Internal communications in the workplace has undergone tremendous changes. Technology, remote working, globalization, and flat structures have led businesses to rethink how they communicate with their employees.
In these slides, we discuss, what internal communications is, how to put an effective internal comms plan in place, and the latest trends, standards, benefits, and challenges.
Social Media Marketing Agency Sales Deck - Vulpine InteractiveDerric Haynie
Here's what we are all about and how we help exciting brands grow passionate fan bases on social media. Learn more about the problems we solve, who we serve, our services and prices, and what makes us unique in this industry. Interested in partnering with us? Contact derric.haynie@gmail.com.
Checklist Communication Strategy DevelopmentEwen Le Borgne
This presentation was given during a workshop on strategic communication for the Water and Sanitation Forum in Ethiopia (hosted under CRDA) and is based on a checklist of strategic questions developed by IRC Water and Sanitation Centre (www.irc.nl) to help develop a communication strategy. The workshop was facilited by me and Livia Iotti for the RiPPLE project and by Simret Yasabu for WaterAid Ethiopia.
The Digital Customer Experience: Why the Future of the Communications Industr...Brian Solis
Brian Solis and amdocs explore the impact of connected customers on the traditional funnel and the need for designing digital customer experiences (DCX). Today’s customers don’t think in terms of channels nor do they see departments. Digital customers simply want to interact with service providers in a consistent manner — wherever, whenever, and via whatever device they’re using. Even though the customer is changing, business models and approaches aren’t keeping up. Operators are not fully equipped technologically or philosophically to personalize customer touchpoints based on behaviors.
Developing your Internal Communications Strategyrozhendley
A definitive guide on how to develop your internal communications strategy. Includes a blueprint, step by step process, top tips and tools to help your develop your internal communications strategy which aligns with business goals.
Definitive Guide to B2B Marketing in the Digital AgeCarolyn Bao
B2B Marketing has changed. 89% of B2B buyers use the internet during their B2B research process, according to a joint study by Google and Millward Brown Digital.
Direct sales are still critical, but strategic digital marketing will fuel the sustainable growth of the company, through generating demand, and empowering sales. I just published a B2B Marketing Guide that shows B2B marketers how to build a robust B2B technology brand, using all forms of digital marketing tools.
Social Media Marketing Agency Sales Deck - Vulpine InteractiveDerric Haynie
Here's what we are all about and how we help exciting brands grow passionate fan bases on social media. Learn more about the problems we solve, who we serve, our services and prices, and what makes us unique in this industry. Interested in partnering with us? Contact derric.haynie@gmail.com.
Checklist Communication Strategy DevelopmentEwen Le Borgne
This presentation was given during a workshop on strategic communication for the Water and Sanitation Forum in Ethiopia (hosted under CRDA) and is based on a checklist of strategic questions developed by IRC Water and Sanitation Centre (www.irc.nl) to help develop a communication strategy. The workshop was facilited by me and Livia Iotti for the RiPPLE project and by Simret Yasabu for WaterAid Ethiopia.
The Digital Customer Experience: Why the Future of the Communications Industr...Brian Solis
Brian Solis and amdocs explore the impact of connected customers on the traditional funnel and the need for designing digital customer experiences (DCX). Today’s customers don’t think in terms of channels nor do they see departments. Digital customers simply want to interact with service providers in a consistent manner — wherever, whenever, and via whatever device they’re using. Even though the customer is changing, business models and approaches aren’t keeping up. Operators are not fully equipped technologically or philosophically to personalize customer touchpoints based on behaviors.
Developing your Internal Communications Strategyrozhendley
A definitive guide on how to develop your internal communications strategy. Includes a blueprint, step by step process, top tips and tools to help your develop your internal communications strategy which aligns with business goals.
Definitive Guide to B2B Marketing in the Digital AgeCarolyn Bao
B2B Marketing has changed. 89% of B2B buyers use the internet during their B2B research process, according to a joint study by Google and Millward Brown Digital.
Direct sales are still critical, but strategic digital marketing will fuel the sustainable growth of the company, through generating demand, and empowering sales. I just published a B2B Marketing Guide that shows B2B marketers how to build a robust B2B technology brand, using all forms of digital marketing tools.
A brief overview of the IMPRiNT Digital Agency capabilities and services. We help clients maximize their growth and potential through digital development and marketing. A few of our key services include website development, web design, seo (search engine optimization), user interface design, social media marketing, and online media buying for mobile and web. More on our services at www.imprint.la.
If you are a content marketer, or you are responsible for your content marketing, then you need to know how to create compelling content that can generate leads. Here, our in-house content strategist, explores the different approaches you can take that will generate you leads.
Content strategy best practices we’ll explore:
- How to use content as a lead generation tool
- What you need to do with your content to ensure it generates leads
- Elements to avoid in your content strategy
These past few years have accelerated changes and disrupted how companies lead, enable, empower, and engage around communications. Leaders in corporate communications, human resources, and IT are all tackling new responsibilities and challenges in connecting with employees who no longer regularly share the same workspace and may be overwhelmed with increased communication volume, velocity, and variety.
We have been catapulted into a new employee experience paradigm, and it can be challenging to get our bearings. We now need to plan for the future, but it can be hard to consider the future when the present is filled with unique and pressing communication challenges. Yet, the future of communication may hold answers to problems we are experiencing today; it may inspire us to change and, perhaps most importantly, enable us to understand how to prepare to embrace a better one.
We have gathered leading industry experts on employee communications, intranets, the digital workplace, and employee experience to help us navigate the years ahead. Join James Robertson, a Step Two global thought leader and author on digital employee experience, Suzie Robinson, author of the popular ClearBox employee experience platforms report, and Richard Harbridge, a celebrated Microsoft MVP, as they share insight on how to better understand, leverage, and prepare for the future of employee communications.
Are you a startup looking to grow your business? 🚀 Consider Performance Marketing! 💰 This results-driven approach can help you reach your target audience and maximize your ROI. 💸 Learn more about how Performance Marketing can benefit your startup today! #startupgrowth #performancemarketing #digitalmarketing
Launch Communication Plan: A Guide and Template to Provide Effective Communication for a Successful Launch.
You’re launching a new program or platform to increase partner engagement and you can’t wait to get your partners using it.
Consider that how you communicate what you’re offering your partners is just as important as what you’re offering them.
Learn how to make your new initiative successful with a communication plan that educates your partners on the value for them, stokes excitement, and gets partners engaging with the platform after launch.
The Digital Marketing Workshop is a short intensive class that will introduce you to the fundamentals of digital marketing. The course aims to develop your skills to be able to plan, implement and measure effective campaigns. It will cover different digital platforms and tools to help you craft sound recommendations for your company or your client’s business. In this course, you will learn:
Digital Marketing Dynamics
Pillars of Digital Marketing
Measuring Data
Intro to SEO
Social Media Marketing Agency White Label Program - Vulpine InteractiveDerric Haynie
Would you like to offer your client's social media services on top of your existing agreement?
Or maybe you'd rather refer a social media lead to us and sit back and collect your referral commission?
This is our White-Label program explained so that you can begin to sell high-quality social media services to your clients at a price that might even be cheaper than doing it yourself in-house.
In order to become a part of our white-label or referral program, please contact derric.haynie@gmail.com
Our Customer Engagement Plan Playbook is a planning methodology that highlights our premium tool-kit of tools & templates to help improve how customers engage with your company and to enable your organization with a customer-centric approach to drive revenue.
"Burke's Anatomy: The Skinny on Creating and Implementing a Successful & Strategic Communications Plan" was presented at Ragan Communications' 2009 Corporate Communicators Conference in Chicago, IL. Real-life case studies show the importance of incorporating measurement into your planning and the strategic way to work towards measurable objectives and outcomes.
Presentation for MBA students at Southampton University about what is to do Digital Marketing for B2B today...it is mainly lead generation: Connect, Engage, Monitor and Convert
Diana Mae K.(formerly, Diana Mae Fernandez) has worked with thousands of start-ups over the last 14 years. Through her entire career, her main focus has always been a company's bottomline.
Whether that bottomline is increasing profitability, expanding into larger markets, or raising capital. We believe that in order for a company to qualify for investor funding, they have to be presented in the best light.
Partnering with Diana Mae K., and her incubator, Catapult Capital will give you direct access on how to properly launch your start-up to become funding attractive.
Please email all inquiries directly at: diana@dianamaek.com.
+ instagram: @dianamaek
+ facebook: /dianamaek
+ twitter: @dianamaek_
Class 1: Email Marketing Certification course: Email Marketing and Your BusinessHubSpot
*From HubSpot Academy*
Over the past few decades, people have radically changed the way they live, work and buy. This class will give you an overview of an adaptive, inbound approach to sending emails that provide value and drive growth for your business. It will also teach you about the four big themes of a modern email marketing program: segmentation, personalization, mobile, and optimization.
Organizational communication has changed tremendously during the last years. With this comprehensive guide to organizational communication, we help to simplify things once more. Using the latest best practice information, we explain what organizational communications look like in 2021. And what you need to do to make yours a success.
A brief overview of the IMPRiNT Digital Agency capabilities and services. We help clients maximize their growth and potential through digital development and marketing. A few of our key services include website development, web design, seo (search engine optimization), user interface design, social media marketing, and online media buying for mobile and web. More on our services at www.imprint.la.
If you are a content marketer, or you are responsible for your content marketing, then you need to know how to create compelling content that can generate leads. Here, our in-house content strategist, explores the different approaches you can take that will generate you leads.
Content strategy best practices we’ll explore:
- How to use content as a lead generation tool
- What you need to do with your content to ensure it generates leads
- Elements to avoid in your content strategy
These past few years have accelerated changes and disrupted how companies lead, enable, empower, and engage around communications. Leaders in corporate communications, human resources, and IT are all tackling new responsibilities and challenges in connecting with employees who no longer regularly share the same workspace and may be overwhelmed with increased communication volume, velocity, and variety.
We have been catapulted into a new employee experience paradigm, and it can be challenging to get our bearings. We now need to plan for the future, but it can be hard to consider the future when the present is filled with unique and pressing communication challenges. Yet, the future of communication may hold answers to problems we are experiencing today; it may inspire us to change and, perhaps most importantly, enable us to understand how to prepare to embrace a better one.
We have gathered leading industry experts on employee communications, intranets, the digital workplace, and employee experience to help us navigate the years ahead. Join James Robertson, a Step Two global thought leader and author on digital employee experience, Suzie Robinson, author of the popular ClearBox employee experience platforms report, and Richard Harbridge, a celebrated Microsoft MVP, as they share insight on how to better understand, leverage, and prepare for the future of employee communications.
Are you a startup looking to grow your business? 🚀 Consider Performance Marketing! 💰 This results-driven approach can help you reach your target audience and maximize your ROI. 💸 Learn more about how Performance Marketing can benefit your startup today! #startupgrowth #performancemarketing #digitalmarketing
Launch Communication Plan: A Guide and Template to Provide Effective Communication for a Successful Launch.
You’re launching a new program or platform to increase partner engagement and you can’t wait to get your partners using it.
Consider that how you communicate what you’re offering your partners is just as important as what you’re offering them.
Learn how to make your new initiative successful with a communication plan that educates your partners on the value for them, stokes excitement, and gets partners engaging with the platform after launch.
The Digital Marketing Workshop is a short intensive class that will introduce you to the fundamentals of digital marketing. The course aims to develop your skills to be able to plan, implement and measure effective campaigns. It will cover different digital platforms and tools to help you craft sound recommendations for your company or your client’s business. In this course, you will learn:
Digital Marketing Dynamics
Pillars of Digital Marketing
Measuring Data
Intro to SEO
Social Media Marketing Agency White Label Program - Vulpine InteractiveDerric Haynie
Would you like to offer your client's social media services on top of your existing agreement?
Or maybe you'd rather refer a social media lead to us and sit back and collect your referral commission?
This is our White-Label program explained so that you can begin to sell high-quality social media services to your clients at a price that might even be cheaper than doing it yourself in-house.
In order to become a part of our white-label or referral program, please contact derric.haynie@gmail.com
Our Customer Engagement Plan Playbook is a planning methodology that highlights our premium tool-kit of tools & templates to help improve how customers engage with your company and to enable your organization with a customer-centric approach to drive revenue.
"Burke's Anatomy: The Skinny on Creating and Implementing a Successful & Strategic Communications Plan" was presented at Ragan Communications' 2009 Corporate Communicators Conference in Chicago, IL. Real-life case studies show the importance of incorporating measurement into your planning and the strategic way to work towards measurable objectives and outcomes.
Presentation for MBA students at Southampton University about what is to do Digital Marketing for B2B today...it is mainly lead generation: Connect, Engage, Monitor and Convert
Diana Mae K.(formerly, Diana Mae Fernandez) has worked with thousands of start-ups over the last 14 years. Through her entire career, her main focus has always been a company's bottomline.
Whether that bottomline is increasing profitability, expanding into larger markets, or raising capital. We believe that in order for a company to qualify for investor funding, they have to be presented in the best light.
Partnering with Diana Mae K., and her incubator, Catapult Capital will give you direct access on how to properly launch your start-up to become funding attractive.
Please email all inquiries directly at: diana@dianamaek.com.
+ instagram: @dianamaek
+ facebook: /dianamaek
+ twitter: @dianamaek_
Class 1: Email Marketing Certification course: Email Marketing and Your BusinessHubSpot
*From HubSpot Academy*
Over the past few decades, people have radically changed the way they live, work and buy. This class will give you an overview of an adaptive, inbound approach to sending emails that provide value and drive growth for your business. It will also teach you about the four big themes of a modern email marketing program: segmentation, personalization, mobile, and optimization.
Organizational communication has changed tremendously during the last years. With this comprehensive guide to organizational communication, we help to simplify things once more. Using the latest best practice information, we explain what organizational communications look like in 2021. And what you need to do to make yours a success.
There’s a common myth that communication is all about how fluently you speak in a language, but it’s just a myth. Communication is a much broader concept, and it consists of- body Language, verbal/ non-verbal communication, effective writing, listening, public speaking , time management , understanding , interpersonal skills and much more
Business communication helps build teamwork, aids collaboration, boosts productivity, and ensures that you and the organization you work in , meet their goals.Equipping yourself with communication skills is the perfect gateway for making your professional life more successful.
Few people possess and effectively use business communication skills. But learning with us and a little practice, you can certainly master these skills .
Discover the significance of two-way communication in the workplace and how it fosters collaboration, productivity, and engagement. Check out thearticle now.
What is interpersonal Communication? what is the importance of Interpersonal Communication in the workplace and what is remote work? what are the 6 important and basic elements of Interpersonal Communication?
Avoid these 10 mistakes in your internal communications strategyVing
An effective internal communications strategy is crucial to your financial bottom line. Effective communicators and increased profits are directly related. Here are 10 mistakes you should avoid so you can stop sabotaging the way you communicate.
In 2013, the global food chain, McDonald’s, addressed concerns for increasing complaints about their customer service. Forbes was quick to cover the fast-food powerhouse’s admission to issues on their frontline. To investigate the driving force behind the increasing poor service and to provide possible solutions, contributing authors highlighted organizations well-known for their impeccable service records.1 Time and again, media attention is directed toward Ritz-Carlton, with accounts of its outstanding service efforts made by individual employees, such as a maid replacing personal toiletries without the guest even having to ask. How is it that the Ritz is able to motivate their frontline to carry out this mission of service excellence, while other multinational organizations, like McDonald’s, still face hurdles in reaching the goal of high-quality customer service?
The human resources department is at the heart of every organization. Here we explore how HR intranet portals deliver on two-way communications, relationship building, remote working, and increase employee engagement.
In this article, we will delve deep into seven essential tips for enhancing your business’s internal communication system: 1. Embrace Digital Tools and Platforms 2. Foster an Open and Inclusive Culture 3. Develop Clear Communication Channels 4. Implement Regular Training and Workshops 5. Leverage Visual Communication
Businesses CAN’T afford to have disengaged employees! According to Gallup, a disengaged employee costs a company 34% of their total annual salary. On aggregate 17.2% of a workforce is disengaged.
Since the Dotcom boom of the 90’s, companies have been trying to obtain high standards of employee satisfaction through: company perks, wellness incentives and even subsidized food plans to satisfy the foodies.
Has any of these strategies really helped with employee engagement? How do organizations get their employees engaged and find their swagger?
Employee engagement is very tied to the MAGIC of the company. To capture the magic, employees must have five key elements to help them become successful.
In the MAGIC of Employee Engagement white paper, it'll will break down each element and map out the benefits of each one.
Are paper and email systems slowing down your business? Are they also costing your company valuable dollars?
In these slides, we look in detail at how exactly automated approval forms processes would work on an intranet before we go on to look specifically at the efficiencies to be gained from doing so to save you time and money.
As more employees transition to a work-from-home environment, digital workplace technology offers a vital agile setting for businesses. We show you how to create a Digital Workplace within your company, uniting technology, people, and processes using intranet software.
Performance reviews are an important part of employee engagement and help to raise productivity and employee performance. Therefore, we share 100 useful performance review example phrases that you can adapt and customize to suit your team members. These performance review examples will help get you started.
Knowledge Transfer Template: Effective Intranet Tools To Manage Knowledge Tra...My Hub Intranet Solutions
Knowledge transfer is now a critical issue for many companies. In these slides, we look at how a knowledge transfer template facilitated through the company intranet is one very practical tool that can help with this important topic.
Employee engagement adds value to any organization. It can make a difference to the individual employee as well as the business as a whole. HR has a significant role in promoting the linkages between the company’s leadership, objectives, and employees. In these slides, we discuss HR’s role in employee engagement.
Success or failure is determined by how you manage the intranet. Behind every successful intranet is an intranet management strategy. In these slides, we share some best practices. Following these guidelines will ensure your intranet continues to deliver.
Do you want to improve efficiency, productivity, and performance in your business? An employee intranet could well be the solution you are looking for. We give you 40 hot reasons why your business should have an intranet for your employees.
Having a strong employer brand can make a big difference when it comes to attracting and retaining the best talent in the marketplace.
Employee profiles that shine a spotlight on your team members are one easy way to promote your employer brand. Here we take a closer look at effective employee profiles.
In today’s digitized world, customers and employees are increasingly expecting personalized user experiences. Portal software offers a single point of access to the applications, services, and social connections employees or customers need and now expect.
MyHub's web-based portal software provides a single, secure, and central space for both customers and employees to access and share important information.
MyHub’s beautifully designed intranet software is non-techy and fun to use. Discover why our extensive intranet software features greatly improve team communications, business processes, and employee engagement.
Workplace ethics is a complex – but important – subject. It has become an increasingly crucial differentiator. Learn the techniques to promote ethical behaviors within your organization with the help of these slides.
Tackling complex problems, fostering creativity, and nurturing collaborative solutions is universal in business today.
The terms cooperation, coordination, and collaboration are often used interchangeably. However, collaboration refers to a higher level of joint working and the glue that binds collaborative teams together is communication.
Here we look in detail at how to facilitate effective team collaboration and the communication channels that will support it.
Let’s face it; technology can be confusing. And it doesn’t help when the jargon all sounds the same — intranet, extranet… internet vs. extranet. That's why we’re here to clear up a bit of the confusion and set the record straight on intranet vs. extranet.
Joint working and collaboration are essential in any workplace and often they are taken for granted. However, much like other workplace attributes, effective collaboration skills need to be nurtured and developed. So, does your team have the required workplace collaboration skills? Let’s find out what they are and how you can promote them in your business.
Not sure where to get started in designing your intranet? Let us guide you through the process so that you’ll find that it is not a major undertaking but a fun and easy task instead.
Read the before and after case studies about how organizations have improved internal communications and employee engagement with MyHub's intranet software.
Now more than ever, IT needs to raise its internal profile and demonstrate ROI. An IT intranet is the perfect vehicle for doing so. Here we share ten ways an IT intranet can contribute to corporate goals.
Getting started on an intranet software deployment project can be a confusing and daunting task. But don‘t worry, we are going to address common issues and all of the questions you may have and explain the most important factors to make your intranet a success.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
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Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
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HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
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Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
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Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
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• Three (3) key tips to maintain a disciplined workplace.
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Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Kseniya Leshchenko: Shared development support service model as the way to ma...
Internal Communications In 2021
1. BUILD AN INTERNAL CULTURE OF ENGAGEMENT AND FOCUS
INTERNAL COMMUNICATIONS
2. Internal communications in the workplace has undergone enormous change. Technology, remote working, globalization
and flat structures have led business owners to rethink how they communicate with staff.
Internal Communications (IC) is keeping employees informed and connected to your business. It’s about ensuring
decisions, programs, policies, goals, and company vision are shared with staff. It’s about giving staff a platform
for their ideas and feedback.
Internal communications flows in all directions and in multiple forms. And while some companies will have unique
communication requirements, many share almost identical communication tasks. These often include Human
Resources updates, leadership news, operational communications and inter-team collaboration.
Done well, internal communications fosters employee loyalty, belonging, and a shared sense of purpose.
Employees feel valued. They understand where they fit and how they can contribute. Staff retention improves,
as does overall business performance. Done poorly, staff feel disconnected, mistakes are made and projects fail.
Lack of direction increases risk and staff turnover.
WHAT IS INTERNAL COMMUNICATIONS?
4. INTERNAL COMMUNICATIONS KEEP
PEOPLE IN THE LOOP
To ensure your people are rowing in the same direction, information must
be communicated across the entire business in a consistent way.
A well-thought-out internal communications strategy allows you to
build support for exciting new products, milestones, and initiatives. It
provides a single source of truth (which stops internal confusion). And it
reinforces internal culture aligned to your business strategy.
In light of the new hybrid world of remote-and-on-site working, businesses
are trying harder than ever before to improve communications. Messages
must have cut-through and clarity. Consequently, communicators are
rethinking how best to connect with staff, to keep them close to and
interested in the business.
1
5. INTERNAL COMMUNICATIONS
ACHIEVES COMPANY-WIDE GOALS
Good internal communications will drive the right outcomes for your business.
Employees want to understand what their role is, how this contributes to the big
picture, and ultimately what that big picture is.
Done right, your staff will reach their potential as they will genuinely feel valued
and engaged.
Clear goal-setting from the top will ripple through to every department and
team member. This helps staff to discern which tasks to prioritize and improve
their productivity.
Consider too that almost 100 percent of employees believe that
communication influences all tasks daily.
That’s why communication that supports the overarching goals will ensure
the right work gets done.
2
6. INTERNAL COMMUNICATIONS
PROMOTES CAMARADARIE
Everybody wins if they feel part of a good team. Multi-way communication
between staff, managers, and interdepartmental colleagues helps
everybody feel like their input matters.
It can also prevent company knowledge from becoming siloed and
untapped. This is more important nowadays with remote working widely in
place. Keeping information flowing to home-based workers is essential for
staff to feel connected and cared for.
Communicating progress helps maintain momentum to get projects across the
line. And importantly, nurtures a true team spirit for ongoing success.
3
7. INTERNAL COMMUNICATIONS
ENHANCES THE EMPLOYEE EXPERIENCE
Research suggests that employees spend on average 2.5 hours a day searching for
information. This leaves staff feeling frustrated and ineffective.
Employee experience differs from employee engagement: the former is how an
employee ‘feels’ as a result of every interaction with their employer (location, tools,
meetings) whereas employee engagement is how an employee ‘responds’ to their
employer (participation, social, tasks).
Good internal communications can enhance the employee experience by helping
staff feel connected with the important stuff. Making it easy to find information is a
start. Inviting staff to share their feedback and ideas on proposals and decisions
will foster a sense of worth.
The modern-day intranet has come a long way since its inception,
featuring many social sharing features to truly impact the
employee experience.
4
8. INTERNAL COMMUNICATIONS
ENGAGES STAFF
Once upon a time, internal communications was thought to mean ‘emails from the CEO’.
Thankfully, that’s all changed.
Technology has paved the way for effective multi-way communication giving everyone
a chance to participate.
Forums, blogs and chat channels are just some of the internal communication modules that
enable lateral conversations – and increases engagement. While likes, comments and shares
are popular tactics that show interest and readership.
Furthermore, there’s increasing evidence that younger generations
expect (and thrive in) a lateral, collaborative workplace.
Engaged employees are more likely to express opinions and
participate in work conversations, leading to fresh ideas and
a greater chance of success.
5
9. INTERNAL COMMUNICATIONS
PROMOTES CULTURE
Creating the perfect workplace culture can be a tough nut to crack. It’s the sum of many
parts, least of which is how the company’s values, mission and goals are articulated and
interpreted.
Setting the right tone, providing relatable examples, showing progress, and using
multi-channel communication formats all help grow a strong culture that staff feel part
of. A multi-touch internal communications approach ensures all personality types are
covered.
Providing staff with communication tools that will help them
collaborate with their peers and managers in a way that suits
them – whether they’re an extrovert, introvert, or in-between
– breaks down barriers and gives everyone an equal voice.
Quizzes, surveys, instant messaging groups, discussion forums
– these are just a few of the tools that can feed a healthy
culture and make everyone feel involved.
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10. INTERNAL COMMUNICATIONS
STOPS TIME-SUCKING RUMORS
Humans love a grapevine. But as we all know, this type of informal
communication can be full of holes and inaccuracies – and almost
impossible to reign in once it starts. Grapevines are caused by under-
communication.
What’s changed now though is that people turn to other ‘information’
sources (think: social media) – it’s human nature to delve for answers,
and form one’s own conclusion.
Particularly during uncertain times, staff will crave information. In the
absence of accurate updates, staff may become anxious and less
productive, and start to speculate.
A proactive internal communications program that pre-empts staff
worries will ensure there’s a single source of truth.
7
11. INTERNAL COMMUNICATIONS
RETAINS HIGH CALIBER STAFF
Research suggests the top three reasons why people do not like (and
subsequently quit) their jobs are communication-related: constant
change that’s inadequately communicated; a lack of direction from
management; and poor communications overall.
Losing staff can be a major blow to the bottom line. In a recently
published Retention Report of 34,000 respondents, it costs 33 percent of
an employee’s annual salary to hire a replacement.
So it makes good financial sense to address these communication
challenges and suppress the brain drain from your business. Share
important information with staff and let them play a more active role in
the decision-making process.
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12. INTERNAL COMMUNICATIONS
IMPROVES REPUTATION
A well-oiled communication program can quickly deal with the inevitable
hiccups that come with running a business.
For example, a poor customer review on a high profile social media site can
be extremely damaging if left untended. But if the correct communication
processes are in place, the problem can be rapidly investigated, resolved,
and explained back to the customer.
Remember that better communication and internal processes cut down
on mistakes or gaps occurring in the first place.
Additionally, if staff feel in the dark and therefore
disengaged, they’re more inclined to bad-mouth their
employer to anyone who’ll listen: family, friends, and
even customers.
9
13. INTERNAL COMMUNICATIONS
MAINTAIN CALM DURING CRISIS
When a crisis strikes, there is immediate pressure for leaders to communicate. People want
information and guidance.
How companies communicated with their staff during the incomparable Covid-19 crisis is one for
the history books. There were some exceptional leaders who stepped up to the executive
communication challenge, choosing truth and openness. They delivered their comms at pace and
with candor, not shying away from those ‘difficult-to-have’ conversations.
These leaders earned the support and respect of their teams. Push-back was minimal as people
understood the background to decisions and adapted to the required changes.
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14. INTERNAL COMMUNICATIONS
INCREASES REVENUE
A recent Gallup study revealed striking evidence that underlined just how
much dollar difference good internal communications can make.
Employees who are engaged have a 41 percent reduction in absenteeism
and a 17 percent increase in productivity. These workers are also more
likely to stay with their employers. Furthermore, highly engaged teams
achieve a 10 percent increase in customer ratings and a 20 percent
increase in sales!
Creating an ‘all-ideas-welcome’ atmosphere creates fertile ground for
free-thinking and innovation. This, in turn, is likely to drive business
growth and ultimately increase revenue.
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15. CONTENT
THE CHANGING FACE OF INTERNAL COMMUNICATIONS
Too much technology, distributed teams, and an unrelenting pace of progress has created a chaotic setting
for many workers. Important information gets lost amongst the noise. And employers feel no-one is reading
their carefully-crafted corporate communications.
Meanwhile, it’s estimated that by 2022, 133 million new jobs may be generated from the adoption of robotics
and algorithms, while 75 million jobs may be displaced, according to a report from the World Economic
Forum.
With teams less likely to be sitting under the same roof, a growing cohort of remote and/or freelance workers,
the traditional town-hall meeting is not so easy.
There is growing appreciation that successful internal communications today is hard work.
Employee communications are no longer the monthly “all-staff email” from the CEO. There’s no silver bullet.
No set and forget. It’s an ongoing process that continuously needs effort, time and resources.
With employee engagement at an all-time low, there’s never been more drive to solve the communication
challenge. Today, the focus is on providing a positive employee experience; a large part of that is giving
the right information, at the right time, targeted to the right individual.
16. TODAY’S INTERNAL COMMUNICATIONS CHALLENGES
Shrinking Attention Spans
Experts believe the human brain’s attention
span has shifted from 12 seconds to 8
seconds in the past 20 years
Information Overload
The average knowledge worker is
Expected to process the equivalent
of 174 newspapers each day!
Restricted Access
Approximately 80% of the global work workforce
is deskless (think retail and manufacturing staff,
nurses, drivers and emergency services) limiting
the channels to reach staff
Distraction
Staff encounter noisy, open-plan
environments and are surrounded
by devices constantly pinging
for their attention
Blurred Lines
Personal and professional content
cross over as employees typically use
the same mobile device to access
work and private content 24/7
Distributed Workforce
The gig economy, a world-wide pandemic
and advances in tech, has seen an increase
in remote workers, which can lead to
employees feeling isolated
17. CONTENT
WHAT DO EMPLOYEES WANT?
Most employees crave information about where they work – after all, it’s where they spend the majority of their time. As such,
they’re curious about the inner workings of a company, from business strategy and company goals, to training
opportunities and what’s being pushed out across social media.
They have a deep, personal interest in many of the decisions at stake. It’s why they value the opportunity to feedback, debate and
discuss. It’s essential to let them share their voice.
Traditional communication methods still carry weight, but technology is breaking new ground that’s empowering staff to get
involved in the conversation like never before.
In order for staff to do their job well, they expect:
• Fast, easy access to accurate information in just a few clicks
• Visually-rich, interactive and easy-to-follow digital experiences
• Instant messaging functionality with colleagues
• Flat structures and therefore access to all staff – including the CEO
• Two-way communication – so that employees can listen and be heard
• Gamification – such as quizzes and leaderboards, recognition, and rewards
Consider too that employees have different communication styles and learning preferences – such as visual, auditory,
reading/writing and kinesthetic – all of which need to be catered for. There is so much to be gained from internal communication
tools capable of meeting these preferences, that businesses are failing their staff if they do not take action.
18. CONTENT
WHO IS RESPONSIBLE FOR INTERNAL COMMUNICATIONS?
Today, everyone has a role to play. Communications is not the one-way, top-down street it once was.
All employees should be sharing ideas, collaborating with colleagues and providing feedback to help
the company succeed.
However, every team needs leadership.
And the strategic vision of this leadership needs sharing. In larger companies, this lies with the C-Suite,
responsible for guiding culture, growing the employer brand, and ensuring staff are kept informed.
On behalf of management, the creation and execution of such messaging often sits with an internal
communications team or a public relations team. These are skilled at writing and producing creative
content.
In smaller companies, it may be the CEO or the human resources
executive responsible for internal communications.
In both cases effective internal communications is done best
when it’s an interdisciplinary effort including the CEO and the
C-suite; departmental managers; and all employees.
19. CONTENT
KEY BENEFITS OF EFFECTIVE INTERNAL COMMUNICATIONS
Company Culture Employee Experience Knowledge United
Better ways to inform, update, and
celebrate achievements
Motivate, engage, inspire, involve staff to
feel part of something special
Facilitate unified working, remove silos
and share knowledge throughout
Employee Engagement Change Management Innovation
Staff understand the big picture, the
meaning of their work, and the value they
add
Clear, reliable, unambiguous
communications minimizes confusion
and garners internal support
Great ideas can come from anywhere –
not just the boardroom – if staff have the
right channels to make suggestions
Employee Retention Compliance Reduce Email Volumes
Studies show that retention levels could
be 44% higher through effective IC
Employers have a responsibility to ensure
staff are trained on legislation
Co-ordinated, fresh-format messaging
saves the bloated, largely unread inbox
20. CONTENT
WHAT IS AN INTERNAL COMMUNICATION PLAN?
An internal communications plan provides a roadmap to ensure staff are informed about important
company information.
Without this, it is easy to become distracted from the core goals and almost impossible to defend its value.
A plan helps to focus on specific areas that need addressing. This may comprise of: company goals,
company updates, kpis, leadership communications, new initiatives, staff news, crisis communications,
marketing campaigns, culture communications, company performance and more.
Essentially, it should include the following:
• Analysis of the current state of the business, and its future plans
• What the internal communications plan will accomplish organizationally
• Who the audience is
• What the messages are, broken down by key topics
• How messages will be shared, using a range of tools, tactics, and channels
• Timing and duration of when messages will be sent
• Performance analysis to identify what’s getting cut through and what’s not
21. HOW CAN IC BUILD WORKPLACE CULTURE?
A company’s culture is what makes it unique.
Almost everything else can be copied by a competitor. Developing that uniqueness can attract and retain talent, win
customers, and grow the business.
How staff interpret each company message will affect workplace culture.
A poorly written email, an insensitive remark on the company intranet, or radio silence on an important topic can
damage internal culture.
That’s why a key purpose of an internal communications strategy is to manifest a healthy culture.
This can be achieved with the right tone, messaging, delivery, and format. But it doesn’t stop there.
Culture is also interpreted in the company news that’s shared – and what’s omitted – the truthfulness and
transparency of a company, what its values are, and why that matters.
Communicating your values and culture must be continuous. And this doesn’t have to be boring! For example, creating
short and quirky staff videos showing fun ways of exemplifying your company culture could resonate well.
Appointing representatives with good communication skills will do wonders for creating a thriving company culture.
22. CONTENT
GOOD INTERNAL COMMUNICATIONS AT TIMES OF CRISIS
Pandemics, extreme weather, economic recessions … life doesn’t always go to plan. Businesses are
impacted. Difficult – and sometimes fast – decisions have to be made. This is when effective
communication is needed the most.
Don’t wait until an emergency or unexpected incident strikes before putting a crisis communications plan.
In the hour of need, it’s essential to have the right communication channels – poised with pre-populated,
emergency content – ready to go. This saves time and error during an already challenging time.
Communications around redundancies and structural changes must also be handled with care.
The morale of all staff – along with the company’s reputation – is on a knife’s edge.
Transparency, consistency and compassion form internal communications best practices
when it comes to explaining tough calls.
The more open and communicative and organization is – particularly around sensitive topics
or difficult news – the more united its workforce becomes.
23. RAISING INTERNAL COMMUNICATIONS
STANDARDS TO MEET STAFF EXPECTATIONS
Technology apps pervade every aspect of modern living. Social media posts, instant messaging,
podcasts, webinars, and live-streams are exciting formats in which we consume content.
It’s no surprise that employees expect a feature-rich, engaging digital experience in
their professional lives, similar to what they’ve become accustomed to in their private lives.
In other words, workplace technology has been consumerized.
The responsibility lies with the employer to ensure staff are equipped with
everything they need to perform their roles efficiently, safely, and to the
Best of their ability.
This directly impacts the service and experience staff deliver to clients.
The modern-day intranet encapsulates multiple internal communication
tools all under one roof.
24. Fundamental to the successful implementation of an
internal communications strategy is having the right
technology today.
MyHub’s cloud-based intranet is designed specifically
for small-to-medium-sized organizations. It’s fully
scalable, designed to support your company’s growth.
And fully customizable, to honor your exact needs.
Designed specifically for those focused on internal
communications, MyHub requires no coding skills or IT
experience. It is simple to set up and fun to use!
Being cloud-hosted also means you’re future-proofing
your investment: you get to benefit from our latest new
features and enhancements as soon as they’re
released.
Book a demo today or sign up for a 14-day free trial.
INTERNAL COMMUNICATIONS SOFTWARE
TO KEEP YOUR STAFF INFORMED