Creative and marketing operations leader driving sales growth through innovative brand development, product expansion, thoughtful strategizing, and execution of data-driven marketing plans. Effective decision-maker with high-integrity and strength of character.

1. ACV Auctions, Inc. | Buffalo, NY | May ‘16–April ‘20
Senior Creative Operations Manager, Creative Director
Designed, developed, authored, and executed company brand, multi-channel strategy, and marketing plan for ACV
Auctions, Buffalo NY’s first Unicorn­—valued at $1.5 billion.
■ Developed and implemented multi-channel strategy and marketing plan resulting in sales growth from 300 to over
30,000 vehicles per month.
■ Increased user base from 150 to over 25,000 dealerships.
■ Implemented and managed blitz strategy lending to successful expansion from 3 to 48 states.
■ Contributed to expansion from 1 to 6 products.
■ Capitalized on the use of Salesforce CRM integrating marketing automation tools to improve market share in the
highly competitive wholesale automotive space.
■ Managed 3rd party agency relationships.
■ Initiated an optimized corporate marketing design process.
■ Mentored and developed team members within the organization.
■ Engaged teammates, and outside resources for collaborative brainstorms and insightful focus groups.
■ Designed and authored all sales materials and marketing campaigns.
Field 2 Design | Buffalo, NY | Dec ‘09–May ‘16
Vice President Creative Marketing Operations & Business Development
A Noteworthy achievement: As WordPress design team contributors, designed user interface icon sets, skinned
dashboard, and worked with its developers to optimize user experience for the WordPress CMS.
■ Worked directly with clients providing recommendations and guidance for marketing spends, producing scopes of
work, and project timelines.
■ Directed the creative marketing process, mentoring UX and visual designers, flash, front-end and database
developers, and copywriters to ensure deliverables were on-time, on-budget, and exceeded client expectations.
■ Drove new business acquisition.
15 Coolidge Drive, Snyder, N.Y 14226 • 716.430.9638 • jeannedunkle@gmail.com
Creative and marketing operations leader driving sales growth through innovative brand development,
product expansion, thoughtful strategizing, and execution of data-driven marketing plans. Effective
decision-maker with high-integrity and strength of character. Expertise includes:
Jeanne Dunkle
■ Brand Share Growth
■ Team Development & Leadership
■ Strategic Planning
■ New Product Development
■ Organic Business Growth
■ Creative Direction
■ User Experience
■ Content Creation
■ Print & Web Design
■ Copywriting
Over 20 years of high-level leadership experience
Building brands and customer ecosystems from the ground up that drive
success and exceed expectations.
Entrepreneurial-spirited high-energy problem-solver
Implementing data-driven marketing strategies to solve complex
problems and promote growth.
Team-focused coach, mentor, and collaborator
Proven track record inspiring teams to peak performance across all facets
of marketing: digital, social, content, SEM, SEO, demand generation,
product portfolio, public relations, advertising, promotion, event
management, trade, and sales support.
Creative and Marketing Operations Leader

2. CleverMethod | Buffalo, NY | April ‘08–Dec ‘09
Creative Director
Collaborated with clients on a large variety of projects in a wide range of industries, from airplanes to yogurt,
education to sports entertainment, Barbie to Uno.
■ Worked directly with clients providing recommendations and guidance for marketing spends, producing scopes of
work, and project timelines.
■ Directed the creative marketing process, mentoring UX and visual designers, flash, front-end and database
developers, and copywriters to ensure deliverables were on-time, on-budget, and exceeded client expectations.
■ Drove new business acquisition.
Synacor | Buffalo, NY | March ‘06–April ‘08
Creative Director
Product, UX, corporate marketing, and full-service advertising agency all-in-one.
■ Directed marketing, design, UX and front-end development teams to architect and design digital products and
portals for U.S. and European telecommunication and cable companies.
■ Responsible for new product design and development, A/B and user testing, and marketing strategy.
■ Provided full range advertising agency services to all customers.
Field 2 Design | Buffalo, NY | May ‘96–March ’06
Creative Marketing Director
I was a professor of fine and digital art when the internet arrived. Diving into web design and user experience was a
natural next progression.
■ Worked with established advertising agencies to provide web marketing services to their clients.
■ Managed and directed website and app design and development.
■ Developed and executed data-driven digital marketing and advertising campaigns.
■ Analyzed website graphics, content, and code to increase and optimize conversion rates.
■ Drove new business acquisition.
■ Worked directly with clients providing recommendations and guidance for marketing spends, producing scopes of
work, and project timelines.
■ Directed the creative marketing process, mentored marketers, UX and visual designers, front-end developers, and
database developers to ensure deliverables were on-time, on-budget, and exceeded client expectations.
Education
Canisius College | Buffalo, NY | June ‘06–May ‘09
Masters of Business Administration
Full-tuition waiver; worked towards MBA with concentration in web marketing.
Purchase College | Purchase, NY | Sept ‘93–May ‘95
Master of Fine Arts/Printmaking
Awarded full-tuition scholarship and teaching stipend.
University at Buffalo | Buffalo, NY | Sept ‘88–May ‘93
Bachelor of Fine Arts/Photography
Received the President’s Award for Excellence. 716.430.9638 • www.linkedin.com/in/JeanneDunkle • jeannedunkle@gmail.com