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Advice for Busy Authors:
How to Engage Readers
with Your Facebook Page
By @FauziaBurke
Engage Your Readers
Consider tone and content carefully (Be
friendly but professional)
Provide useful and positive information 
Connect on a personal level
!
Promote Your Book
Ways To Promote Your Book
1. Write a short blog regularly
2. Share a link to your blog on
Facebook
3. Post an image of your book with a
short description
4. Consider giving away one copy of
your book every day for a week
Use a Giveaway or Raffle:
!
Before your book is published to build up
buzz
During launch to announce the
publication
Or during a special event or holiday
Just Ask
Direct calls to action on Facebook are
extremely effective.
Ask your fans to share, comment, or like a
post
You can ask your followers to help spread
the word about your book or your new
Facebook page
Just remember to give before you ask
Use Immediacy
“act now”
“on sale
today”
“be
the first to
receive this
special
offer”
Use terms like:
Please join us on Facebook
!
www.facebook.com/FSBAssociates
!
www.facebook.com/FauziaSBurke
@fsbassociates 
 
 
 
 
 
 
 
 
 
 
 www.fsbassociates.com

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Advice for Busy Authors: How to Engage Readers with Your Facebook Page

  • 1. Advice for Busy Authors: How to Engage Readers with Your Facebook Page By @FauziaBurke
  • 3. Consider tone and content carefully (Be friendly but professional) Provide useful and positive information Connect on a personal level !
  • 5. Ways To Promote Your Book 1. Write a short blog regularly 2. Share a link to your blog on Facebook 3. Post an image of your book with a short description 4. Consider giving away one copy of your book every day for a week
  • 6. Use a Giveaway or Raffle: ! Before your book is published to build up buzz During launch to announce the publication Or during a special event or holiday
  • 8. Direct calls to action on Facebook are extremely effective. Ask your fans to share, comment, or like a post You can ask your followers to help spread the word about your book or your new Facebook page Just remember to give before you ask
  • 10. “act now” “on sale today” “be the first to receive this special offer” Use terms like:
  • 11. Please join us on Facebook ! www.facebook.com/FSBAssociates ! www.facebook.com/FauziaSBurke @fsbassociates www.fsbassociates.com