5. Importance of Innovation to Companies*
20%
80%
Companies say it is important... But Few Feel Good at it
In reality, find it
unimportant
4%
96%
In reality, good at
innovation
* Based on 1993 study of
American Companies
6. Left and Right Side Brain Thinking
Left Brain
Symbols
Words
Logic
Judgement
Mathematics
Speaking
Right Brain
Sensory Images
Dreaming
Feeling
Intuition
Visualisation
17. «Problems cannot be solved by thinking
within the framework within which the
problems were
created»
Albert Einstein
18. Creativity Exercise
Ping pong
ball
Tube with
diameter 2mm
wider than ball
Tube cemented
into ground
Objective:
Remove the ball
from the bottom of
the tube without
damaging the
tube, ball or
ground
21. The path for managers is clear…
«When they care about organizational survival, they need
to care about innovation. When they care about
innovation, they need to care about creativity. When
they care about creativity, they need to care about
intrinsic motivation.
It’s almost like a Natural Law.»
Jurgen Apello – Management 3.0
22. «What can I do to help you do your
best work?»
Scott Berkun
27. Six Tips To Help You Enhance Innovation
1. Open Your Mind - Have one new experience every day;
no matter how small. New experiences stimulate the brain
and help you make new and original connections; critical
for boosting breakthroughs.
2. Diversify - Involve others in your problem-solving efforts
who bring a different perspective or cultural experience
than yours.
3. Mental Floss – Relax; Stress, exhaustion, boredom and
even pain can block our pathways to creativity.
4. Stop Looking For the Right Answer - Look for many right
answers.
5. Discover Your Creative Rhythm - Start paying attention
to when you get your best ideas.
6. Health Makes Wealth - Regular exercise not only benefits
your body, it boosts brain performance as well.
Innovative Thinking: Six Simple Secrets by Padi Selwyn,
M.A.