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Lead generation-and-nurturing

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Chakrapani Anumula

We'll see how you select which platform to go with for generating leads/users via different channels and then nurture them using different tools.

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@MerajF
@MerajF
@MerajF Categorize your Leads: ● Niche. ● Generic. ● Upsell/Cross sell. ● Early adopters. ● Upgrades. ● Dropouts
@MerajF Go where your lead lives! 1. Search (Google) 2. Social (facebook/linkedin) 3. Content (Guest Blog/Quora/Youtube) 4. Product Hunt (For early adopters) 5. Directory listing (For Niche) 6. Referral/Affiliate - Niche & Generic
@MerajF Automate lead nurturing 1. Welcome them! - Personalization is the key. 2. Customer onboarding - Science and Art (Tech+Marketing = Growth Hacking) 3. Behavioural Email - Airbnb 4. Drip Email.

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Lead generation-and-nurturing

  • 3. @MerajF Categorize your Leads: ● Niche. ● Generic. ● Upsell/Cross sell. ● Early adopters. ● Upgrades. ● Dropouts
  • 4. @MerajF Go where your lead lives! 1. Search (Google) 2. Social (facebook/linkedin) 3. Content (Guest Blog/Quora/Youtube) 4. Product Hunt (For early adopters) 5. Directory listing (For Niche) 6. Referral/Affiliate - Niche & Generic
  • 5. @MerajF Automate lead nurturing 1. Welcome them! - Personalization is the key. 2. Customer onboarding - Science and Art (Tech+Marketing = Growth Hacking) 3. Behavioural Email - Airbnb 4. Drip Email.