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2014 STEM Educator Academy 
Insights in IP Strategy 
Dipanjan (DJ) Nag, Ph.D., MBA, CLP, RTTP 
President and CEO, IP Shakti, LLC 
Adjunct Faculty, Rutgers University 
Visiting Professor, Shizuoka University
Moving from Manufacturing to Knowledge Economy 
Li Keqiang Premier of China said that “China's economy is at a critical stage of 
moving from middle and high speed growth to middle and high-end level, whilst 
innovation plays the supporting role. Chinese government have placed the 
innovation-driven at a more prominent position, increasingly strengthened 
technological and institutional innovation, untied entrepreneurs and market 
players by streamline administration and institute decentralization, and inspired 
the innovational creativity of the whole society.”
Adopting Open Innovation 
Creating a Public – Private partnership that is build on 
- Trust 
- Sharing 
- Bayh-Dole worked! 
Most pharmaceutical innovations are based on university innovation 
Most ecosystems have focal point on Universities 
- MIT/Harvard 
- Standford 
- A-Star
Platforms for Open Innovation and Collaboration 
Innocentive model 
NineSigma model 
Patent evaluation models 
- USPTO collaboration 
- Article One partners
Manufacturing vs. Innovation 
IBM licenses its Intellectual Property with a 90%+ EBITDA! 
- Gross revenues of >$1B 
Do you want to be in manufacturing? 
Is your innovations ecosystem well supported? 
Policies for sharing 
- Incentives work 
- The “millionaire graduate student”
Is Poland ready? 
Large population of highly educated work force 
Rich tradition of R&D 
Rich tradition of manufacturing 
Building “innovation ecosystems” 
- Needs to have technology focus
Building an Innovation Based Economy 
Entrepreneurship 
Public Private 
Partnership 
Policy and protection
Google Model for Innovation 
- Continuous improvement in infrastructure – reduced heat in datacenters 
- Radical innovations such as Google glass and driverless cars 
- Provides 20% Bench-time 
Google was innovating but not owning a lot of patents 
- IBM has >70,000 patents 
- Acquisition of large portfolios of IP 
- Motorola Mobility 
- More of a defensive strategy for IP
Tesla Model for Open Innovation 
Encouraging others to adopt a standard 
- Helps Tesla in a big way 
- They want to be perceived as a leader in innovation for alternative energy 
- FRAND / RAND licensing
Startups – The Valley of Death
Valley of Death
Key Take Aways 
Role of the Government 
- The government has to step in with programs to promote IP protection 
- Highest risk investment are typically made by the government 
- Supporting startups 
Role of private sector 
- Creating long lasting relationship with universities 
- Building products which are more based on innovation 
- Moving away from low margin manufacturing
Key Take Aways 
Role of University 
- Focusing on translational research 
- Building / relying on technology commercialization 
- Continue to build on basic research competencies

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Insights for IP Strategy - Poland Oct 2014

  • 1. 2014 STEM Educator Academy Insights in IP Strategy Dipanjan (DJ) Nag, Ph.D., MBA, CLP, RTTP President and CEO, IP Shakti, LLC Adjunct Faculty, Rutgers University Visiting Professor, Shizuoka University
  • 2.
  • 3.
  • 4. Moving from Manufacturing to Knowledge Economy Li Keqiang Premier of China said that “China's economy is at a critical stage of moving from middle and high speed growth to middle and high-end level, whilst innovation plays the supporting role. Chinese government have placed the innovation-driven at a more prominent position, increasingly strengthened technological and institutional innovation, untied entrepreneurs and market players by streamline administration and institute decentralization, and inspired the innovational creativity of the whole society.”
  • 5. Adopting Open Innovation Creating a Public – Private partnership that is build on - Trust - Sharing - Bayh-Dole worked! Most pharmaceutical innovations are based on university innovation Most ecosystems have focal point on Universities - MIT/Harvard - Standford - A-Star
  • 6. Platforms for Open Innovation and Collaboration Innocentive model NineSigma model Patent evaluation models - USPTO collaboration - Article One partners
  • 7. Manufacturing vs. Innovation IBM licenses its Intellectual Property with a 90%+ EBITDA! - Gross revenues of >$1B Do you want to be in manufacturing? Is your innovations ecosystem well supported? Policies for sharing - Incentives work - The “millionaire graduate student”
  • 8. Is Poland ready? Large population of highly educated work force Rich tradition of R&D Rich tradition of manufacturing Building “innovation ecosystems” - Needs to have technology focus
  • 9. Building an Innovation Based Economy Entrepreneurship Public Private Partnership Policy and protection
  • 10. Google Model for Innovation - Continuous improvement in infrastructure – reduced heat in datacenters - Radical innovations such as Google glass and driverless cars - Provides 20% Bench-time Google was innovating but not owning a lot of patents - IBM has >70,000 patents - Acquisition of large portfolios of IP - Motorola Mobility - More of a defensive strategy for IP
  • 11. Tesla Model for Open Innovation Encouraging others to adopt a standard - Helps Tesla in a big way - They want to be perceived as a leader in innovation for alternative energy - FRAND / RAND licensing
  • 12. Startups – The Valley of Death
  • 14. Key Take Aways Role of the Government - The government has to step in with programs to promote IP protection - Highest risk investment are typically made by the government - Supporting startups Role of private sector - Creating long lasting relationship with universities - Building products which are more based on innovation - Moving away from low margin manufacturing
  • 15. Key Take Aways Role of University - Focusing on translational research - Building / relying on technology commercialization - Continue to build on basic research competencies