1. Continued…
JACQUELYNE PALMA |5834 N.11TH ST. JBLM, WA 98433 | 714.713.4656 | JACQUELYNEPAMA@GMAIL.COM
PROFESSIONALSUMMARY
A communications and digital marketing professional that is results-driven and self-motivated. Focus on fashion, fitness and
lifestyle, clients with experience in strategic marketing, social media management, public relations, digital marketing, blogger
relations and event planning. Successful at utilizing media resources properly, creating media contacts when necessary,
writing press releases and influencer collaborations. An organized professional that understands the importance of timely
information.
Skills:
Media Relations
Hootsuite
Social Media Marketing
Influencer marketing
Event Planning and Execution
Public Relations
Project Management
Press Releases
EXPERIENCE
HOUSE OFGINA MARIE Freelance
Publicist | October 2016 – Present
Under a freelance contract, I was responsible for creating relationships with Seattle reporters and fashion/lifestyle
influencers. Wrote and distributed press release for upcoming charities and runway events. Created detailed press reports
for each project.
Achievements:
 Improved and established relationships with fashion influencer to increase exposure and coverage.
 Established relationships with Seattle influencers and media.
 Coordinated and secured Seattle influencer collaborations.
ELLE BARKSDALE AND COMPANY
Public Relations Coordinator | April 2016 – October 2016
Tasked with managing 4 accounts. Served as primary contact for all clients and media. Established and maintained a network
of media relationships; wrote and distributed press release and media alerts. Participated in event planning and day of
coordination. Created detailed management and press reports.
Achievements:
 Increased Elle Barksdale and Company and their clients Instagram social media followers by 18%.
 Established relationships with Seattle media influencers.
GLAM LATTE
Collaborations Coordinator | December 2015 – Current

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Interacted with media, fashion, home, and travel brands. Established and maintained a network of media relationships,
brand relationships. Tasked with managing all collaborations. Wrote and distributed pitches to key brands. Created and
managed brand/media contact lists and monthly press reports.
Achievements:
 Grew Glam Latte’s social media audience by 15%.
 Launched Glam Latte into the travel industry and secured her first sponsored collaboration.
 Enhanced relationship with brands to increase paid collaboration opportunities and better press coverage.
LOOK LOS ANGELES PR Public
Relations Intern | Fall Semester 2014
Interacted with fashion stylist, fashion influencers, and media to maximize exposure of the company. Established and
maintained relationship with stylists, influencers, and media. Tasked with managing the stylist/editorial pull documents.
Helped to write and distribute pitches and press release to key fashion magazine contacts. Developed and distributed look
book material for celebrity stylists. Participated in celebrity seeding for celebrity gifting. Created and managed detailed press
reports for 6 of their clients.
Achievements
 Maintained a well-organized editorial pull book
 Successful in celebrity seeding, our designers were worn by celebrities.
EDUCATION
California State University Fullerton – Fullerton, California
Bachelor of Arts, Communications / Public Relations (2015)