The document discusses the design choices for a movie poster. It describes selecting a simple color scheme of black, red, and white to match the thriller/horror genre. Black represents darkness and evil, red represents blood and danger, and white provides contrast as the friends try to solve the mystery. The poster image features a person on their phone in the dark, symbolizing how the characters contact each other while the evil force surrounds them. The font is plain like the texts and internet searches central to the teenagers' lives, though it suggests something abnormal about the disappearing friends. Overall the poster aims to intrigue audiences with the central image, prominent title/date, and simple structured design.