2015 Resume

1. Tina Spencer
1786 Mackinaw PL, SE, Smyrna, GA 30080,
Phone 770.485.3400  Cell Phone 313.617.0484  tinaospencer@gmail.com
Marketing Communications • Public Relations • Community Affairs
Developing Seamless Solutions and Creating Viable Opportunities to Reach Goals
PROFESSIONAL HIGHLIGHTS
Program Strategy Development
 Strategic development of marketing plans for Human Resources, Wayne County Public Health
Initiatives, Economic Development, Parks and Homeland Security.
 Media Relations, Community Engagement and Experiential Marketing for Independent Films.
 Development and implementation of the Wayne County (MI) Treasurer’s Annual Tax Payer
Assistance Program.
 Communications Consultant with Spencer Davis PR for Dekalb County Sanitation.
 Created the highly successfulnationalfundraising program, “Hustle for Heart” for the American Heart
Association.
Stakeholder Relations & Public/Government Affairs
 Managed public relations efforts for two winning Michigan based political campaigns with a 6%
margin of victory
 Facilitated consumer relations and public information programs.
 Supported all legislative activities with various elected officials.
 Worked directly with diverse high level principals to influence their participation and support.
Internal & External Communications
 Lead logistics for cross-functionalteams that designed consistent communication strategies and
execution for departments and program initiatives to the combined staff of over 3,000.
 Developed and managed internal and external outreach efforts to staff as well as targeted constituency
groups,organizations and individuals.
 New Client development, community program planning, media relations for Spelman College Women
of Color Conference.
 Facilitated consumer relations and public information programs a State Representative.
 Liaison with citizens, volunteers and local community groups to influence their participation and
support.
Integrated Marketing
 Managed budget for integrated marketing campaign and media buying for the Wayne County (MI)
Treasurer’s Annual Tax Payer Assistance Program.
 Marketing and communications project administration including but not limited to: Media Relations,
marketing & creative advertising campaigns, strategic planning, events,creative development, media
buying and program measurement.
 Public relations management for the Atlanta BronzeLens Film Festival Managing media relations and
press events.
SKILLS & CAPABILITIES
• General Marketing Principals
• Collateral Development
• Stakeholder relations
• Team Management
• Exceptional Speech/Script writing
• Contractor & vendor management
• Digital Marketing & Branding
• Internal Communications
• Policy & procedures development
• Communication measurement
• Content strategy development & writing
• Event Management
• Budget Management
• Strong Proficiency of Microsoft Office Suite
• Internal HR Program Development • General HR Knowledge

2. Tina Spencer Resume/2
EDUCATION
KELLER GRADUATE SCHOOL OF MANAGEMENT AT DEVRY UNIVERSITY Atlanta, GA
Master of Business Administration in Marketing Expected Summer 2015
3.74 GPA • Honor Distinction
Master of Public Administration in Project Management September 2014
3.72 GPA • Honor Distinction
SPELMAN COLLEGE Atlanta, GA
Bachelor of Arts in English with concentration in marketing
EMPLOYMENTHISTORY
2012-Present Bronze Lens Film Festival Atlanta, GA
Public Relations Manager
2009-2012 Banks Marketing Atlanta, GA/ Detroit, MI
Marketing and Communications Project Manager
2003-2009 Wayne County, Michigan - Office of the Chief Executive Detroit, MI
Marketing Manager
Communications Specialist/Administrator
ADDITIONAL PROFESSIONAL EXPERIENCE
 Communications Consultant, S4H Communications
 Chief of Staff, Michigan House of Representatives (Representative Irma Clark-Coleman)
 Public Relations Director-Associate, Brogan & Partners Communications
 Senior Account Manager, Vaughn Marketing Communications
 Administrative Director, Motown Historical Museum
 Event Coordinator, Cranbook Educational Community
 Conference Coordinator, National Women’s Health Project
CURRENT AFFILIATIONS
 National Association of Professional Women
 Project Management Institute (PMI – Atlanta Chapter/Devry University)
 Girl Scout of Greater Atlanta – Ben Hill Service Unit
 Teasley Elementary PTA/Membership Co-Chair and Yearbook Co-Chair
 North Atlanta Suburban Chapter – Jack & Jill of America
REFERENCES
References are available upon request