This document provides insights into the mobile telecoms landscape in Africa based on publicly available data and analysis from various sources. It notes that Africa has become the world's second largest mobile market by connections and the fastest growing, with over 649 million connections in Q4 2011. However, mobile penetration across Africa remains relatively low, with many countries still below 50% penetration. The top 25 African mobile countries by connections represent over 91% of the total African market. Prepaid connections account for around 96% of the African mobile market. ARPU is declining across Africa due to competition and economic factors. Voice services currently dominate African mobile revenues, though mobile internet and data usage are growing rapidly.
TME Pricing Strategies for Mobile Broadband ServicesCapgemini
Innovative mobile broadband services pricing strategies for telcos
As portable devices and social networking services become more widespread, telcos have the opportunity to improve their customer engagement by developing end-to-end digital sales and service strategies. But that requires a full transformation of systems and business operations. Robust analysis tools will play a key role, with growing volumes of valuable data on the behavioral and demographic patterns of customers.
A successful digital transformation, including network-facing operations, will lead to better customer relationships, new revenue streams, and more streamlined processes. This whitepaper examines how operators can fully exploit digital channels and business analytics tools, outlining the benefits as well as the key challenges they face.
This is my presentation of VERIZON COM. INC (VZ). I also analyze AT&T (T), T-Mobile (TMUS) and Sprint (S). I predict the acquisition of T-Mobile by Sprint. In addition, I warn VZ to buy content companies like Netflix in order to fight future telecom-content players like AT&T, Google and Facebook.
TME Pricing Strategies for Mobile Broadband ServicesCapgemini
Innovative mobile broadband services pricing strategies for telcos
As portable devices and social networking services become more widespread, telcos have the opportunity to improve their customer engagement by developing end-to-end digital sales and service strategies. But that requires a full transformation of systems and business operations. Robust analysis tools will play a key role, with growing volumes of valuable data on the behavioral and demographic patterns of customers.
A successful digital transformation, including network-facing operations, will lead to better customer relationships, new revenue streams, and more streamlined processes. This whitepaper examines how operators can fully exploit digital channels and business analytics tools, outlining the benefits as well as the key challenges they face.
This is my presentation of VERIZON COM. INC (VZ). I also analyze AT&T (T), T-Mobile (TMUS) and Sprint (S). I predict the acquisition of T-Mobile by Sprint. In addition, I warn VZ to buy content companies like Netflix in order to fight future telecom-content players like AT&T, Google and Facebook.
Had the pleasure to deliver the key note presentation at Informa's 3G, HSPA & LTE Optimization conference in Prague. Great event with many very important presentations.
Mobile Network Infrastructure Sharing - Industry Overview & Coleago's ApproachColeago Consulting
Coleago's experts provide an overview for CxOs about mobile network infrastructure sharing, including:
- Status, trends and drivers
- Potential solutions, benefits and risks.
- Approach, methodology, deliverables and timescales.
- Database of network sharing deals.
Innovation Portfolio Management and Governance | Accentureaccenture
With innovation investments increasing, it's critical to invest in future potential and have a balanced innovation portfolio management strategy. Learn more.
Mvno Mvne Indentifying New Business OpportunitiesComarch
This presentations shows the possible categories of MVNO operators, various deployment models and the advantages of both becoming an MVNO operator and hosting an MVNO on your network. You can learn how Comarch responds to the market need of a perfect MVNO solution and find out why you should seek business in this area.
Technology Vision 2022: Communications Industry | Accentureaccenture
Accenture's Technology Vision 2022 for the Communications industry details the key building blocks of the Metaverse Continuum that every CSP needs to know. accntu.re/3l8fmT8
Mobile spectrum and network evolution to 2025 slides coleago - 24 mar 21Coleago Consulting
A review for telecoms regulators and operators of key global developments, insights, trends, and best international practices, to inform future spectrum policy and management and operator strategies.
Vodafone strategic management analysis and business analysis vodafone strategy analysis, poster five forces analysis, porter five forces analysis,competitor analysis,swot nalysis,external and internal environment analysis
Had the pleasure to deliver the key note presentation at Informa's 3G, HSPA & LTE Optimization conference in Prague. Great event with many very important presentations.
Mobile Network Infrastructure Sharing - Industry Overview & Coleago's ApproachColeago Consulting
Coleago's experts provide an overview for CxOs about mobile network infrastructure sharing, including:
- Status, trends and drivers
- Potential solutions, benefits and risks.
- Approach, methodology, deliverables and timescales.
- Database of network sharing deals.
Innovation Portfolio Management and Governance | Accentureaccenture
With innovation investments increasing, it's critical to invest in future potential and have a balanced innovation portfolio management strategy. Learn more.
Mvno Mvne Indentifying New Business OpportunitiesComarch
This presentations shows the possible categories of MVNO operators, various deployment models and the advantages of both becoming an MVNO operator and hosting an MVNO on your network. You can learn how Comarch responds to the market need of a perfect MVNO solution and find out why you should seek business in this area.
Technology Vision 2022: Communications Industry | Accentureaccenture
Accenture's Technology Vision 2022 for the Communications industry details the key building blocks of the Metaverse Continuum that every CSP needs to know. accntu.re/3l8fmT8
Mobile spectrum and network evolution to 2025 slides coleago - 24 mar 21Coleago Consulting
A review for telecoms regulators and operators of key global developments, insights, trends, and best international practices, to inform future spectrum policy and management and operator strategies.
Vodafone strategic management analysis and business analysis vodafone strategy analysis, poster five forces analysis, porter five forces analysis,competitor analysis,swot nalysis,external and internal environment analysis
University of Cape Town Graduate School of Business Research Seminar What is...Graham Sinclair
What is the State of Sustainable Investment in Africa?
with Graham Sinclair
This presentation will analyze the current state of sustainable institutional investment in Africa in 2012, and point to pressing research questions faced by practitioners. It will also describe a collaborative research project being conducted by AfricaSIF.org to map the marketplace in 2012.
Aggregating available information in 2011, the assets under management may be more than US$ 125 billion, making Africa a top 10 global marketplace for sustainable investment. Major emerging markets like South Africa, Morocco and Egypt, and frontier markets like Nigeria, Mauritius and Kenya represent new investable opportunities for global emerging markets investors, and African pension funds, banks and insurance companies looking for long term investments. South Africa has seen some major new developments, such as revised pensions regulation 28, voluntary initiatives such as CRISA, PRI and Carbon Disclosure Project, hosting COP17, carbon tax proposals and investment value chain projects, and the emergence of integrated reporting. The impact investing theme has attracted billions of assets from investors. But what is the impact on sustainable development? What has been learned by the Sustainable Returns project mapping the investment value chain in southern Africa, and the state of environmental, social and governance (ESG) integration?
In 2012, the inaugural AfricaSIF.org Marketplace Trends Report 2012 project will research, analyze and publish a report on the sustainable investment market size and dynamics in 54 countries in Africa. In parallel, for the first time, global SIFs are harmonizing their reporting approaches, so AfricaSIF.org will present an Africa report and contribute the Africa coverage into the global SIFs Trends Report in December 2012. The report will answer the question: how much sustainable investment is in Africa today, and what does it look like? The report is designed to offer a marketplace survey of the institutional investment industry in Africa focused on investments that in some way cover environmental, social and governance factors. The activities of portfolio investors, fund management industry, stock exchanges and other stakeholders will be covered, where relevant, to describe the marketplace. AfricaSIF.org Marketplace Trends Report 2012 project seeks to offer participants learnings on what is / is not being done in Africa, and the ongoing risks and opportunities in the context of economic development in Africa.
SinCo - http://www.sincosinco.com/sustainable-returns-project.php
AfricaSIF.org - http://www.africasif.org/marketplace-and-trends-report.php
Mobile Marketing Association South Africa AMPS 2012AB Mobile ReviewRaymond Buckle
Highlights of the MMA SA's Mobile Review of AMPS2012AB - sponsored by SilverstoneCIS.com
If this doesn't prove that nothing will get you closer to your consumers than mobile - nothing will!
Members of MMA SA will receive the full deck as part of their membership benefits. For more information contact us at MMASA.org or get in touch with SilverstoneCIS to take advantage of the power of the mobile medium.
Nothing gets you closer to your audience than mobile!
Monetization in the US and China: Where to InvestGGV Capital
In this presentation, GGV Capital Managing Partner Hany Nada analyzes the differences in the US and China advertising markets, areas of opportunity and other methods of monetization.
"마인드맵 하는 방법"
(How To Mindmap)
모두에게 사랑받는 마인드맵, 어떻게 써야 하는지, 언제, 무슨 용도로 써야할까요?
마인드맵의 방법, 규칙, 용도를 한 포스트에 정리했습니다.
창의적인 1%의 비밀노트, Beecanvas 페이스북페이지에서 만나보세요!
- http://facebook.com/beecanvas
슬라이드쉐어에서도 만나보실 수 있습니다.
- https://www.slideshare.net/BeeCanvas
License : CC BY-SA 2.0
--
사진 : https://flic.kr/p/2L5fS4
(mindmap 1: Biz plan)
License : CC BY-SA 2.0
원작자 플리커 http://flickr.com/photos/torres21/
사진 : https://flic.kr/p/6Vy17s
(prototype-mindmap) - how to use 6
원작자 플리커 : http://flickr.com/photos/8170698@N06/
사진 : https://flic.kr/p/8KqTs1
(Mindmap: coffee project) - how to use 7
원작자 플리커 : https://flickr.com/photos/doos/
참고 및 이미지
http://www.wikihow.com/Make-a-Mind-Map
http://en.wikipedia.org/wiki/Mind_map
Insights into the Potential for Mobile Media in Africa (By Andrew McHenry and...Jon Hoehler
This presentation is a collection of mobile media/advertising information that we have been exposed to over the past twelve months. Some data might be duplicated but from different periods of time.
This presentation’s intention is to provide a collective insight into the potential of Mobile media and mobile advertising in Africa based on information that is publicly available.
Mobile web in africa v2 - andrew june 17 finall j and aAndrew McHENRY
Hi Madan, please find the PDF if for Insights into Mobile Web in Africa if you would like to have us send you any of the slides as PPT's for you to use in your research for 2012 please let us know and we will send these slides to you as long as we are credited Jon & Andrew Mobile In Africa. Thanks!
Andrew
Insights into the Mobile Internet in AfricaJon Hoehler
The presentation is a collection of information, insights and stats around the mobile internet in Africa. Its purpose is to provide perspective on the mobile internet in Africa and its potential for growth.
Mobile Internet - Africa's Digital BackboneAdeyemi Fowe
A presentation at the University of Illinois Urbana-Champaign to the students in Faculty of Engineering on the state of the art of Mobile technology in Africa.., the hopes and what the future holds.
Mobile offers brands huge scope in Africa. The digital media potential is massive and allows marketers direct access to communities. Here is a collection of stats and insights collected by Mindshare South Africa and Deloitte Digital to highlight this massive potential.
The Smartphone Snapshot Showdown (Global Smartphone and Mobile Video Stats)Jon Hoehler
A Curated Presentation of Information, Data, Statistics, Analysis and Usage for Smartphones from around the world. Prepared By: @JonHoehler & @AndrewMchenry
Ericsson ConsumerLab: Bridging the Digital DivideEricsson
http://www.ericsson.com/thinkingahead/consumerlab
Ericsson has released its first regional consumer insight report focusing on trends and analysis of the mobile ecosystem in Sub-Saharan Africa.
Recommendation for mobile companies to win in mea regionSarfaraz Syed
This is Based on my research . Hope it Helps in understanding the potential of the MEA region to telecom entities and in this fast paced world , where the next growth going to come from >
South Africa isn't just Africa’s biggest economy, it’s also home to some seriously impressive mobile internet statistics.
Our report looks at everything mobile internet-related - from social media to education, banking to e-commerce. It's hard not to be impressed by how quickly mobile has built new opportunities for locals, and also businesses looking to enter South African market.
Producing and Monetising Mobile Applications for the West African mobile cons...takinbo
In this presentation, I present some of the opportunities that mobile technology avails developers and entrepreneurs and also show methods available for them to monetise their mobile services.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024
Insights into Mobile Telecoms in Africa
1. INSIGHTS INTO MOBILE
TELECOMS IN AFRICA
A CURATED STATISTICS, CHARTS, GRAPHS AND OBSERVATIONS
PRESENTATION BY @JONHOEHLER AND @ANDREWMCHENRY
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
2. PRESENTATION DISCLAIMER
• This presentation is a collection of mobile and internet data that we have been exposed to over
the past twelve months. Some data might be duplicated but from different periods of time.
• This presentation’s intention is to provide a collective insight into the Mobile
Telecommunications Landscape in Africa based on information that is publicly available.
• The views, analysis and commentary in the presentation are purely the thoughts of the
presentation contributors using the information at our disposal to draw conclusions and
provide insights.
• All sources where available have been credited.
• Data provided that has no source, or the source of the is unknown will be noted.
• Some sources may represent conflicting data so that should be taken into account when
reading through and comparing the data provided.
Above all please enjoy the presentation and the data, insights and analysis that have
been provided. Should you have any questions, queries, comments, suggestions and
criticism about the presentation please don’t hesitate to make contact.
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
3. BEFORE WE BEGIN, A BIG THANK YOU….
We would like to thank everyone who assisted in the preparation of the
data and presentation as a whole. A shout out should always go to the
actual research houses, mobile players and sources who produced some
awesome information about Mobile in Africa that allowed us to create
this presentation. Without this data we would not be able to tell our
story about the amazing opportunities that exist in the mobile telecoms
sector across Africa.
A big thank you also goes out to Arthur Goldstuck (MD, World Wide
Worx) and Brett St.Clair (Head of Mobile, Google SA) for their invaluable
contributions, thoughts and insights which assisted us in preparing this
presentation.
Andrew and Jon
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
4. PRESENTATION THEMES
GLOBAL PERSPECTIVE BEARER USAGE DATA
AFRICAN SUBSCRIBER MOBILE AND FIXED
NUMBERS BROADBAND
HANDSETS AND REVENUE AND ARPU
DEVICES INFORMATION
MOBILE ADVERTISING FORECASTS
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
5. “According to the GSMA, Africa is
now the world's second largest
mobile market by connections after
Asia, and the fastest growing mobile
market in the world.”
GSMA AFRICAN OBSERVATORY REPORT (SEPT 2011)
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
9. THE ECONOMIC GROWTH POTENTIAL OF AFRICA
According to the GSMA Africa Mobile
Observatory 2011 Report:
In Africa, mobile penetration will reach
649 million connections in Q4 2011,
having first exceeded 50% mobile
penetration in 2010.
Over the past five years, the number of
subscribers across Africa has grown by
almost 20% each year and is set to
reach more than 735 million by the end
of 2012
The mobile ecosystem in Africa
currently generated approximately
US$56 billion or 3.5% of total GDP, with
mobile operators alone contributing
US$49 billion.
GSMA's report found that there was
major untapped potential on the
continent with 36% of Africans within
the 25 largest African mobile markets
currently having no access to mobile
Source: The Economist
http://www.economist.com/node/21541008 services.
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
10. LETS START
GLOBALLY
BEFORE WE
LOOK LOCALLY
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
11. HOW BIG IS THE
MOBILE AUDIENCE?
Image: peopleareamazing.net/
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
12. MOBILE-CELLULAR SUBSCRIPTION
PER 100 INHABITANTS 2011*
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
13. GLOBAL MOBILE-CELLULAR SUBSCRIPTIONS
TOTAL AND PER 100 INHABITANTS 2001-2011*
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
14. GLOBAL MOBILE-CELLULAR SUBSCRIPTIONS
TOTAL AND PER 100 INHABITANTS 2001-2011*
Source: ITU Statistics
http://www.itu.int/ict/statistics
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
15. MOBILE SUBSCRIBERS and TABLET AND
SMARTPHONE USERS vs. OTHER MARKETS
Chart via: businessinsider.com (June 2011)
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
16. GLOBAL CONNECTED DEVICES SHIPMENTS
Source: http://techcrunch.com/2011/02/10/meeker-mobile-slides/
Matt Murphy / Mary Meeker – Top Mobile Internet Trends Presentation – 02/10/2011
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
17. SMARTPHONES SURPASSED FEATURE PHONE
SHIPMENTS IN W. EUROPE (Q2:10) / USA (Q1:11)
Source: Mary Meeker – Internet Trends Presentation – 18 October 2011
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
18. GLOBAL SMARTPHONE VS.
MOBILE PHONE SUBSCRIBERS, 2011E
Source: Mary Meeker – Internet Trends Presentation – 18 October 2011
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
19. THE DIGITAL DIVIDE (PER CAPITA)
Source: Tomi Ahonen (Almanac 2011)
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
20. NOW LETS
LOOK
LOCALLY
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
21. MOBILE CONNECTION AND
SUBSCRIBER NUMBERS
ACROSS AFRICA
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
22. TOP 25 AFRICAN MOBILE COUNTRIES AND TOTAL
MOBILE CONNECTIONS (2011 YTD)
SOURCE: GSMA AFRICA MOBILE OBSERVATORY REPORT, SEPT 2011
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
23. BREAKDOWN OF THE MOBILE CONNECTIONS (2011, Q3, MILLION)
SOURCE: GSMA AFRICA MOBILE OBSERVATORY REPORT, SEPT 2011
The top 25 African Mobile countries represent > 91%
of the Total African Connections in 2011
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
24. MOBILE PENETRATION IN THE TOP 25 AFRICAN
MOBILE COUNTRIES (2010 Q4, % PENETRATION)
In the Top 25 Countries, four countries (Libya, South Africa, Morocco and
Tunisia) have penetration rates over 100% highlighting the extensive use of
multiple SIMs by mobile users in Africa.
A report by Buddecomm estimated that 20-25% of the active connections
in both Egypt and South Africa can be attributed to second handsets or
SIMs.
In DRC, connectivity problems between networks and coverage limitations
have also prompted subscribers to use multiple SIM cards to switch
between operators.
SOURCE: GSMA AFRICA MOBILE OBSERVATORY REPORT, SEPT 2011
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
25. THE TOP 25 AFRICAN MOBILE COUNTRIES MARKET SIZE
AND GROWTH RATES BY CONNECTIONS (2010 Q4)
SOURCE: GSMA AFRICA MOBILE OBSERVATORY REPORT, SEPT 2011
Over the past 5 years, every the Top 25 countries have experienced double-digit annual growth in
connections with 21 of the 25 countries seeing growth of over 30% CAGR from 2005 to 2010
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
26. PREPAID AND POSTPAID CONNECTION SHARE FOR THE
TOP 25 AFRICAN MOBILE COUNTRIES (Q2, 2011, %)
SOURCE: GSMA AFRICA MOBILE OBSERVATORY REPORT, SEPT 2011
96% of mobile connections in Africa are PREPAID
compared to 52% in Europe and 82% in Latin America.
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
27. TELECOMS REVENUES
ACROSS AFRICA (ARPU)
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
28. "The real challenge for African telecoms operators,
then, is not to find increasingly ingenious ways to
improve their margins, but rather to find even more
ingenious ways to get customers to increase their
phone budgets. The only way to do that, is to
increase the financial means of customers, putting
the ball squarely in the court of economic growth."
Arthur Goldstuck – MD, World Wide Worx
Forbes - Telcos for Africa: the numbers that matter
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
29. AVERAGE REVENUE PER USER ON FOUR OF THE
MAJOR MOBILE NETWORK OPERATOR GROUPS IN AFRICA
Territories in Africa: 5
Subscriber Base: 43.5 Mil
ARPU per Month: R55,6 (US$ 6,97*)
Source: Sept ’11 Results
Territories in Africa: 17
Subscriber Base: 48.4 Mil
ARPU per Month: US$7.3
Source: Sept ’11 Results
Territories in Africa: 17
Subscriber Base: 111,5 Mil
ARPU per Month: US$7.98*
Source: Sept ’11 Results
* Amount with Rand conversion to Dollars Territories in Africa: 7
included so quoted figure may vary due to Subscriber Base: 17.2 Mil
exchange rate
NOTE: Other MNO groups were not ARPU per Month: US$4.9*
included due to lack of data Source: Sept ’11 Results
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
30. AVERAGE REVENUE PER USER (ARPU) FOR
SELECTED MARKETS (US$, 2007-2011)
SOURCE: GSMA AFRICA MOBILE OBSERVATORY REPORT, SEPT 2011
Revenue Per User is on the decline across the continent due to numerous factors including for example price
competition, exchange rate fluctuations and lower purchasing power of mobile subscribers.
Fighting for the share of a consumers spend for mobile services has become increasingly more challenging.
Value Added Services amongst other things will help to stimulate an increase in ARPU
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
31. COMPARISON OF THE COST OF MOBILE SERVICES FROM SELECTED
AFRICAN COUNTRIES AND SELECTED OECD COUNTRIES (US$ PPP)
(PPP = Purchasing Power Parity)
(OECD = Organisation for Economic Co-operation and Development) SOURCE: GSMA AFRICA MOBILE OBSERVATORY REPORT, SEPT 2011
The Cost of Mobile Services across Africa given the purchasing power of
subscribers is still extremely high compared to other global markets
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
32. TOTAL MOBILE REVENUES BY SERVICE FOR
SELECTED COUNTRIES (US$ BILLION, 2010)
SOURCE: GSMA AFRICA MOBILE OBSERVATORY REPORT, SEPT 2011
Across Africa, voice services dominate mobile usage and operator revenues.
South African and Nigerian voice services represented 85% and 93% of
operator revenues respectively in 2010.
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
33. MOBILE AND FIXED
INTERNET ACROSS AFRICA
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
34. GLOBAL MOBILE DATA STATISTICS
21.1 %
By 2015, Nokia Siemens projects
that mobile users will use this much
of their mobile data on “mobile
web/other data”.
400 PB (petabyte)
The amount of mobile data traffic
per month in the second quarter of
2011.
20 %
The amount of mobile data traffic
generated by the top 1% of mobile
data subscribers.
1.2 BILLION
The number of active mobile broadband
subscriptions worldwide in 2011.
Source: http://royal.pingdom.com/2011/12/07/the-mobile-web-in-numbers/
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
35. GLOBAL MOBILE WEB BROWSING
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
36. GLOBAL MOBILE WEB BROWSING
The percentage of handsets shipped globally in 2011 that will include some
85 % form of web browser
The number of different types and versions of mobile web browsers in use
60
on mobile handsets.
Estimate of the number of distinct web-capable mobile device models out
6,500
there.
The position of web browsing, behind messaging and apps, in a
3
comparison of share of active smartphone usage.
11.7% The percentage of web users in China that exclusively use a mobile device
to access the web.
140 MILLION Number of people that used the Opera Mini browser in October 2011.
86.2 BILLION Number of pages served By Opera Mini
12,7 PETABYTES The amount of operator data that was compressed for Opera Mini users.
6.95 % Mobile’s share of global web browsing stats in November 2011.
Gartner predicted that the mobile web will be bigger than the desktop
2013
web by then.
97.17 % Google’s share of all mobile search in November 2011.
Source: http://royal.pingdom.com/2011/12/07/the-mobile-web-in-numbers/
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
38. FIXED (WIRED)-BROADBAND SUBSCRIPTIONS
PER 100 INHABITANTS 2007-2011*
Source: ITU Statistics
http://www.itu.int/ict/statistics
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
41. SNAPSHOT FROM MARCH 2011
MOBILE VS INTERNET USAGE IN AFRICA
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
42. 35% Y/Y GLOBAL MOBILE 3G SUBSCRIBER GROWTH TO
936MM (17% OF ALL MOBILE SUBSCRIBERS), Q2:11
Source: Mary Meeker – Internet Trends Presentation – 18 October 2011
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
43. 2G AND 3G NETWORK PENETRATION IN THE TOP 25
AFRICAN COUNTRIES (Q2, 2011)
SOURCE: GSMA AFRICA MOBILE OBSERVATORY REPORT, SEPT 2011
The diagram above highlights the extent to which the mobile industry has invested in Africa,
8 countries in the Top 25 have deployed extensive GSM networks such that over 90% of the
population have mobile coverage. 3G services currently cover 52% of the population in
South Africa and are expected to reach 85% of the population by 2013.
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
44. INCREASING UNDERSEA CABLE INFRUSTRATURE
“PROVIDING CONNECTIVITY FOR AFRICA”
THE CHALLENGE
ENSURING THE CAPACITY
FROM THE UNDERSEA
CABLES FINDS ITS WAY TO
THE AVERAGE MOBILE
INTERNET USER
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
45. Internet Access in SA 2010, World Wide Worx
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
46. AFRICA, MOBILE AND FIXED BROADBAND
CONNECTIONS (2010-2016)
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
47. ESTIMATED FIXED AND MOBILE BROADBAND PENETRATION
IN THE TOP 25 AFRICAN MOBILE COUNTRIES (%)
SOURCE: GSMA AFRICA MOBILE OBSERVATORY REPORT, SEPT 2011
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
48. THE GROWTH OF MOBILE DATA USAGE
BY AFRICAN MOBILE YOUTH
According the Mobile Youth 2010 Report
South Africa has 27 Million mobile youth owners
$1.3 Billion will be spent on data usage by 2012
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
49. HANDSETS AND DEVICE
USAGE ACROSS AFRICA
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
50. "Feature Phones still dominate African Ecosystem, but with
the proliferation of low cost Chinese Smartphones like sub
$50 Android devices entering the market at a rapid rate, we
will see more African subscriber getting online and taking
part in the global economy. This means more m-commerce
and more m-advertising. These devices are Africa's first rich
media connected devices which will be used to drive product
sales, cost savings, communications and entertainment for
SME's in Africa”
Brett St.Clair
Head of Mobile, Google SA
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
51. GLOBAL SMARTPHONE STATS
5.9 BILLION The estimated number of mobile subscriptions worldwide in 2011.
13 % The smartphone share of all mobile handsets in use worldwide.
78 % The % of worldwide mobile data traffic that is consumed by smartphones.
Number of mobile devices sold to end users in 2010, an
1.6 BILLION increase of almost 32% compared to the year before
19 % The percentage of worldwide mobile devices sold that were smartphones
472 MILLION Number of smartphones estimated to be sold worldwide in 2011.
982 MILLION Estimated number of smartphones to be sold in 2015.
The number of people worldwide who have a mobile phone but that do not
50 MILLION have electricity at home. In other words, mobile access has further reach
than electricity.
Source: http://royal.pingdom.com/2011/12/07/the-mobile-web-in-numbers/
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
52. Infograph by: @Ivanisawesome
http://afrographique.tumblr.com
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
53. RESEARCH AND SURVEY DATA
http://www.ourmobileplanet.com/
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
54. RESEARCH AND SURVEY DATA
SOUTH AFRICAN INFOGRAPH
MOBILE USAGE SURVEY
www.mobileinsights.co.za
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
55. AFRICA’S POWER MOBILE USERS
FEATURE PHONE USER vs SMARTPHONE USER
Source: http://www.ibm.com/smarterplanet/global/share/19jan2012/mobile_africa/
Date: Jan 2011
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
56. SMARTPHONE CONNECTIONS AS PERCENTAGE OF MOBILE
CONNECTIONS IN SELECTED AFRICAN COUNTRIES (2009-2014)
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
57. THE FUTURE COST OF HANDSETS
AVERAGE SELLING PRICE (ASP) AND MINIMUM SELLING
PRICE (MSP) FOR HANDSETS BY FEATURE SET 2009-2015
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
58. HUAWEI IDEOS – ANDROID SMARTPHONE FOR AFRICA
HUAWEI SMARTPHONE
ANDROID 2.2 (FROYO) OS
FULL TOUCH SCREEN
200,000 HANDSETS SHIPPED
2,000 ACTIVATIONS PER DAY
“ANDROID OS IS THE FASTING GROWING OS PLATFORM ON THE
INMOBI MOBILE ADVERTISING NETWORK IN KENYA (MARCH 2011)”
SUBSIDIZED COST: KS 8,499 or $95.00
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
59. HUAWEI IDEOS – ANDROID SMARTPHONE FOR AFRICA
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
60. TIGO GHANA – FACEBOOK PHONE BY MI-FONE
PHONE FEATURES INCLUDE:
Camera Qwerty keypad
Email access Fm radio
Memory Card slot Java
Big 2inch screen 64 Midi Ringtone / MP3
PACKAGE INCLUDE:
2Ghc airtime and 1GB of data for 30 days.
RETAIL PRIZE: Ghc49.99 (± US$ 32)
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
61. MI-FONE, A PHONE FOR AFRICA!
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
62. VODACOM SA HANDSETS (SEPT ‘2011)
IPHONE, BLACKBERRY AND ANDROID DEVICES ON THE NETWORK
Source: Mybroadband
http://mybroadband.co.za/news/cellular/39797-smartphone-war-latest-vodacom-stats.html
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
63. THE IMPACT OF OPERA MINI
BROWSER IN AFRICA
THE STATE OF THE MOBILE
WEB REPORTS JUNE 2011
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
64. OPERA MINI AFRICA SNAPSHOT
SPOTLIGHT ON AFRICA
• The top 10 countries using the Opera Mini browser in this region are Nigeria, South Africa, Kenya, Ghana, Sudan,
Zimbabwe, Tanzania, Ethiopia, Zambia and Morocco.
• Some numbers:
• From June 2010 to June 2011, page views in the top 10 countries of Africa increased by 187%, unique users
increased by 184% and data transferred increased by 199%.
• Growth rates in Africa: Zimbabwe and Morocco lead the top 10 countries of the region in terms of page view
growth (4964.8 % and 1598.4 %, respectively).
• Zimbabwe and Ethiopia lead the top 10 countries of the region in growth of unique users (4483.3 % and 989.5
%, respectively).
• Zimbabwe and Morocco lead the top 10 countries of the region in growth of data transferred (3449.7 % and
1385.9 %, respectively).
• Zimbabwe leads the top 10 countries of the region in page views per user, with each user browsing 713 pages
on average each month.
• Among the countries of Africa, the most popular sites include Facebook, Google, YouTube, Yahoo and Wikipedia.
• We looked at the top 10 handsets used in each of the top 10 African countries. Out of the 100 total handsets listed, 89
of them were Nokia, 7 of them were Samsung, 1 was a Sony Ericsson, 1 was an Alcatel, 1 was an Apple and 1 was an
LG.
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
66. OPERA MINI AFRICA SNAPSHOT
TOP HANDSETS USING THE OPERA MINI BROWSER
COUNTRY RANKING
RANK HANDSETS
SOUTH
NIGERIA EGYPT KENYA GHANA SUDAN ZIMBABWE TANZANIA ETHIOPIA ZAMBIA MOROCCO
AFRICA
1 Nokia 5130 XpressMusic 2 1 2 2 4 2 1 1 2 3 2
2 Nokia 2700c 1 2 3 3 1 1 2 2 1 4 6
3 Nokia 2330c 8 3 7 1 2 5 3 3 6 2
4 Nokia 2690 4 7 8 4 7 7 4 4 8
5 Nokia C3 9 4 1 7 6 9 10 10 1
6 Nokia 6300 6 8 4 8 6 3 6 10
7 Nokia 2730c 4 6 6 5 7
8 Samsung SGH-E250 10 4 1
9 Samsung SGH-E250i 5 5 7
10 Nokia 3110c 5 8 5
11 Nokia X2 9 5 4
12 Nokia 6303i Classic 9 7 3
13 Nokia N70 3 8 10 9
14 Nokia N72 7 3
15 Nokia 2680s 9 7 9
16 Nokia X2.01 3
17 Nokia 1680c 5
18 Nokia 2630 5
19 Nokia N73 8 8
20 Sony Ericsson K750i 5
SOURCE: OPERA MINI STATE OF THE MOBILE WEB REPORT | WEBSITE: http://www.opera.com/smw/ DATE: JUNE 2011
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
67. OPERA MINI AFRICA SNAPSHOT
KEY OBSERVATIONS
THE MOBILE WEB SITES THAT MOBILE
THE MOST POPULAR HANDSETS
OPERATORS SHOULD ALIGN WITH TO
ACCORDING TO OPERA MINI
DRIVE MOBILE DATA USAGE
SOCIAL NEWS AND
SEARCH
MEDIA UTILITY
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
68. COST EFFECTIVE DATA BROWSING
VIA OPERA MINI BROWSER
Through its data
compression technology,
browsing via the Opera
Mini browser allows for a
cost effective browsing
experience for a mobile
subscriber. In price
sensitive markets across
Africa, the Opera Mini
Browser is providing
users with a great user
experience as well as
data cost savings.
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
69. SOCIAL MEDIA VIA OPERA MINI
Page Views
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
70. Facebook Intern Paul Butler was interested in the locations of friendships, so he
decided to create a visualization of Facebook connections around the globe.
KEY OBSERVATIONS FOR AFRICA:
TRAFFIC CENTERED AROUND MAJOR CITIES
MAJOR TRAFFIC COUNTRIES INCLUDED SOUTH AFRICA
KENYA, NIGERIA, GHANA AND EGYPT
NEXT STEP: INCREASE TRAFFIC TO ZAMBIA, ZIMBABWE,
ANGOLA, GABON, SENEGAL
Source: Facebook | Website: http://tinyurl.com/facebookdatamap
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
71. THE FORECASTS ON THE
GROWTH OF MOBILE
SERVICES IN AFRICA
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
72. GLOBAL MOBILE CONNECTIONS BY REGION (Millions)
SOURCE: GSMA AFRICA MOBILE OBSERVATORY REPORT, SEPT 2011
“By Sept 2011, Africa contributed 11% (620 Mil) of all
global mobile connections, growing to a projected
12% (910 Million) in 2015”
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
73. TOTAL AFRICAN MOBILE CONNECTIONS AND PENETRATION RATE
FORECASTS (MILLION, % PENETRATION)
SOURCE: GSMA AFRICA MOBILE OBSERVATORY REPORT, SEPT 2011
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
74. MESSAGING USERS IN AFRICA (2009-2014)
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
75. MOBILE BROABAND CONNECTIONS IN AFRICA (FORECASTS)
With the growth predicted for Mobile
Broadband, Cisco estimates that by 2015,
sub-Saharan Africa will have more people
with mobile access than with access to
electricity at home.
SOURCE: GSMA AFRICA MOBILE OBSERVATORY REPORT, SEPT 2011
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
76. MOBILE VALUE ADDED SERVICES
REVENUE IN AFRICA 2008 - 2014
FACT: MOBILE SUBSCRIBERS IN AFRICA ARE BECOMING MORE
AWARE OF WHAT THEIR MOBILE DEVICES CAN DO! AS MORE
VALUE ADDED SERVICES (SMS, MMS, WAP ETC) BECOME
AVAILABLE, SUBSCRIBERS WILL ENGAGE & INCREASE
Source: Informa Telecoms and Media
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
77. MOBILE ADVERTISING
ACROSS AFRICA
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
78. INMOBI MOBILE ADVERTISING NETWORK
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
79. BUZZ CITY MOBILE ADVERTISING NETWORK
Source: The Buzz City Report (October 2011)
http://www.buzzcity.com/l/reports/The-BuzzCity-Report-Oct2011.pdf
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
80. GOOGLE ADMOB MOBILE ADVERTISING NETWORK
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
81. INFO SNAPSHOTS AND CASE
STUDIES FROM TERRITORIES
ACROSS AFRICA
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
85. SOUTH AFRICAN BROADBAND MARKET
VODACOM 4.1 million smartphones (Sept ’11)
MTN 2.6 Million smartphones (June ’11)
CELL C Unconfirmed (Estimated: 400,000)
8TA Unconfirmed (Estimated: < 5,000)
http://mybroadband.co.za/news/broadband/38927-sas-broadband-battle-latest-figures.html
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
86. Internet Access in SA 2010, World Wide Worx
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
87. CURRENT AND INTENDED USAGE OF SOCIAL MEDIA AND
INTERNET ON THE PHONE IN SOUTH AFRICA
Source: Mobility 2011, World Wide Worx
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
88. AFRICA - MOBILE GOVERNMENT READINESS INDEX
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
89. AFRICA - EXAMPLES OF MOBILE GOVERNMENT PROJECTS
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
90. AFRICA’S BEST MOBILE
MONEY CASE STUDY
PRODUCT PENETRATION REVENUE GENERATION
• 82.4 % of Safaricoms Customer Base • M-PESA Revenue up 49.3% to Kshs.7.9 bn
• M-PESA Customer Case: 14,9 million • Kshs. 314 bn ($3.15bn) worth of transactions
• Over 32,000 agents moved between April-September 2011
Source: Safaricom Half Year Results, Nov 2011 http://tinyurl.com/cvxbfwb
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
91. AFRICA’S MOST POPULAR
IM CHAT PLATFORM
OVERVIEW: MXit offers free mobile internet based instant messaging, allowing users to
send and receive one-on-one text and multimedia messages to and from other users and
talk in chat rooms.
MXit operates across 128 countries
128 (Including: Malaysia, Kenya, India, Indonesia,
UK, US, Nigeria, Brazil, France, Germany,
44 MILLION MXit’s Global User Base
MXit users currently send 22-billion
22 BILLION messages a month
An average MXit user spends 45 hours
45 HOURS month on the service
MXit is available on the major Mobile
PLATFORMS platforms: Android, iOS, Java ME,
BlackBerry OS and Windows Mobile
Daily Activations: Estimated 45k to 50k
50,000
new registered user accounts per day
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
92. By 2013, mobile phones will
overtake PC’s as the most common
web access device worldwide
(Source: Merrill Lynch)
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
93. For further information and insights into Mobile
Telecoms in Africa, feel free to make contact:
JONATHAN HOEHLER ANDREW McHENRY
EMAIL: Jonathan@starfishmobile.com EMAIL: andrewmchenry65@gmail.com
TWITTER: @JonHoehler TWITTER: @andrewmchenry
SKYPE: jonhoehler SKYPE: andrewmchenry1
MOBILE: +27 (0) 83 712 2534 MOBILE: +27 (0) 78 613 7090
BLOG: jonhoehler.posterous.com
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
94. " 'Hoehler and McHenry' are shaping up to be a
legendary team. They are among a rare breed
of observers who not only have an implicit
understanding of the key numbers, but are able
to give them a context that makes them
meaningful.”
Arthur Goldstuck
MD, World Wide Worx
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
95. "Jonathan Hoehler and Andrew McHenry are two of the worlds
leading African Mobile and Telecoms experts who have joined
forces to resolve a major problem with the Mobile Research in
Africa which is very fragmented and has varying degrees of
accuracy. They have done a phenomenal job to consolidate the
information and provide real insight into worlds fastest
growing Mobile sector”
Brett St.Clair
Head of Mobile, Google SA
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011
96. PRESENTATION COLLABORATORS
Jonathan Hoehler With almost 8 years of experience in the mobile telecoms space in Africa with Starfish Mobile
International Inc, Jonathan has been exposed to many the possibilities that are present in mobile
telecoms in Africa.
Having started at Starfish Mobile in early 2004, Jonathan has moved from the mobile content
department through to the position of Head of Operations in 2006. In 2008, Jonathan was appointed to
the position of Chief Technical officer of Starfish Mobile International.
Now in 2011 with the added role of business development at Starfish Mobile, Jonathan is exploring new
business and revenue generating opportunities across the African Continent. With in-country
experience in Nigeria, Ghana, Uganda, Tanzania, and Congo DRC to name but a few, Jonathan and the
Starfish Mobile team are uniquely positioned to execute the opportunities in the continent that range
from traditional SMS Mobile Marketing and Content Services through to mobile portals, applications,
ecosystems, and advertising.
Andrew McHENRY Former Head of Mobile and Content for GARMAP, with the overall responsibility of running the Garmap
Mobile and Content departments. Having started in March 2008 we have grown our Garmap for Mobile
Navigation install base from only a few thousand to 150+ in South Africa only.
Prior to joining Garmap I was employed for five years working at Leaf International Communication,
having spent two years heading up Leaf’s African expansion, selling to mobile operators and partners in
sub-Saharan African. Before I took on the African expansion role I was Leaf’s executive account manager
on the MTN account looking after the http://www.mtnloaded.co.za portal, at time it was the largest
mobile portal in Africa with over one million subscribers.
With twenty years experience in the information technology industry, spanning software, hardware and
custom application development. Having held positions of sales and marketing manager for Packard Bell
NEC South Africa, and spearheaded the launching of NEC Direct. Before joining NEC I was a founding
member of Aqua Online with the position marketing manager. With overall experience within the ITC
industry including international expertise, having spent nine years in North America and two years in
Europe holding various management positions in channel sales, corporate sales, telesales and product
management.
#MOBILEINAFRICA INSIGHTS INTO MOBILE TELECOMS IN AFRICA DECEMBER 2011