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- 1. Investment Deck | April 2021 AR-powered Community Planning in si tu // adverb in the original place .
- 2. inCitu democratizes and speeds-up urban development through advanced technologies, in order to create inclusive, resilient cities through strong, engaged communities. Mission .
- 3. City Planning is too slow, too expensive, and too inaccurate to keep up with the rapid changes required to meet the 21st Century Urban Challenges Problem .
- 4. Urban Development Obstacles . 1 poor communication of planning proposals with residents creates resistance to any change a cumbersome, expensive environmental review regime, often results in incorrect predictions of outcomes, further weakening public trust in the system. 2 Developer
- 5. The Cost . In 2018 there were 321 Zoning Applications in New-York City. Developers spend over $200K per project lobbying communities. Approvals can take 40 months, and cost over $2M.
- 6. The (Real) Cost .
- 7. inCitu’s Augmented Reality platform brings 3D building models into their urban context, allowing designers, citizens, and elected representatives to see and participate in the process of urban change
- 8. 15 MONTHS PLAN APPROVED PLAN APPROVED Cost Time 2yr 1yr 3yr 4yr 40 mo $750K $750K SAVED FOR EVERY REZONING $2M Iterating through Engagement and Environmental Analysis accelerates development and shortens planning cycles * Based on NYC average planning timeline
- 9. Public AR viz Developer / Planner By connecting directly we create TRUST And gain valuable local knowledge
- 10. AR viz Public City Agencies Big Data With data, we increase the certainty of outcomes Developer / Planner
- 11. Community Demo of inCitu for a proposed mixed-use block, Red-Hook, Brooklyn, May 2019 AR-powered Community Engagement
- 12. Our mobile app allows residents to safely provide feedback in an inclusive, innovative manner, and to join the process of decision making around their community and neighborhood future. Product . AR view Project Detail Page Map view
- 13. Business Model . Cities are our channels to advocate, incentivize and/or require state-of-the-art community engagement Developers pay us to speed up their process, reduce risks and effectively gather local knowledge Communities use the tool for free to raise their voice and join the planning of change.
- 14. Business Roadmap . Red-Hook, BK Demo: AR Community-led planning 2018 July 2020 April 2021 Q3+Q4 2021 May 2019 2022 Schmidt Futures EIR Program inCitu Mobile App v1: MSG Pilot // CB5, Midtown Manhattan Product v2 (mobile+dashboard); 1-2 pilots; Tech team Full Product: engagement+data; 5 subscribed customers; Product team; Data team
- 15. $45 Billion 0.4% of it on Planning > $45 Billion 0.4% of it on Planning > Total Addressable Market . $11.4 Trillion Spent on construction annually worldwide $11.4 Trillion Spent on construction annually worldwide
- 16. 2020-22 May 2019 2023 BK US Communities 1 10+ Developers + Communities City Government Adoption 100+ Time Users Adoption In the US alone there are 755 municipalities with at least 50,000 residents Source: UN Data, 2016 Serviceable Addressable Market .
- 18. Cities are ready for AR • IDEA New Rochelle (Bloomberg Winning City 2018) • US Ignite + FB AR challenge (2020) COVID, Climate Change: • We cannot allow our cities to stagnate or make wrong predictions anymore • Expected significant increase in development activity as cities are recovering from COVID Why Now ? The technology is here • Outdoors AR • 5G • LIDAR • GIS accuracy AR is a growing Market: • The current value of the AR market is $3.5 billion, projected to be worth over $18 billion in 2023. • In 2020, there are 1 billion augmented reality users. By 2022, there should be around 3.5 billion AR users • AR is shifting more to industrial use.
- 19. Team . Entrepreneur-In-Residence, Schmidt Futures (2020-2022) Architect (TAU 2013) + Urban Data Scientist (NYU CUSP 2018); Alexandros Washburn, Co-founding Senior Advisor Dana Chermesh-Reshef Principal, DRAW Brooklyn NYC’s Chief Urban Designer (2007-2014); Founder and CEO
- 20. Thank you inCitu.us | dana@incitu.us
- 21. Appendix
- 22. How to shorten planning cycles? Engage + Analyze EARLY == Reduce TIME + RISK
- 23. 30 yr2 DEV DESIGN yr1 yr3 yr4 PAS ULURP PRE CERTIFICATE fixed: 8 months approx: 6 months yr5 RWCDS approx: 4 months approx: 2 months approx: 20 months Community Engagement Environmental Assessment City Planning Informational Meeting REZONING APPROVED highest risk NYC Planning Timeline . legal requirement >> >>
- 24. 31 yr2 DEV DESIGN yr1 yr3 yr4 PAS ULURP PRE CERTIFICATE fixed: 8 months approx: 6 months yr5 RWCDS approx: 4 months approx: 2 months approx: 20 months Community Engagement Environmental Assessment City Planning Informational Meeting REZONING APPROVED highest risk NYC Planning Timeline . legal requirement >> >>
- 25. COMMUNITY ENGAGEMENT; REAL-TIME ENVIRONMENTAL ASESSMENT 32 yr2 DEV DESIGN ~40 MONTHS; $2M yr1 yr3 yr4 PAS PRE CERTIFICATE approx: 6 months yr5 RWCDS approx: 4 months approx: 2 months approx: 20 months Community Engagement Environmental Assessment ULURP fixed: 8 months REZONING APPROVED NYC Planning Timeline .
- 26. 33 yr2 DEV DESIGN ~25 MONTHS yr1 yr3 yr4 ULURP PRE CERTIFICATE fixed: 8 months approx: 6 months yr5 RWCDS approx: 1 month approx: 2 months approx: 8 months PAS REZONING APPROVED REZONING APPROVED Community Engagement NYC Planning Timeline .
- 27. DEV DESIGN ULURP PRE CERTIFICATE fixed: 8 months approx: 6 months RWCDS approx: 1 month approx: 2 months approx: 8 months PAS 34 yr2 15 MONTHS yr1 yr3 yr4 yr5 REZONING APPROVED SAVING $50K A MONTH == $750K SAVED TO EVERY REZONING REZONING APPROVED NYC Planning Timeline .
- 28. Today’s planning information is inaccessible Regulations; Documentation; Milestones; Participation
- 29. Took me 5 clicks to get here 6 clicks