This document describes Indiavibes, India's first web TV that goes beyond just content aggregation. It will utilize both user generated content and advertiser funded content. Indiavibes will support both live streaming and on-demand viewing across mobile and web-enabled devices. It aims to offer a more engaging experience than competitors through two-way user interaction, mobile capabilities, and in-house content production.

5.  India’s first & only web tv that
goes beyond just “Content
Aggregation” like the existent
players.
 User Generated Content &
Advertiser funded content to
be the content generation
model.
 Both Live streaming as well as
archived/on-demand model
for users.
 Mobile & web enabled
Devices & 3’rd party
distribution to go beyond just
computers.

6.  Content made  Content
in-house for Aggregated
“web from existing
audiences”. media
 User Generated sources/produc
content that tions
empowers the houses/televisio
users. n channels.
 User interaction  Basic Video
& two way playing
Data Transfer. platform
 Mobile enabled  Supports only
tech to go one way data
beyond basic transfer.
video playback  Very less User
capabilities. information.
Indiavibes Competitor

7.  User Generated Content:
Brands/Products will spend as
long as they can to get their
user’s & we are talking about
the next level of marketing ,i.e.
“interaction” model
 Advertiser Funded Content:
Now we seen how
products/services spend in
getting their customers to
talk/tweet/blog ,we are just
taking the “interaction” to the
NEXT LEVEL.
 Crowd-Sourcing : We are
building a user base with
talented people of all-kinds.

8.  Services Based Model:
provide social media &
auxiliary services.
 Mobile Content Platform

9.  We need Capital
 We need resources
 We need good HR team in
place.
 We need social-resources that
get us partnerships with
ISP’s, mobile operator’s etc.

10.  Build & implement the best
content delivery model.
 Buy infrastructure & Set-up hubs
to create content.
 Create Mobile Apps & Services
that can connect to users via
mobile.
 Implement user rewards program
with offline activations.
 Negotiate & create partnerships
with distribution networks/devices
, ISP’s, Mobile operators, Mobile
handset makers etc.
 Build & Nurture an “out-of-box”
creative team to create content.

12. Forecasted Revenue-Investment Graph
Year 1 Year 2 Year 3
Investment Revenues Profit

13. Wheel of Success
Mobile Apps
Mobile
Operators,Manuf
acturer's ,ISP's
Marketing
User Generated
Content
Events
Advetiser Funded
content

14. Forecasted User Access points
Year 1 Year 2 Year 3
Mobile Devices NRI's
Desktops 3'rdParty Devices

15.  More than India’s first web tv
 Combination of User
generated content &
Advertiser funded content
 Intensive social media aspect
to ensure user interactions.
 Scalable, Cloud based
technology.
 Entertainment on the move:
Mobile Devices.
 Users get paid for watching &
sharing content.
 We are a production house
too !

16. admin@indiavibestv.com