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Investment
Banks, Security
Brokers and
Dealers,
and Venture
Capital Firms
Chapter Preview
• We examine the role played by investment
banks (primary market), securities dealers
and brokers (secondary market), and
venture capital firm (pre-market).
Topics include:
– Investment Banks
– Security Brokers and Dealers
– Regulation of Securities Firms
Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-2
Chapter Preview (cont.)
– Relationship Between Securities Firms and
Commercial Banks
– Venture Capital Firms

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-3
Investment Banks
• Investment banks perform a variety of
crucial functions in financial markets
– Underwrite the initial sale of stocks and bonds
– Deal maker in mergers, acquisitions, and
spin-offs
– Middleman in the purchase and sale
of companies
– Private broker to the very wealthy
Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-4
Investment Banks
• Investment banks were essentially created in the
U.S. by the passage of the Glass-Steagall Act.
Prior to this, investment banking activities were
part of large, money-center commercial banks.
• The lines between investment banks and
commercial banks again begins to blur as legal
separation between investment banks and
commercial banks is no longer required.

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-5
Investment Banks
Investment banks play many roles in both
the primary and secondary markets. We
will focus on their role in three areas:
• Underwriting Stocks and Bonds
• Equity Sales
• Mergers and Acquisitions

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-6
Underwriting Stocks and Bonds
• The process of underwriting a stock or a bond
issue requires that the investment banker
purchase the entire offering at a predetermined
price and then resell the offering (securities) in
the market. The services provided during this
process include:
– Giving Advice
– Filing Documents
– Underwriting, Best Efforts, or Private Placement

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-7
Underwriting Stocks and Bonds
• Giving advice
– Explaining current market conditions in to help
determine why type of security (equity, debt,
etc.) to offer
– Assisting in determining when to issue, how
many, at what price (more important with IPOs
than SEOs)

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-8
Underwriting Stocks and Bonds
• Filing Documents
– SEC registration (filing) is required for issues greater
than $1.5 million and with a maturity greater than
270 days.
– A portion of the registration statement known as the
prospectus is made available to the public.
– Debt issues require several additional steps, including
acquiring a credit rating, hire a bond counsel, etc.
– For equity issues, the investment banker may also
arrange for the securities to appear on one of
the exchanges.
Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-9
Underwriting Stocks and Bonds
• Underwriting (firm commitment)
– The investment banker purchases the entire
offering at a fixed price and then resells the
offering to the market.
– An underwriter may form an underwriting
syndicate to diffuse part of the
underwriting risk.
– Placement of a tombstone in, for instance, the
Wall Street Journal (example on next slide).
Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-10
Underwriting
Stocks and Bonds
Underwriting Stocks and Bonds
• The goal of underwriting is for all of the
shares in an offering to be spoken for.
However, this may not occur.
– Fully subscribed: all shares are spoken for
– Undersubscribed: underwriting syndicate
unable to generate interest in all of the
available shares
– Oversubscribed: interest in more shares than
are available (may lead to rationing).
Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-12
Underwriting Stocks and Bonds

Figure 23.1 Using Investment Bankers to Distribute Securities to the Public
Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-13
Underwriting Stocks and Bonds
• Best Efforts: An alternative to a firm
commitment, the underwriter does not buy
the issue, but rather makes its “best effort”
to sell the entire issue.
• Private Placements: The entire issue is
sold to a small, select group of investors.
This is rarely done with equity issues.

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-14
Underwriting Stocks and Bonds
• Equity Sales: when a firm sells an entire division
(or maybe the entire company), enlisting the aid
of an investment banker.
– Assists in determining the value of the division or firm
and find potential buyers
– Develop confidential financial statements for the
division for prospective buyer (confidential
memorandum)
– Prepare a letter of intent to continue, assist with due
diligence, and help reach a definitive agreement

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-15
Mergers and Acquisitions
• Investment bankers may assist both
acquiring firms and potential targets
(although not both in the same deal).
• Deal may be a hostile takeover, where the
target does not wish to be acquired.
• Investment bankers will assist in all areas,
including deal specifics, lining up financing,
legal issues, etc.
Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-16
Securities Brokers and Dealers
Securities firms with brokerage services
offer several types of services:
• Brokerage Service
• Other services
• Full-Service Brokers versus
Discount Brokers

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-17
Securities Brokers and Dealers
• Securities Orders: when you call a brokerage
house to buy or sell a security, you essentially
have three options:
– Market Order: buy or sell security at current price
– Limit Order: you specify the most you are willing to pay
(buy) or the least you are willing to accept (sell) for
a security
– Short Sales: sell a security you don’t own with the
intent of buying it back at a later date (hopefully at a
lower price)
Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-18
Securities Brokers and Dealers
• Other Services
– Insurance against loss of actual
security documents
– Margin credit for purchasing equity with
borrowed funds
– Other services driven by market demand (e.g.,
the Merrill Lynch cash management account)

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-19
Securities Brokers and Dealers
• Full Service Brokers: offer clients research
and investment advice, but usually charge
a higher commission on trades.
• Discount Broker: provides facilities to
buy/sell securities but offers no advice.
Many on-line discount brokerage firms do
have significant research available

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-20
Securities Brokers and Dealers
• Securities Dealers
– Hold inventories of securities on their
own account
– Provide liquidity to the market by standing by
ready to buy or sell securities (market maker)
– Especially important for thinly traded securities

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-21
Regulation of Securities Firms
Two acts passed in 1933 and 1934 provide the
primary basis of today’s markets. The major
provisions include:
• Establishment of the SEC
• Registration requirement for new securities
• Reporting requirements for companies
and insiders
• Prohibition of market manipulation
Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-22
Relationship Between Securities
Firms and Commercial Banks
• Glass-Steagall stipulated that investment
banking and commercial banking would be
separated.
• G-L-B Act removed some of these barriers.
• Commercial banks are slowly gaining
regulatory permission to engage in
the full range of services offered by
investment banks.
Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-23
Venture Capital Firms
• These firms provide funds for
start-up companies
• Often become very involved with firm
management and provide expertise

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-24
Venture Capital Firms
• Description of Industry
– Typically limited partnerships
– Examples of venture-backed firms include
Apple Computer, Cisco Systems, Starbucks,
TCBY, etc.

• Table on next slide shows the level of
venture involvement in companies over the
last fourteen years.
Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-25
Venture Capital Investments

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-26
Venture Capitalists Reduce
Asymmetric Information
• Managers of start-ups may have objectives that
differ significantly from profit maximization.
• Venture capitalists can reduce this information
problem in several ways
– Long-term motivation
– Sit on the board of directors
– Disburse funds in stages, based on required results
– Invest in several firms, diversifying some risk

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-27
Origins of Venture Capital
• First U.S. venture capital firm was established
in 1946.
• Most venture capital firms in the 1950s and
1960s funded development in oil and real estate.
• Funding has shifted from wealthy individuals to
pension funds / corporations. This is one
of the few risky investments pension funds
are permitted.

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-28
Structure of Venture Capital Firms
1. Most are limited partnerships
2. Source of capital includes wealthy
individuals, pension funds,
and corporations
3. Investors must be willing to wait years
before withdrawing money

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-29
Life of Venture Capital Deal
1. Fundraising
–

Venture firm solicits commitments, usually less than
100 per deal

1. Investment phase
–
–
–

Seed investing
Early stage investing
Later stage investing

1. Exit
–

Usually IPO as merger

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

National Venture Capital Association
(click on Industry Research)
http://www.nvca.com

23-30
Venture Profitability
• The 20-year average return is over 20%,
with seed investing providing the highest
average (24.5%) and later stage funding
providing the lowest (18%).
• Despite some phenomenal years (1999),
venture capital has had negative returns in
recent years.

Copyright © 2006 Pearson Addison-Wesley. All rights reserved.

23-31

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Investment Banking

  • 2. Chapter Preview • We examine the role played by investment banks (primary market), securities dealers and brokers (secondary market), and venture capital firm (pre-market). Topics include: – Investment Banks – Security Brokers and Dealers – Regulation of Securities Firms Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-2
  • 3. Chapter Preview (cont.) – Relationship Between Securities Firms and Commercial Banks – Venture Capital Firms Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-3
  • 4. Investment Banks • Investment banks perform a variety of crucial functions in financial markets – Underwrite the initial sale of stocks and bonds – Deal maker in mergers, acquisitions, and spin-offs – Middleman in the purchase and sale of companies – Private broker to the very wealthy Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-4
  • 5. Investment Banks • Investment banks were essentially created in the U.S. by the passage of the Glass-Steagall Act. Prior to this, investment banking activities were part of large, money-center commercial banks. • The lines between investment banks and commercial banks again begins to blur as legal separation between investment banks and commercial banks is no longer required. Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-5
  • 6. Investment Banks Investment banks play many roles in both the primary and secondary markets. We will focus on their role in three areas: • Underwriting Stocks and Bonds • Equity Sales • Mergers and Acquisitions Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-6
  • 7. Underwriting Stocks and Bonds • The process of underwriting a stock or a bond issue requires that the investment banker purchase the entire offering at a predetermined price and then resell the offering (securities) in the market. The services provided during this process include: – Giving Advice – Filing Documents – Underwriting, Best Efforts, or Private Placement Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-7
  • 8. Underwriting Stocks and Bonds • Giving advice – Explaining current market conditions in to help determine why type of security (equity, debt, etc.) to offer – Assisting in determining when to issue, how many, at what price (more important with IPOs than SEOs) Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-8
  • 9. Underwriting Stocks and Bonds • Filing Documents – SEC registration (filing) is required for issues greater than $1.5 million and with a maturity greater than 270 days. – A portion of the registration statement known as the prospectus is made available to the public. – Debt issues require several additional steps, including acquiring a credit rating, hire a bond counsel, etc. – For equity issues, the investment banker may also arrange for the securities to appear on one of the exchanges. Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-9
  • 10. Underwriting Stocks and Bonds • Underwriting (firm commitment) – The investment banker purchases the entire offering at a fixed price and then resells the offering to the market. – An underwriter may form an underwriting syndicate to diffuse part of the underwriting risk. – Placement of a tombstone in, for instance, the Wall Street Journal (example on next slide). Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-10
  • 12. Underwriting Stocks and Bonds • The goal of underwriting is for all of the shares in an offering to be spoken for. However, this may not occur. – Fully subscribed: all shares are spoken for – Undersubscribed: underwriting syndicate unable to generate interest in all of the available shares – Oversubscribed: interest in more shares than are available (may lead to rationing). Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-12
  • 13. Underwriting Stocks and Bonds Figure 23.1 Using Investment Bankers to Distribute Securities to the Public Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-13
  • 14. Underwriting Stocks and Bonds • Best Efforts: An alternative to a firm commitment, the underwriter does not buy the issue, but rather makes its “best effort” to sell the entire issue. • Private Placements: The entire issue is sold to a small, select group of investors. This is rarely done with equity issues. Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-14
  • 15. Underwriting Stocks and Bonds • Equity Sales: when a firm sells an entire division (or maybe the entire company), enlisting the aid of an investment banker. – Assists in determining the value of the division or firm and find potential buyers – Develop confidential financial statements for the division for prospective buyer (confidential memorandum) – Prepare a letter of intent to continue, assist with due diligence, and help reach a definitive agreement Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-15
  • 16. Mergers and Acquisitions • Investment bankers may assist both acquiring firms and potential targets (although not both in the same deal). • Deal may be a hostile takeover, where the target does not wish to be acquired. • Investment bankers will assist in all areas, including deal specifics, lining up financing, legal issues, etc. Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-16
  • 17. Securities Brokers and Dealers Securities firms with brokerage services offer several types of services: • Brokerage Service • Other services • Full-Service Brokers versus Discount Brokers Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-17
  • 18. Securities Brokers and Dealers • Securities Orders: when you call a brokerage house to buy or sell a security, you essentially have three options: – Market Order: buy or sell security at current price – Limit Order: you specify the most you are willing to pay (buy) or the least you are willing to accept (sell) for a security – Short Sales: sell a security you don’t own with the intent of buying it back at a later date (hopefully at a lower price) Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-18
  • 19. Securities Brokers and Dealers • Other Services – Insurance against loss of actual security documents – Margin credit for purchasing equity with borrowed funds – Other services driven by market demand (e.g., the Merrill Lynch cash management account) Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-19
  • 20. Securities Brokers and Dealers • Full Service Brokers: offer clients research and investment advice, but usually charge a higher commission on trades. • Discount Broker: provides facilities to buy/sell securities but offers no advice. Many on-line discount brokerage firms do have significant research available Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-20
  • 21. Securities Brokers and Dealers • Securities Dealers – Hold inventories of securities on their own account – Provide liquidity to the market by standing by ready to buy or sell securities (market maker) – Especially important for thinly traded securities Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-21
  • 22. Regulation of Securities Firms Two acts passed in 1933 and 1934 provide the primary basis of today’s markets. The major provisions include: • Establishment of the SEC • Registration requirement for new securities • Reporting requirements for companies and insiders • Prohibition of market manipulation Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-22
  • 23. Relationship Between Securities Firms and Commercial Banks • Glass-Steagall stipulated that investment banking and commercial banking would be separated. • G-L-B Act removed some of these barriers. • Commercial banks are slowly gaining regulatory permission to engage in the full range of services offered by investment banks. Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-23
  • 24. Venture Capital Firms • These firms provide funds for start-up companies • Often become very involved with firm management and provide expertise Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-24
  • 25. Venture Capital Firms • Description of Industry – Typically limited partnerships – Examples of venture-backed firms include Apple Computer, Cisco Systems, Starbucks, TCBY, etc. • Table on next slide shows the level of venture involvement in companies over the last fourteen years. Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-25
  • 26. Venture Capital Investments Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-26
  • 27. Venture Capitalists Reduce Asymmetric Information • Managers of start-ups may have objectives that differ significantly from profit maximization. • Venture capitalists can reduce this information problem in several ways – Long-term motivation – Sit on the board of directors – Disburse funds in stages, based on required results – Invest in several firms, diversifying some risk Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-27
  • 28. Origins of Venture Capital • First U.S. venture capital firm was established in 1946. • Most venture capital firms in the 1950s and 1960s funded development in oil and real estate. • Funding has shifted from wealthy individuals to pension funds / corporations. This is one of the few risky investments pension funds are permitted. Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-28
  • 29. Structure of Venture Capital Firms 1. Most are limited partnerships 2. Source of capital includes wealthy individuals, pension funds, and corporations 3. Investors must be willing to wait years before withdrawing money Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-29
  • 30. Life of Venture Capital Deal 1. Fundraising – Venture firm solicits commitments, usually less than 100 per deal 1. Investment phase – – – Seed investing Early stage investing Later stage investing 1. Exit – Usually IPO as merger Copyright © 2006 Pearson Addison-Wesley. All rights reserved. National Venture Capital Association (click on Industry Research) http://www.nvca.com 23-30
  • 31. Venture Profitability • The 20-year average return is over 20%, with seed investing providing the highest average (24.5%) and later stage funding providing the lowest (18%). • Despite some phenomenal years (1999), venture capital has had negative returns in recent years. Copyright © 2006 Pearson Addison-Wesley. All rights reserved. 23-31