Belly flop (n.): A dive that starts off beautifully, with confidence and enthusiasm, but somewhere along the way, goes very wrong. Resist the sting of the flop.

1. How to Prevent the
Sales Belly Flop

2. Belly flop (n.):
A dive that starts
off beautifully,
with confidence
and enthusiasm,
but somewhere
along the way,
goes very wrong.

3. When big
ideas fail,
they fail big.
It always comes down to execution.
Botched execution turns
what could have been
a perfect landing into a flop.

4. That’s where the
Critical
Path
comes in.

5. The Critical Path
document
helps big ideas
become
polished
products.

6. If anything could go wrong
with your proposal,
create a Critical Path.

7. Include six things
1 2 3 4 5 6
in each Critical Path.

8. 1
Set the target date
of completion.

9. 2
Working backwards,
list the tasks that
must be completed
for successful
implementation.

10. 3
Assign ownership
and deadlines
for each task.

11. 4
Share the Critical Path
document with
everyone.

12. 5
Schedule and send
reminders to keep
everyone on task.

13. 6
Revisit the Critical Path
as needed;
make modifications
as necessary.

14. Want more? Learn how to
start setting better
appointments that will turn
into new business.

15. Never belly flop again!