Improving the B2B shopping experience, Intershop
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The document discusses how business-to-business (B2B) shopping is changing to meet rising customer expectations set by business-to-consumer (B2C) experiences on the internet. It notes that B2B customers now expect the same easy, optimized shopping experiences they receive from B2C sites and that companies need to provide more B2C-like features to their B2B platforms to remain competitive and improve sales. The document highlights enabling digital channel ecosystems, focusing on customer experience, and making all B2C features available to B2B as key ways for companies to optimize their B2B experiences.
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Why email is (still) the killer app, Striata
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The introduction of DLAU and the CCB & CCX licensing model caused quite a stir in the HCL community. As a Notes and Domino customer, you may have faced challenges with unexpected user counts and license costs. You probably have questions on how this new licensing approach works and how to benefit from it. Most importantly, you likely have budget constraints and want to save money where possible. Don’t worry, we can help with all of this!
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- 1. Improving the B2B shopping experience Internet World, 24th of April 2013
- 2. State of the Art in 1994 ...
- 3. Moving on to 2013
- 4. B2B is changing too The primary force is the consumerisation of B2B
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- 6. Examples
- 12. 12
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- 14. The New Kid on the Block
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- 16. Shane McGuire Presales Manager, UK and Ireland www.intershop.com Booth: E2032 INTERSHOP UK 12 Burleigh Street, London, WC2E 7PX Email s.mcguire@intershop.com