SlideShare a Scribd company logo
HOW-TO:
Make Money With
Your Blog
It Can Be Done

+Chris Mohritz | chris@chrismohritz.com | #IdeaToOperations
OUR JOURNEY
● Where to start
● Pick your ideal strategy
● Where to find more info
MY GOAL

Everyone leaves today with
one clear strategy, and
a plan to implement it
ENDLESS OPTIONS
●
●
●
●
●
●
●
●
●
●

E-book sales
Membership/continuity programs
Private ad sales/blog sponsorships
Ad networks (chitika.com)
Affiliate networks (commission Junction)
Speaking & consulting fees
Book sales (Blog2Book)
Sponsored posts
CPA & CPC
etc.
TODAY’S FOCUS
●
●
●
●

Affiliate commissions
Information products
Consulting fees
Speaking fees
THIS IS THE FUN STUFF!
●
●
●
●

Turn it into a game
Have fun with the process
Focus on helping people
Makes for a great “day starter”
WHERE TO START
Where The People Are
START WITH THE TRAFFIC
●
●
●
●
●

Hardest part
Find it, or
Create it
Listen, learn, give them what they want
Find real world problems
REMINDERS
●
●
●
●
●

Keep ads contextual
People buy on emotion, justify with logic
Catch them on the emotional high
Focus on real world problems
Pinterest is great traffic (food, family,
fitness, fashion)
WHAT TO AVOID
Don’t Look Spammy
DON’T DO THIS!

No control over content
Repulsive image (bounce)
Obstructive placement
WHAT WORKS
Stay In Context
AFFILIATE MARKETING EXAMPLE
http://www.theyummylife.com
● Real life products
● Amazon Associates
INFO PRODUCTS EXAMPLE
http://www.copyblogger.com
● Membership, training, e-books, etc.
CONSULTING EXAMPLE
http://www.thebookdesigner.com
● Be results-oriented
● Be helpful
● Be a resource
SPEAKING EXAMPLE
http://sethgodin.typepad.com
● Be a thought leader
● Be a resource
TIPS EXAMPLE
http://www.singularityweblog.com
●
●
●
●

Provide a tangible item
Works on reciprocity
Focus on the story
Create a movement
GET MORE INFO
Articles & Workshops
GOOD ARTICLES
● http://www.problogger.net/make-money-blogging
● http://www.copyblogger.com/no-money-blogging
● https://www.lessannoyingcrm.
com/blog/2012/04/259/How+I+monetized+a+blog+in
+30+days%3A+what+worked,+and+what+didn't
DEEP-DIVE WORKSHOP?
●
●
●
●

Selling Amazon Products
Creating a Membership/Training Website
Selling Consulting & Speaking Gigs
Selling a Book
RECAP
● Solve real world problems
● Keep ads or offers in context

Provide value. Solve actual problems.
Uncover what’s bugging people
and fix it for them."
~copyblogger.com
GOAL CHECK
● Choose one specific strategy to use?
● Plan of attack to implement it?
The Mobile Minute
http://www.themobileplaybook.com
● How to do mobile (in your business)
10x.to/eureka
chris@chrismohritz.com

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