Know&Understand The Right Strategies to Drive Quality Traffic to Your Site Through SEO. - Proven Keyword Research, Content Optimization,Authority Link Building Strategies.

2. Metric Jan 2013 Jan 2014
Total Visits 1.64 Lakhs 5.2 Millions
Organic Traffic 0.61 Lakhs 3.19 Millions
Referral Traffic 0.69 Lakhs 1.22 Millions
Direct Traffic 0.34 Lakhs 0.79 Millions

5. Strategy
Google Updates
- Panda
- Penguin
- Humming Bird
Strong Competition
-www.makeupandbeauty.com
-www.healthmeup.com
-www.onlymyhealth.com
Technically Weak
-High Loading Time
-No Code Optimization
-Not Responsive

6. GOOGLE UPDATES
 PANDA - Quality Of The Content
 PENGUIN - Low Quality Backlinks
 HUMMING BIRD - Conversational Search

7. GOOGLE PANDA UPDATE
- Thin Content Pages
- Low Quality Content Pages
- Automated Pages
- Duplicate Pages With Same Content
- Keyword Stuffed Pages

8. Be Pro-Active
- LISTED LOW WORD COUNT PAGES I.E. Less Than 600 Words
- Collected Zero Organic Traffic Pages From Google Ananlytics
- Redirected Few Pages To Relevant Pages
- Rewritten Other Articles With Quality Content
RESULT: Traffic Increased When Panda Updates Happen

9. http://www.screamingfrog.co.uk/seo-spider/

11. GOOGLE PENGQUIN UPDATE
Sites With Low Quality Backlinks Through
-Directory Submissions
-Social Bookmarkings
-Article Directories
-Low Quality Press Releases
-From Spam & Porn Sites

12. Be Pro-Active
- Downloaded All Backlinks From Google Webmastertools
- Manually Analyzed All Backlinks
- Listed All Spam Backlinks
- Deleted Few Possible Backlinks
- Uploaded Remaining Backlinks To Google Disavow Tool
RESULT: Traffic Increase When Penguin
Happens

14. HOW TO MEASURE QUALITY OF THE LINK?
- Domain Authority Should Be 30 And Above (Moz Tool)
- Trust Flow Should Be Above 10 (Majestic Seo)
- Check Back Links Of Respective Backlink
Points To Consider:
- Manual Analysis Is Important
- Sometimes You Will See Spam Links With Domain Authority Above 30 And Trust Flow Above 10 (Vice Versa)

15. www.moz.com

16. www.majesticseo.com

18. GOOGLE HUMMINGBIRD UPDATE

19. HOW WE OVER COME STORNG COMPETITION:
KEWYORD RESEARCH
- MOZ KEYWORD DIFFICULTY TOOL
- LONGTAIL PRO TOOL
CONTENT STRATEGY:
-CONTENT LENGTH
-CONTENT QUALITY
LINK BUILDING:
-QUALITY OUT REACH
-WIKI LINKS
-COPIED CONTENT
-NICHE LINK BUILDING (International Bloggers)

20. KEYWORD COMPETITIVE RESEARCH (MOZ TOOL)
Take the keywords which have less than 30 competition.
These keywords are easier to rank quickly

21. KEYWORD COMPETITIVE RESEARCH (LONGTAIL PRO)
Take the keywords which have less than 30 competition.
These keywords are easier to rank quickly

22. CONTENT STRATEGY
Started writing detailed 2000 to 3000 word potential articles. Read more here : http://goo.gl/0k53D

23. QUALITY OUT REACH
Find out influencers in the industry and maintain relationships with them.

24. Mail Subject Line Variations
Guest Post from Beauty Blogger – Vennela - 1%
Aparna, Guest Post from Beauty Blogger – Vennela - 5%
Mail Body Text Variations
Body Text without Sample Work - 1%
Body Text with Sample Work - 10%

25. QUALITY OUT REACH
Wiki Links Links from Copied Content International Bloggers

26. http://www.jacobking.com/ultimate-guide-to-scrapebox

27. CopyScape Mail Subject Line Variations
You have Copied My Content - 20%
You have Copied My Content - DMCA Complaint - 60%
You have Copied My Content - DMCA Complaint - LEGAL NOTICE 80%

28. TECHNICAL OPTIMIZATION
LOADING TIME CODE OPTIMIZATION NOT RESPONSIVE

29. Loading Time Optimization
Before - 7.0 to 8.0 Secs
After - 1.6 to 1.8 Secs

30. Not Responsive

31. SOCIAL POTENTIAL
Pinterest has lot of potential to drive traffic

32. FACEBOOK POTENTIAL

33. Experiments to
improve social
signals
Experiments to
improve Page
Views

34. sankardatti@gmail.com
www.seoeducation.in