This document provides an overview of an innovation management foundations course. The course is targeted towards individuals with little experience in innovation management concepts, processes, and program development who are frustrated by a lack of organizational innovation processes. The course objectives are to provide students with an understanding of innovation management concepts, processes and models, and tools to implement innovation management. The course syllabus covers introduction to innovation management concepts, innovation management process models, and innovation management tools.

1. Innovation Management Foundations
Course No. 103 – Innovation Management Concepts
Presented By:
Think For A Change

2. Course 103 – Innovation Management Concepts
Target Student Audience:
• Little to no experience with:
• Innovation Management Concepts
• Innovation Management Processes and Models
• Innovation Program Development
• Frustrated with:
• Lack of organizational processes to manage innovation efforts
• Lack of continuous source of ideas and/or empty innovation pipeline
• Lack of resources dedicated to innovation management
• Lack of tools, techniques and approaches for making innovation
management successful

3. Course 103 – Innovation Management Concepts
Course Objectives:
• At the conclusion of this training, the student should have:
• Working understanding of innovation management concepts
• In-depth understanding of innovation processes and available models
• Knowledge of available tools, techniques, document templates and
approaches to innovation management
“Innovation Management is about
the pursuit of ‘NEXT’ practices…”

4. Course 103 – Innovation Management Concepts
Course Syllabus:
Segment
Introduction to Innovation Management
One
Segment
Two Innovation Management Process Models
Segment
Three Innovation Management Tools
Quiz Review What You’ve Learned!

5. Segment Innovation Management
One Concepts

6. Innovation Management Concepts
Creativity vs. Innovation…A Refresher:
• Creativity: • Innovation:
• “The phenomenon • “The process of acting
whereby a person upon, or putting to use, a
becomes aware of an new concept or
idea or concept for combination of concepts
something new (a that creates new value
product, a solution, a and/or captures value in
work of art, etc.) that new ways.”
potentially has some kind
of value”

7. Innovation Management Concepts
Creativity vs. Innovation…A Refresher:
• Creativity: • Innovation:
• “The phenomenon whereby a • “The process of acting
person becomes aware of an upon, or putting to use, a
idea or concept for something
new (a product, a solution, a new concept or
work of art, etc.) that combination of concepts
potentially has some kind of that creates new value
value” and/or captures value in
new ways.”
Spending Money to Generate
Ideas
Spending Ideas to
Generate Money

8. Innovation Management Concepts
What Is Innovation Management?:
• Definition of Innovation Management:
• “The discipline of managing the processes of innovation.1”
• “Innovation management is focused on the systematic
processes that organizations use to develop new and
improved products, services and business processes. It
involves harnessing creative ideas from any source and
utilizing them to bring a steady pipeline of profitable new
innovations to the marketplace, quickly and efficiently.2”
____________________
1 Wikipedia.org
2 InnovationTools.com

9. Innovation Management Concepts
What Is Innovation Management?:
• Innovation Management Is A Business Discipline:
• Innovation is NOT a one-time event!
• Innovation is an integral management discipline on par with
other organizational business functions such as
marketing, sales, finance, HR and IT
• Innovation management leverages
processes, tools, techniques and approaches to bring
reliability, repeatability and consistency to the creation of
innovative new products and/or services

10. Innovation Management Concepts
What Is Innovation Management?:
Where Quality Management seeks “best practices…”
Innovation Management seeks “next practices…”

11. Innovation Management Concepts
What Is Innovation Management?:
Key Success Factors for Innovation Management:
1. Engaged Executive Leadership
2. Effective and Efficient Processes and Tools
3. Appropriate Amount of Resources
• Human, Financial, Time and Space
4. Disciplined Approach
• Business/Management Attention
• Execution

12. Segment Innovation Management
Two Process Models

13. Innovation Management Concepts
What Is Innovation Management?:
• Traditional Innovation Management Process:
• Discover
• Define
• Develop
• Deliver

14. Innovation Management Process Models
Foundational Innovation Management Process Map:

15. Innovation Management Process Models
Popular Innovation Management Models:
Stage-Gate Model®:
Stage-Gate, Inc. – http://www.stage-gate.com

16. Innovation Management Process Models
Popular Innovation Management Models:
New Product Development Lifecycle:
“Fuzzy Front End”
Problem Identification
Idea Generation
Idea Screening
“Messy Back End”
Development
Prototyping
Customer Need
Business Feasibility
Testing
Implementation
Commercialization
Pricing
Marketing
Launch
Distribution
Sunset Period
Extensions
Improvements
Maintenance
End of Life

17. Innovation Management Process Models
Popular Innovation Management Models:
DeSai Group Innovation Funnel™ Model:
The DeSai Group – http://www.desai.com

18. Innovation Management Process Models
Popular Innovation Management Models:
OVO Innovation “Innovate on Purpose™” Model:
OVO Innovation – http://www.ovoinnovation.com

19. Innovation Management Process Models
Innovation
Management Models
Developed by:
Think For A Change

20. Innovation Management Process Models
Innovation Management Timeline Model:

21. Innovation Management Process Models
Continuous Innovation Loop Model:

22. Innovation Management Process Models
Innovation Portfolio Management Model:

23. Innovation Management Process Models
Innovation Management Architecture Model:

24. Innovation Management Process Models
Innovation Management Program Implementation Model:

25. Segment Innovation Management
Three Tools

26. Innovation Management Concepts
Innovation Management Toolbox:
• Innovation Strategy & Alignment Roadmap
• Innovation Culture Survey/Assessment
• Innovation Maturity Guidance
• Innovation Resource Roster
• Champions
• Sponsors
• Guides
• Innovation Review Board
• Innovation Management RACI Chart
• Innovation Culture Change Management Plan

27. Innovation Management Concepts
Innovation Management Toolbox (cont’d):
• Metrics & Systems of Measurement
• Reward and Recognition Plan
• Innovation Performance Goals
• Operational Excellence
• Business Process Integration
• Idea Management Systems
• Innovation Financial Management
• Innovation Portfolio Management
• Knowledge Management
• Many, many more…

28. Innovation Management Concepts
Final Thoughts:
• Innovation Management is a distinct
business discipline designed to have a
direct influence on growth
• Innovation Management is NOT easy
• Innovation Management is primarily
process-driven
• Innovation Management needs four key
factors to ensure success:
1. Engaged Leadership
2. Effective/Efficient Processes
3. Sufficient Resources
4. Disciplined Approach
• Innovation Management is a repetitive
cycle of divergent and convergent
thinking and action

29. Demonstrate What You’ve
Quiz Learned!

30. Innovation Management Concepts
Quiz – Question 1:
Q1.
Innovation Management
describes an annual event held
when the organization needs
fresh ideas on new products or
services.
TRUE or FALSE?

31. Innovation Management Concepts
Quiz – Question 1:
Q1. A1.
Innovation Management FALSE!
describes an annual event held
when the organization needs Innovation is NEVER a one
fresh ideas on new products or time event…it is a continuous
services. business discipline!
TRUE or FALSE?

32. Innovation Management Concepts
Quiz – Question 2:
Q2.
Innovation Management is the
pursuit of _______ practices.

33. Innovation Management Concepts
Quiz – Question 2:
Q2. A2.
Innovation Management is the “NEXT” practices…
pursuit of _______ practices.

34. Innovation Management Concepts
Quiz – Question 3:
Q3.
Name three traditional
innovation management
process types.

35. Innovation Management Concepts
Quiz – Question 3:
Q3. A3.
Any of the following are
acceptable:
Name three traditional
• Stage-Gate/Phase Gate
innovation management
• Funnel
process types.
• New Product Development
Lifecycle
• 2x2 Grid
• Continuous Innovation Loop
• Innovation Portfolio
Management

36. Innovation Management Concepts
Quiz – Question 4:
Q4.
Innovation Management is a
repetitive cycle of __________
and __________ thinking and
action styles.

37. Innovation Management Concepts
Quiz – Question 4:
Q4. A4.
Innovation Management is a Divergent and Convergent
repetitive cycle of __________
and __________ thinking and
action styles.

38. Innovation Management Concepts
Quiz – Question 5:
Q5.
What are the four key
success factors for any
innovation management
approach?

39. Innovation Management Concepts
Quiz – Question 5:
Q5. A5.
Engaged Executive Leadership
What are the four key
success factors for any Effective and Efficient
Processes & Tools
innovation management
approach? Appropriate Amount of
Resources
Disciplined Approach

40. Congratulations!
You have completed:
Innovation Management Foundations
Course No. 103 – Innovation Management Concepts
Presented By:
Think For A Change

41. • For more information on best/next
practices, educational
training, tools, techniques and process models
for:
• Creative Problem Solving
• Idea Management
• Innovation Management
Please visit: http://www.thinkforachange.com