The document outlines a webinar led by Annie Dunham focused on successful product management through an impact-first approach. It covers various processes in product discovery, meaningful processes for strategic alignment, actionable and clear processes for product development, and concludes with a live Q&A session. Participants are encouraged to engage and provide feedback throughout the session.

1. Spark your product success
with an impact-first focus

2. Before we
begin...
● This session will be recorded &
sent to you
● Submit your questions at any
time during the session
● Please take our exit survey after
the webinar
Type “BOOK” into chat to
receive an early copy of IMPACT

3. VP of Product Management
Annie Dunham

4. Spark your product success
with an impact-first focus

5. Interesting

6. Processes
● Product Discovery
● Ideation & Validation
● Market Research
● Customer Feedback
● Community Involvement
● Event Participation

7. Meaningful

8. Processes
● Vision / Mission
● Strategy / Strategic Alignment
● Gracefully Saying No
● Roadmapping

9. People

10. Processes
● Competitive Analysis
● Market Research
● Surveys
● Jobs To Be Done | Opportunity Tree
● Prioritization
● Segmentation

11. Actionable

12. Processes
● Product Development
● Squads | Team Composition
● Ideation / Validation
● Dependency Analysis

13. Clear

14. Processes
● Roadmap - Road Show
● Alignment
● Cross Functional Collaboration
● Documentation
● Product Evangelization

15. Testable

16. Processes
● “Agile” - Product Development
● Beta Processes
● Iterative Design
● Usability Studies
● Surveys & Feedback

17. Live Q&A

18. Thank you!