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Steps in CBA
Sustainability Innovation and Entrepreneurship
• Sustainable innovation involves making
intentional changes to a company's products,
services, or processes to generate long-term
social and environmental benefits while
creating economic profits for the firm.
What is sustainability?
• Sustainability means meeting our own needs
without compromising the ability of future
generations to meet their own needs. In
addition to natural resources, we also need
social and economic resources.
• Sustainability is not just environmentalism.
Embedded in most definitions of sustainability
we also find concerns for social equity and
economic development
• Where does the term come from?
• While the concept of sustainability is a
relatively new idea, the movement as a whole
has roots in social justice, conservationism,
internationalism and other past movements
with rich histories.
• By the end of the twentieth centuries, many
of these ideas had come together in the call
for ‘sustainable development.’
How Sustainable Innovation Differs from Traditional
Innovation
• Sustainable innovations contribute to sustainable businesses. Sustainable
innovation intentionally aims to “meet the needs of present generations
without compromising the needs of future generations.” It requires
businesses to actively incorporate issues such as human rights, and climate
change into their innovation processes. Companies that engage in
sustainable innovation go beyond seeking immediate profits. They think
long-term, about investing in technologies and people for the future.
• Sustainable innovations require systems thinking. When companies
engage in sustainable innovation, they do not merely focus on their own
organization. Instead, they look more broadly to the whole system of which
they are part – including other companies, the natural environment, and
stakeholders and communities.
• Sustainable innovations must be embedded into firm’s culture. Unlike
traditional innovations that are mostly performed within a separate R&D
department or unit, sustainable innovations are likely to be more
successful when they are deeply embedded in the firm’s culture.
sustainability is not part of the corporate culture, the pursuit of short-term
profits will kill sustainability-oriented creative ideas without giving them
sufficient time to mature.
Ten Types of Innovation
• Configuration (business model),
• Offering (product) and
• Experience (marketing).
Types of Sustainable Entrepreneurship
IMPORTANCE OF SUSTAINABILITY
4 PILLARS OF SUSTAINABILITY
SUSTAINABLE AREAS OF INNOVATION
• Top 8 Cleantech Trends for 2022
• Renewable Energy. ...
• Low-Carbon Construction. ...
• Alternative Mobility. ...
• Carbon Capture, Use, and Storage. ...
• Circular Waste Management. ...
• Green Materials. ...
• Energy Consumption Management. ...
• Sustainable Automation.
CONDITIONS AND DEVELOPMENT OF
SUSTAINABILITY
strategic involvement in sustainable
development.
• The following are the four strategies of
attaining sustainable development:
• Use of Environment Friendly Fuel. The
growing use of fuel such as petrol and diesel
emits huge amount of carbon dioxide that
adds to the Green House impact.
• Use of Renewable Resources.
• Recycling.
• Use of the Input Efficient Technology.
SUSTAINABLE DEVELOPMENT

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IME - UNIT 3.5.pptx

  • 1.
  • 2.
  • 3.
  • 4.
  • 6. Sustainability Innovation and Entrepreneurship • Sustainable innovation involves making intentional changes to a company's products, services, or processes to generate long-term social and environmental benefits while creating economic profits for the firm.
  • 7. What is sustainability? • Sustainability means meeting our own needs without compromising the ability of future generations to meet their own needs. In addition to natural resources, we also need social and economic resources. • Sustainability is not just environmentalism. Embedded in most definitions of sustainability we also find concerns for social equity and economic development
  • 8. • Where does the term come from? • While the concept of sustainability is a relatively new idea, the movement as a whole has roots in social justice, conservationism, internationalism and other past movements with rich histories. • By the end of the twentieth centuries, many of these ideas had come together in the call for ‘sustainable development.’
  • 9.
  • 10. How Sustainable Innovation Differs from Traditional Innovation • Sustainable innovations contribute to sustainable businesses. Sustainable innovation intentionally aims to “meet the needs of present generations without compromising the needs of future generations.” It requires businesses to actively incorporate issues such as human rights, and climate change into their innovation processes. Companies that engage in sustainable innovation go beyond seeking immediate profits. They think long-term, about investing in technologies and people for the future. • Sustainable innovations require systems thinking. When companies engage in sustainable innovation, they do not merely focus on their own organization. Instead, they look more broadly to the whole system of which they are part – including other companies, the natural environment, and stakeholders and communities. • Sustainable innovations must be embedded into firm’s culture. Unlike traditional innovations that are mostly performed within a separate R&D department or unit, sustainable innovations are likely to be more successful when they are deeply embedded in the firm’s culture. sustainability is not part of the corporate culture, the pursuit of short-term profits will kill sustainability-oriented creative ideas without giving them sufficient time to mature.
  • 11. Ten Types of Innovation • Configuration (business model), • Offering (product) and • Experience (marketing).
  • 12.
  • 13. Types of Sustainable Entrepreneurship
  • 15. 4 PILLARS OF SUSTAINABILITY
  • 16. SUSTAINABLE AREAS OF INNOVATION • Top 8 Cleantech Trends for 2022 • Renewable Energy. ... • Low-Carbon Construction. ... • Alternative Mobility. ... • Carbon Capture, Use, and Storage. ... • Circular Waste Management. ... • Green Materials. ... • Energy Consumption Management. ... • Sustainable Automation.
  • 17. CONDITIONS AND DEVELOPMENT OF SUSTAINABILITY
  • 18. strategic involvement in sustainable development. • The following are the four strategies of attaining sustainable development: • Use of Environment Friendly Fuel. The growing use of fuel such as petrol and diesel emits huge amount of carbon dioxide that adds to the Green House impact. • Use of Renewable Resources. • Recycling. • Use of the Input Efficient Technology.