This document discusses different styles and techniques used in music videos. It provides examples of various styles including:
- Pop videos like Sia's "Titanium" that portray the narrative of the song through visuals and editing.
- Rap videos like Eminem's that feature elements of performance and background narrative while closely cutting to the beat of the song.
- Rock videos like Bad Omens' that focus primarily on performances of the band in ambient surroundings.
- Live performance videos like BMTH's "Avalanche" that slice together footage of a band's tour performances, editing to promote their image and music.
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2. Pop Sia
Sia is a the Queen of modern pop and her videos really portray this. The video
follows the narrative of the song. Looking at titanium its all about invincibility,
isolation and strength and this is represented throughout the video. The song is
edited throughout to the sound of the track. It follows the codes and
conventions of pop music. This follows all her videos.
3. Rap Eminem
Eminem rap legend music that changed from money and misogyny to
meaningful motivational music. But one this that hasn’t changed is his video.
Throughout every video there is an element of performance and a background
narrative. The video closely cut to the beat of the song which seems to be key
in rap videos.
4. Rock Bad Omens
Bad Omens are prime examples of your typical rock videos. They have the
band playing performing throughout giving them majority attention in their
ambient surroundings. There are elements of performance sliced in
occasionally but this doesn’t take away from the band. The majority of the
attention goes on to the man singer though but the whole band is shown
5. Live Performance BMTH Avalanche
Prime example of live performance video. Avalanche is a tour video so it slices
in videos of their performance together. E4diting in the band the background
graphics the gear everything to really push the bands image to the forefront of
the music video.
6. Amination Arctic Monkeys Do You Wanna
Know?
Do I wanna know is a classic piece of animation. So basic but so effective in
portraying the song. The animation was used as a running theme on the album
cover and became an icon piece of work who represented the bank.
7. Narrative Skrillex Bangarang
This an extremely good example of narrative. The story follows 3 youths as
they go for their first robbery (an ice cream van) however it doesn’t go to plan
and decapitate an ice cream mans arm. It then follows them to when they are
older and they are robbing a bank. The video ends on of the member's giving a
cut of the robbed money to the ice cream man.
8. Pastiche WCAR I Knew You Were Trouble
Pop goes punk an album that’s made annually to get those classic pop song and
make they heavy hitter. In 2014 Taylor Swift's I knew you were trouble was
transformed by We Came As Romans. They took their take on the video by
keeping a lot of similarities such as showing the girl who walked out
etc. and slicing in performances in the video. They also kept a the same story to
Taylor's.
9. Parody
The internet is full of parody video an these are far and from between. The
often are used to mimic the original song however mocking the original artist.
They often follow similar styles to the original video however have a few
humorous differences.
10. Surreal Slipknot Vermillion
Vermillion is an eerily creepy video. All about a girl who is trying to find herself
in a lonely world and eventually follows the band masking herself and joining
them. The uses of time lapse is amazing showing how she struggles to grip
reality and showing how she’s almost a ghost to society.
11. Cutting to the beat White Stripes Hardest
Button to Button
This is a brilliant song that cuts to the beat. The frame changes on the bas and
this is consistent throughout the whole video. This white stripes are iconic for
this types of editing, is has been shown to represent them when they make
guest appearances in TV shows such as Simpsons.
12. Mime ADTR All I Want
A Day To Remember want to enforce their message of unity and hard work
helping achieve your dreams so they got a load of bands to appear throughout
their video to mine their lyrics to enforce this.
13. Multi-image Queen bohemian rhapsody
Queen has a perfect example of multi image. Bohemian Rhapsody has lots of
over layed multi-images throughout the video.