
Brugerdreven innovation…………… Philips Hue –intelligent belysning baseret på Open Source
•Udgangspunkt: Udvikling af LED-belysning med intelligent iPhone/iPad-styring
•Metode: Open Source: Lad brugerne udvikle app’sog brugsmuligheder

10. Jens Ole Pedersen & Rasmus Vestergaard
Outside-in example: Air Fryer
We wanted compact and affordable technology to enable people to
make healthy fried food. Partnering with a SME gave us patented
Rapid Air Technology, which reduced time-to-market significantly.
Air Fryer
indulge your family with best tasting fries,
without the oil! [with patented Rapid Air
technology for the perfect result]

10

11. Jens Ole Pedersen & Rasmus Vestergaard
Aim and user benefit
•Why do you do this work?
•Describe the problem setting? Which end users will (ultimately) benefit and how?
11

12. Nordiske partnerskaber og projekter
Philips spiller en aktiv rolle i Norden

13. Jens Ole Pedersen & Rasmus Vestergaard
Case: Hospitals in Denmark

14. 14
Philips Healthcare Nordic
May , 2014

15. 15 Philips Healthcare Nordic, May 20, 2014
Thank You