The music video for "Rock DJ" by Robbie Williams begins with him dancing at a roller disco trying to get the attention of the female DJ. When his normal attempts don't work, he starts stripping off his clothes and then his skin and organs in a special effects scene until he is just bones. As a skeleton, he finally achieves the DJ's attention and dances with her. The video was directed by Vaughan Arnell and premiered in January 2011, using visuals of Williams stripping down to showcase his efforts to stand out and get the DJ to notice him.

1. INTERTEXTUALITY IN MUSIC
VIDEOS
BY MARCUS LAM

2. YOU KNOW ME- ROBBIE WILLIAMS
The video was released in the Year 2009 November 9th and was directed by Phil & Olly. This Video features
Robbie Williams being taken in to an Alice in wonderland typed style setting and has Robbie Williams
dressed as the white rabbit form the film and so this then helps to create an intertextuality between the
music video and the film itself. The screenshots on the write have purpose because 3 of them are subliminal
messages relating to rabbits one with a carrot (1) , the next that he is moving this facial features to match a
rabbit (2) and the last is when he is running about jumping is also suppose to match a rabbit (3). “This soul-
tinged (pop) break-up song is the second single from British singer-songwriter Robbie Williams' eighth solo
album” also when in the making of the video it looks like most of it was prop made and maybe 3+ CGI
moments in it being when he jumps on a table (4) , looking in the water (5) and at the beginning when he
goes in to the world also they have done a parody of the Leo the lion and from the Hollywood film studio
Metro-Goldwyn-Mayer (6) .
Lyrics from the song:
Since you went away, my heart breaks everyday
And you don't know cause you're not there
You simply found the words to make all modern feelings fade away
Only you
Know me
Only you this is a snippet of the song and this shows the heart break the song is trying to get across
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3. LAST FRIDAY NIGHT- KATY PERRY
The video was released in June 12 2011 the video was directed by Marc Klasfeld, He has also directed over two
hundred music videos for artists such as Katy Perry ,Jay-Z, Red Hot Chili Peppers, Britney Spears, Kid
Rock, Michael Bublé, Nelly, Foo Fighters, Charli XCX, Nick Jonas, Shakira, Avril Lavigne, Aerosmith and many
others with multiple award wins and nominations. The clip features Perry, as her teenage alter-ego Kathy Beth
Terry, at a house party filled with music and dancing. While at the party, Terry is made over by her friend and
draws attention to herself as the life of the party. The video also uses a lot of props with cups , toilet paper ,
clothes and etc. as well as it doesn’t uses any CGI or green screen. In the first print screen we can see (Katy
Perry) Kathy Terry doing a stereo typical rock pose with her hand (1), The next picture is a typical 1970s-90s
American suburban morning with it being a quiet and a boy riding round delivering newspapers to house (2) ,
Again like the first picture this one is to show the typical geek/nerd thing to do when at home back in the
1970s-90s (3) , These next two are just to show them partying and how they act back in the day and also to
show the mass and chaos party's back in the day had (4,5)
Lyrics from the song:
Pictures of last night
Ended up online
I'm screwed
Oh well
It's a blacked out blur
But I'm pretty sure it ruled
Damn. This Snippet part of the song shows teenage mentality back then because she gets
worried about pictures pf her going up and then has a sudden change of oh well whatever because it was a
good party.
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4. LOVE STORY- TAYLOR SWIFT
This video was released In June 11 2009 and the video was directed by Trey Fanjoy . It follows Swift and
model Justin Gaston as they meet in a university campus and imagine themselves in another time and Taylor
Swift wrote "Love Story" about a man who was never officially her Boyfriend, the reason is because When she
introduced him to her family and friends, they did not become fond of him. "His situation was a little
complicated, but I didn't care", said Swift. Swift also felt like it was the first time she could relate to the plot
of Romeo and Juliet. The song uses again uses a lot of props to make the video instead of this green screen
and CGI other videos use. The picture on the side also tell you about the music video from just a shot of
Taylor and the model to make them stand out (1) , this is her looking out from Romeo from her balcony and
also the shot of the other picture shows how they use natural lighting for the video (2-3) , then she looking
at us the view like she is telling a story (4) and getting us involved and then the classic love at first sight (5).
Lyrics from the song:
Cause you were Romeo - I was a scarlet letter,
And my daddy said, "Stay away from Juliet"
But you were everything to me,
I was begging you, "Please don't go"
And I said
In this context, "scarlet letter" means that she
was forbidden, not that she is an adulteress. So,
this line means that he is her Romeo but
because her father does not allow the
relationship, she is forbidden to him
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5. PAPARAZZI- LADY GAGA
The video was released in November 25th 2009 and The music video was directed by Swedish director Jonas
Akerlund and it portrays Lady Gaga as a doomed starlet, hounded by photographers, who is almost killed by her
boyfriend. It shows her survival, comeback, revenge on her boyfriend, and experiences on the way to fame. In the
video there is also a lot of subliminal messages her dressed as a mickey/Minnie mouse outfit (1) to he dressing in
a weird way and posing for the camera (2) and then smiling after killing her boyfriend because she knows she is
famous again (3), The next one is lady gaga and her showing her skin and its called titillation which is meant to
excite the male’s watching and to attract their gaze (4), This is green screen work and what happened in the
scene is her enraged boyfriend threw her off the balcony and its suppose to show her falling of the building (5) ,
The final picture is a first person view from the camera on lady gaga and the actor (6)
Lyrics from the song:
I'm your biggest fan
I'll follow you until you love me
Papa-Paparazzi
Baby there's no other superstar
You know that I'll be your
Papa-Paparazzi it's about stalking and being somebody's biggest fan, wanting attention,
and becoming famous
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6. The video was released in January 7th 2011 and was directed by Vaughan Arnell The
video begins with Williams dancing on a Roller Disco with girls skating around him. He
wants to get the attention of the female DJ standing above the stage so he tries all
different things and they don’t work so he gets frustrated (1), so he begins stripping off
his clothes (2) . After this does not get her attention, he starts stripping his skin, muscles
and organs, too (3), until the only thing that is left from him are his bones which is
performed by special effects. In the end, he achieves the DJ's attention and dances with
her as a skeleton (4).
Lyrics from the song:
Babylon back in business Has NO connection to the music
Can I get a witness music video “it’s just a bunch of
Every girl every man rubbish put together” - Robbie
Houston can you hear me Williams
Ground-control can you feel me
Need permission to land
I don't want to rock, DJ
But you're making me feel so nice
When's it gonna stop, DJ
Cause you're keepin' me up all night
ROCK DJ- ROBBIE WILLIAMS
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